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‘Sick sick sick’ racist Procter & Gamble ad crosses every line! If you are white, brace yourself before watching

This might be the most racist commercial any company has ever produced.

A more than two-minute video produced by Procter & Gamble, the company that manufactures Cascade, Febreze, Mr. Clean, Tide, Swiffer, Downy and a plethora of products, shows various scenes of black parents talking with their children about racism.

The ad, titled “The Talk,” shows scenes of black parents, spanning generations, telling their kids about how the system is stacked against them, how racist white people are and teaching them to fear the police.

One of the scenes shows a black mother, who appears to be from the 1940s or 1950s, holding a white doll and telling her mother that a woman at the store told her she was pretty for a black girl.

“That is not a compliment,” the mother said. “You are beautiful, period. OK?”

In the next scene a mother talks to her son, presumably about the N word, a word uttered by more black musicians than white people these days.

“It’s an ugly nasty word and you are gonna hear it. Nothing I can do about that,” she said.

A subsequent scene shows a mother during a bygone era telling her daughter headed to camp that she can do anything “they” can do.

“The difference is you gotta work twice as hard and be twice as smart,” she said.

In another scene a mother from current times tells her daughter what to do “when you get pulled over,” as if it is guaranteed to happen.

When the daughter explains that she is a good driver, the mother reinforces negative stereotypes of police officers by telling her “This is not about you getting a ticket. This is about you not coming home.”

The ad is part of Procter & Gamble’s “My Black Is Beautiful” campaign for which it promoted the hashtag “#TalkAboutBias” on social media.

“These real-life conversations about conscious and unconscious bias are too common in homes across the country and weigh heavily on parents and children of many different backgrounds. We take seriously the opportunity to spark dialogue on what we all can do to put an end to the harmful effects of bias, and motivate true change,” the company’s director of global company communications Damon Jones said in a statement.

If the goal was to get social media to talk about this ad then it succeeded, but not entirely in the way the company wanted.

Black conservative Anthony Brian Logan called the ad “overly dramatic” and pointed out that the ad serves a second purpose of devaluing the need for a “nuclear family” as only one scene showed a father present.

Logan said the ad is unrealistic and noted that he never had a talk like that with any member of his family.

“The only kind of talk I got was ‘you need to do right. You need to do the best things you got to be doing,’” he said. “It was all about personal accountability, personal responsibility. It was not about ‘white people have this, white people have that.’”

“This whole commercial from Procter & Gamble – is nothing more than a marketing ploy to try to get black women on the Internet — to buy their products,” he said. “It’s a marketing campaign to get people to come purchase things. It’s nothing else. It’s not some kind of PSA. It’s not an altruistic thing. It’s all about money and that’s it.”

What do you think about this comment below.


  1. Gigene

    August 1, 2017 at 10:08 am

    We’ve all seen these stats before, but there is something wrong with our social system.
    Approx. 75% of minorities are born with out a providing, live in father. They are raised without discipline and respect for authority. The cost of welfare and what it’s producing is going to destroy America.
    2013. F B I crime statistics involving 15 year old to 34year old Black males.
    Blacks males committed 57.3 % of all Robbery.
    Blacks males committed 50.8 % of all murders.
    Blacks committed 38.8 % of all aggravated assaults.
    Blacks committed 34.1 % of all forcible rapes.
    This group is only 3 % of the total U S population.
    Only 16% of Baltimore teenagers have been raised with married parents
    Meaning 84% of Baltimore teenagers have not been raised with married parents.
    72% of Black children are born illegitimate.
    The incarceration rate in state or federal prison or jail
    for white men was 736 per 100,000,
    for black men 4,789 per 100,000,

    • Richard Rider

      August 1, 2017 at 2:33 pm

      To be fair, these 2013 statistics predate the “Ferguson Effect” where the cops have backed off protecting hostile black communities. The murder rate has spiked in a number of disproportionately black cities — starting with Chicago.

    • JD

      August 1, 2017 at 3:38 pm

      I think you have made their point. Thanks.

    • BECH

      August 1, 2017 at 5:37 pm

      I believe your statistics are opportunistic. Oh, and there are more whites on welfare than any other “group”. And the cost of fraud in the welfare system in some states is more or equal to the cost of the program in that state. Mostly committed by upper-income families.

    • Joel

      August 1, 2017 at 5:46 pm

      Thanks for your post – informative *The Christian church defeats racism – all races pray and worship together in brotherhood – The black community, like other communities, are broken…sex outside of marriage and easy divorce is destroying the family which is the foundation of society.

    • Jill

      August 1, 2017 at 5:56 pm

      Gigene, another statistic that you leave out is that more Federal aid goes to white people in red states than to African Americans in big cities. The difference is thet the whites who collect aid feel that they are entitled to it because they want to work, but there are no jobs. They then believe that blacks are just lazy and don’t want to work. The crime statistics are also wrong. They are for convictions, and blacks are disproportionately arrested. So, there are probably more white and other race criminals who just haven’t been arrested for crimes the they have committed. You are a disgusting racist, who has cherry picked statistics to support your hate. I am white, and am embarrassed by people like you.

    • Jill

      August 1, 2017 at 6:01 pm

      Also, your comment is filled with generalizations, judgment and just plain racist propaganda. Raised without discipling and respect for authority – who made you the morality police? I actually worked in the criminal justice system in the city of Chicago, and you are so wrong, and so self-righteous in your hate. Some of these statistics exist because of racists like you. Others are simply not really true. Hope this comment helps you feel superior, you judgmental witch!

    • Fed

      August 1, 2017 at 6:40 pm

      All of these stats a just garbage. Lol More whites on welfare than anyone else in this country… You must have gotten these from white supremacist website. You and all you other people that hate anything positive towards black people know this and you find the most silly ways to prove it. Let me ask.. How many white people are targeted for all crimes? How many go to jail for running a stop sign? How may white kids are arrested and give 7-10 years with not priors for misdemeanor crimes? How many white people are jailed for not using a signal light? How many white people blame the crimes they do on black people and black people are arrested and convicted with no evidence against them. You say all these things towards black people and you know they are not true. You are a easy person to judge because you re-post false crap. But I understand, you only mean to speak to people that are easily fooled, and not mentally strong and most are full of hate. So continue on to your dim witted audience.

    • kaimana

      August 1, 2017 at 6:44 pm

      That is the most racist and factually incorrect load of tripe I have ever read!

    • Lynn

      August 1, 2017 at 7:16 pm

      Your complete lair and those stats are foolish, 80% of people on welfare are white and poor. You live in a bubble if you think that 50% of blacks are in prison. Stupid

    • Paris J. Bennet

      August 1, 2017 at 7:43 pm

      Oh, you sensitive little Snowflake, relying on canards that have been debunked by the CDC and backing them up with false numbers taken out of context.

      Maybe you can try to learn something if you’re not too sensitive:

    • Basil-Malik .

      August 1, 2017 at 8:34 pm

      I know you love these stats more than you love yourselves or you would be concerned with white crime, white armed robbery, what familial homicide, white rape, white pedophilia, white welfare but those things never set your ire…

      ALso, nitwit…. born out of wedlock does not automatically born without a father present, born without a father in the home.. it simply means out of wedlock. Consider it different from marrying someone who is already pregnant like you oft times do, many case3s, you knowingly arent the father, just to claim you were married when the baby is born.. Than you hate the wife, hate the child and blow their brains out because for a stripper..

    • Smart Blackguy

      August 1, 2017 at 8:36 pm

      Using population percentages is a RACIST tactic used by small minded bigots to deflect from the FACT that white people DESTROY more lives in this country than all ethnicities combined. That same FBI source you cited reveals that white people committed 6,214,197 total crimes and blacks committed 2,549,655. Whites RAPED 8,946 women…more than double the 4,229 by blacks. White people committed 391,467 violent crimes vs blacks 228,782.

      HARD NUMBERS don’t lie. Percentages dont mean shit when you count the REAL impact on the sheer number of american families DESTROYED by crime, white people hold the trophy for most number of atrocities.

    • Janice

      August 1, 2017 at 9:09 pm

      Your facts are totally inaccurate. Here is a link to educate you on the facts, so you will be better equipped to argue your point,

    • Olivia

      August 1, 2017 at 9:14 pm

      What your “stats” failed to mention is:

      1. Criminal statistics reflect those who are found guilty of a crime, not whether or not they actually committed it. And, as we’ve all seen (or should have seen, if we’re getting our information from a source that isn’t rabidly biased), there is no shortage of people serving long sentences for violent crime, who are found to be innocent of that crime when additional evidence surface. So part of the problem is our system’s own zeal to catch a (perceived) perpetrator and lock him up, so we can then say the case is closed and justice was served.

      2. Your “stats” don’t reflect another truism: that people of color often receive harsher penalties than white people for the same crime. That’s one reason there are a disproportionate number of nonwhite inmates.

      3. The FBI statistics reflect who was ARRESTED for a crime, not who actually committed it. The fact that you don’t seem to realize this suggests that you got your statistics (and their interpretation) from a biased source, with a racist ax to grind. I notice the white supremacist American Renaissance group, for example, “interpreted” data from the FBI page, with their own inimitable racist spin on it. Smart people don’t depend on groups like this to tell them what the FBI says. They go directly to the FBI website.

      4. Yes, a disproportionate percentage of young black men are arrested for violent crime. One could also say, with perfect truth, that a large majority of violent crime is committed by men, period. Does that mean we should all regard men as subhuman?

      5. Anyone can throw around data (especially doctored data). The question is, what are you trying to say with that data, and what is your proposed solution? It sounds to me as if you’re trying to say that you think black men ARE subhuman, because you made no effort to examine contributing factors like poverty, poor schools, dangerous neighborhoods, lack of jobs, and lack of supervision due to parents working 2 or more jobs. Bashing “welfare” is pointless, unless you have evidence that the people using it all or mostly have access to good jobs, with good pay and family-friendly hours and affordable child care, health care and transportation. Without one or more of these things, a family is inevitably going to do badly. And, when a family is doing badly, and can’t see ANY way out of the dilemma without committing crimes (minor and otherwise), then we need to look at what opportunities are available to them, and (if there are such opportunities) why they’re not profiting from them.

      Bashing a whole demographic group on the grounds of stereotypes you heard about on AM talk radio is the lazy mind’s way of dealing with a social problem. The question is, what is YOUR cost-effective suggestion for dealing with it? (NOTE: “Punish them for being poor and lacking a social support system” is not a solution.)

    • Nov 10,1775

      August 1, 2017 at 10:33 pm

      The stats you use PROVE institutional his, not the other way around. 96% of police apps were against Blacked, in Ferguson, Mo, before Mike Brown. Of the <5% of White stos, they produced an AVERAGE of 13% MORE contraband. I get it. You're the Alt-White, i mean Right, so i should expect the racism to is fourth. But your won't. You're on the wrong side of history. In a nation that was supposed to be founded on liberty and freedom, it's only civil war was to keep people enslaved. The surgery pulls a Black Conservative Unicorn from his bun, and that is enough cooking for this crowd. I am a decorated Marine Veteran, honorably discharged. And I've had "The Talk," and, yes, that's what WE call it, with all for of my children. I've been married twice. Most of my adult life, in fact. To punch Blacked in the gave, with you lack of what, does a lack of honesty, or integrity. You don't have to starve to know that somewhere a lot of people are starving. You'll never experience racism, in your lives. But i assure you it exists. It lives in this article. The commercial should have provided you with a place of understanding about what millions of your fellow Americans endure, daily. Instead you convince yourselves, it can't be true (another racist convention, is that blacks lie like rugs). We do
      is real. It hurts. I was five, the first time i was called a n****r, ever, by a white woman, for no reason. So keep trying to beat back time to a place where we just let the system incarcerate is Hilary, which is where your stats come from.a time when good N's knew their place. We're EVERYWHERE. We marry EVERYONE. We love whom www choose, and that choose us. We're just tired of White telling is to wait until we've earned their respect, before the freedoms of the U.S. Constitution apply, to us. Thank you. Good day.

    • Cheyenne

      August 1, 2017 at 11:56 pm

      Research tells us there is much more behind these statistics than your post suggests. The legacy of slavery in this country has left the cards stacked against black and brown people – in all institutions in our society and in testimony from the vast majority of black and brown people in America. Why do you imagine that your understanding of the black experience in america is more accurate than actual spoken experience AND research?

    • Anthony Stewart

      August 2, 2017 at 12:35 am

      interesting stats
      5.7mil whites arrested for crimes vs. 2.2mil blacks…. who’s the criminal?

    • shah

      August 2, 2017 at 12:55 am

      sounds like another racist lying peckerwood

    • Elroy

      August 2, 2017 at 1:13 am

      So which of these things that you listed are reasons for racism??? Especially against children?

    • Carlton Cousar

      August 2, 2017 at 1:33 am

      Your stats are so off that I’m not the least bit surprised that you failed to mention where you got them. One can only assume that you pull them right out of your ass.

    • KC

      August 2, 2017 at 1:36 am

      First of all, this black single mother raised her son to be a strong intelligent and disciplined black man. Nobody in my family is in a gang. We all have education and live good lives. Your “stats” are twisted. Your entire post is a huge pile of ignorant dung and I hope you choke on it.

      My parents had those talks with me and I was forced to teach my son these same truths to keep him safe. Knowledge is power. But at no time do you hear these parents say that violence against police or white people is okay.

    • You don't want to know my name

      August 2, 2017 at 2:10 am

      They are born without a providing father because the war on drugs put all their fathers in for-profit jails for the same crimes that white people get off for with a slap on the hand. a gram of marijauna gets a black man in the ghetto 20 years, but a white stanford swimmer gets acquitted of rape. You are the very worst of Americans. And for all of your “stats” I can show you how white run corporations have imprisoned, killed, marignalized, raped, stolen, and evaded responsibility for far bigger crimes. You are blind and you are ignorant and you are a fucking waste of humanity.

    • Paula

      August 2, 2017 at 2:26 am

      So what are you saying? Black people deserve to be treated like second class citizens? Not all black people are criminals. Not all black people come from single parent homes. Not all black men are in jail. Not all black people live in Baltimore. Your false statistics prove who the true racists are. Any black parent that says they have never had at least one of these conversations with their children is lying. So now I have a better understanding what an American Conservative is. Conservatives are very much like the Pharisees and Sadducees of the Bible. You have a form of godliness but truly deny the power thereof.

    • Sharon Cumings

      August 2, 2017 at 2:59 am

      Do people not remember what Martin Luther King said? “If we must be judged then let it be on the content of my character rather than the color of my skin!” Since there is only one race, the human race, the differences are ethnicity. The one thing that most elitists want is division among the people, so they spend millions on pointing out our “differences” in order to make it difficult to stand as a nation. We need to see that the differences are what make each of us unique otherwise we’d all be exactly the same. We cannot let the elitists/eugenicists make our country into what they want, we must stand as a unified people that says enough is enough and work for the common good of ALL PEOPLES! Let us MAKE AMERICA BETTER THAN IT EVER HAS BEEN!

    • SIP

      August 2, 2017 at 3:09 am

      You are a fucking idiot. Where in the fuck did you pull these ridiculous azz numbers? I mean really. Fucking bitch. Stay away from people. Just wall your azz in your home and stay away from decent people. Bitch.

    • Renee

      August 2, 2017 at 3:37 am


    • Judy Auer

      August 2, 2017 at 3:50 am

      If the stats you show here are true then there is a systemic wide problem in society that ignores the needs of 50% of the population. More Blacks in jails because they are specifically targeted by police. Black=no equal opportunities, Black=Racism!

    • Mike Charette

      August 2, 2017 at 5:06 am

      Blacks are 8 times more likely to be killed by a gun. There are no African American banks, hence no money for the few black owned business’s, and what follows is no jobs in the Black community. This created Poverty is what causes your high Black crime statistics.

    • Amy

      August 2, 2017 at 7:15 am

      And yet, so many studies have shown that white people commit the same percentage of crimes as people of color do. So, when your statistics show that black people are incarcerated at a higher rate, Gigene is proving that systemic racism does exist in America.

      • StellaAnnabella

        October 4, 2017 at 11:09 am

        I have no idea where you get your MISinformation but you are grossly mistaken.

    • Butler

      August 2, 2017 at 8:35 am

      Why the hell do people believe blacks are the ones that use welfare more. #WhiteAmericansDo

    • Tee Gee 914

      August 2, 2017 at 9:50 am

      SO i’m assuming that white kids aren’t born out of wedlock, don’t commit crimes ans are suddenly only 3% of the population? 3%?? You are absolutely an idiot! A racist one at that!

    • Jon

      August 2, 2017 at 12:41 pm

      So……How does a cop know if an individual black kid is in the 25% of kids who do have a father in the home? Or that he is in the 42.7% who don’t commit robbery? He doesn’t know this, yet he assumes the worst and treats as such. The point of the ad is to show that racism is pervasive and applied with a broad brush. Even kids who are doing the “right thing” can be impacted…therefore the need for the parents to counsel them on how to manage it.

    • Marilyn

      August 2, 2017 at 12:42 pm

      Anyone can make of numbers!

    • Bre

      August 2, 2017 at 1:45 pm

      When I see comments like this with false stats I realize your education and exposure has been limited and I actually feel sorry for you. I encourage you to challenge yourself, read a book or newspaper, watch an alternative news program, or talk to someone you may not normally hold a conversation with that all may hold a different perspective than yours. God Bless

      Signed,Very Educated Black Woman

    • John_John

      August 2, 2017 at 1:56 pm

      And we wonder why commercials like this exist.

      Racism in a comment section. I bet 1 million dollars you could not provide a link to this “FBI study” because you made it up.

    • Marcology101

      August 2, 2017 at 2:04 pm

      Ok, now give the qualitative data to go with these numbers.

    • Del

      August 2, 2017 at 2:09 pm

      So… a few things. First, I hope the assumption that Black children born without fathers are not taught discipline or respect for authority because, well, you’re wrong. Also, welfare does not cover just AA or Black families. In fact, according to the DOAgriculture, Whites make up 40% of the recipients of SNAP or “food stamps” so… yeah.

      Next, let’s dive into your FBI stats. Now, of course it looks bad that Black people (not just males, as you described, since the table does not explicitly state the gender of those who committed the crime, just the nationality) committed the majority of murders and robbery, but allow me to mention just a couple of crime categories where the White population is not only the majority, but reigns over 60% of the crime rate. Aggravated assaults and Rape (those two you so eloquently mentioned above), Larceny, Auto Theft, Arson, Vandalism, Embezzlement, Domestic violence, Drunkenness (80%! Way to go!), DUI, Vagrancy…. the list goes on.

      That Baltimore stat only proves you know how to do math.

      And as for the incarceration of Black men… well, that just speaks more on the justice system we have in this country. One, where white rapists or criminals can get an overwhelmingly reduced sentence or not even face jail time because “it may negatively affect them” while any Black person can go to jail for doing the smallest of things. Or just be shot in the streets by those “sworn to protect” and they never see a day behind bars.

      There’s just so much wrong with this article and your response, but I’ll just break it down one step at a time.

    • Zoe

      August 2, 2017 at 2:12 pm

      They are only 3% of the population? If that stat is wrong, how many of the other stats you shared are?

    • sue

      August 2, 2017 at 2:16 pm

      What you probably don’t understand: the stats you are referring to happen in concentrated areas. Usually impoverished areas, and crime is a consequence of poverty. (If you were to research the history of housing discrimination, you would understand that the young Black men in prison are the descendants of black people that were discriminated against for housing and housing loans in the 40s and 50s.)

      But the issues discussed in the commercial is widespread for black people, regardless of their income or educational level. When a black college student has to work harder than a white college student, what does that have to do with the black male incarceration rate?

      Also, black men make up around 6% of the population. Black people overall make up 13%.

      I do think the commercial is inappropriate and heavy-handed but the issues it portrays are very real. Some empathy and understanding would go a very long way in this country.

    • Leonard

      August 2, 2017 at 2:27 pm

      So, what is your solution for your social system? Do you believe these stats are based purely on the skin colour of the individual?

    • Marcus

      August 2, 2017 at 2:28 pm


    • DC

      August 2, 2017 at 2:35 pm

      Yes, all those stats are true. But you may not realize some are CAUSED by racism, like judges who are more likely to send black men to prison than white men for the same crimes, and black men are more likely to be accused and prosecuted, rather than let off the hook for “boys will be boys.” Remember Brock Turner?

      Your stats about Baltimore teenagers don’t match: how does that separate black kids from white ones? What percent of white children are born illegitimate?

      Most importantly, why does that matter? Especially here – there’s nothing in that ad that isn’t realistic for families of color.

    • Dick hurts

      August 2, 2017 at 2:35 pm

      The people blacks have to worry about is the black telling them shit like this,the black ho
      Lowing nigger this and nigger that and burning down there own town and killing other Black’s sorry but race card is wore out and this is not the old days anymore there are no slaves no hanging just had a race baiting Muslims called Obama for a president and he didn’t help blacks but he was the best better leave old dogs sleeping

    • will

      August 2, 2017 at 2:40 pm

      You no how many white men.Have made black babies and we won’t even talk about it. The 1960’s was loaded with our black women being taken advantage of by white women.

    • Ace Green

      August 2, 2017 at 2:49 pm

      Calling people “minorities” is just as bad as any other racial slur. Minority: less than. So, some people are less than what? You are talking about people, not numbers. If you must separate and classify people by race, call them by the race, not “minority”. That is just another slick way of saying that a group of people is “less than” another group. You may think that it is referring to the number of people of a certain race, but it is referring to the actual people as less than. A similar tactic was used to belittle Black men by calling them “boys” instead of men – always making sure that they were reminded that they were “less than” men in the eyes of the racist white people.

    • Ace Green

      August 2, 2017 at 2:51 pm

      Gigene – What was your point in stating your statistics?

    • Konrad

      August 2, 2017 at 2:56 pm

      Do you understand why it is happening though? You depraved black people of civil rights, equal access to schools and opportunities up until like 1960s and you suddenly expect it’s all going to work just fine for them? WTF? You placed generations of black kids in subpar schools or gave them no access to education whatsover, and what do you expect?

    • Mike Fitzpatrick

      August 2, 2017 at 2:56 pm

      What is your point? That black people are bad, or that we have a broken system and that there is systemic racism in our country?

    • Chizzy3000

      August 2, 2017 at 3:00 pm

      Fuck u gene. U and urs raped and murdrred ur way to the top and now u wanna have some moral ground to stand on? Ha

    • Joe Garabaldi

      August 2, 2017 at 3:05 pm

      The problem is liberals and their white guilt allow this behavior to perpetuate by pushing the narrative that so many black men are incarcerated per capita compared to white men of the same age, not because they commit crimes at an astounding rate(which they do) but because racist white people and the police are out there rubbing their hands together and twirling their dastardly moustaches looking to frame black people, and give the “secret honky handshake” that lets them get away with committing these crimes themselves. Black people are being kept in a perpetual mentality of victimhood, in order to keep them Voting Democrat on the virtual slave plantation that Liberals have conveiniently built into their very psyches.

    • Dmiles90

      August 2, 2017 at 3:05 pm

      White people love thr owing out statistics, that are biased and soley created through them to promote an image and agenda toeards black people. I am,an AA female I fit neither one of these stereotypes. Lets talk about the meth and Herione epidemic that is ravaging you’re communities. Did you know white people are on welfare more than any other racial group in the nation? What about the whitegangs in Applapchia? White on white crimes? Suicides (which are at an alarming rate in comparison to homicides that are also still committed by whites)? Rapes? Incest? Besides who’s to say you all are the majority anyway? Since we are talking about stats…. -_-

      • Dmiles90

        August 2, 2017 at 3:07 pm


    • idiotpatrol

      August 2, 2017 at 3:25 pm

      A society that broke apart black families now exclaiming it’s the fault of the oppressed? Your inbred ignorance is appalling. The vast majority of welfare recipients are whites in red states. Find someone with an IQ over 30, which you obviously don’t have, to teach you to perform research. You’ll find that especially in the case of blacks, conviction of a crime has not correlation to actual commission of said crime. Your ignorance is appalling.

    • PAT

      August 2, 2017 at 3:38 pm


    • Melody

      August 2, 2017 at 3:41 pm

      I commend P&G for airing this video. It takes much courage for a company to use their platform in such a way knowing that will get backlash from racist ignorant people who shouldn’t even speak on the video because they can’t relate. As a black women, these are valid and accurate conversations that I’ve had to have with my own children. This is not meaningless or pointless, it’s real life. Proctor and Gamble got it right and I will support them 100% for this. For those that don’t agree with me, you don’t have to because unless you’re black, you can’t even relate.

    • Keem

      August 2, 2017 at 3:43 pm

      White men commit 60% of all rapes. Rather you include all races and both gender. White men alone commit 60% of all committed rapes.

    • Kim

      August 2, 2017 at 3:52 pm

      American Indians/Alaska Natives, it’s 66.9 percent; 53.5 percent for Hispanics; 29.4 percent for non-Hispanic whites; and 17.1 percent for Asians/Pacific Islanders.
      Am sure that percentage does not include the many White Americans who married a man who was NOT the father of that child and all the poor lil White American babies found in trash cans, backpacks, private abortions etc. and does it count the study that claims the 92% bi-racial babies of black fathers with White American Mothers that are born out of wedlock or did they pen that on the black too….
      2013 FBI crime statistics for WHITE AMERICANS
      Forcible Rape 8,946 by Whites, by blacks 4,229
      Aggravated assault by Whites 183,092, by blacks 98,748
      Burglary by Whites 136,990, by blacks 61,709
      Larceny-theft by Whites 677,173, by blacks 284,358
      Motor vehicle theft by Whites 34,864, by blacks 15,960
      Violent crimes by Whites 228,782, by blacks 151,627
      Property crime by Whites 855,225, by blacks 363,952
      Other assaults by Whites 573,546 by blacks 283,357
      and we could go on, Whites have a higher percentage in all crimes over any other race in the United States except for Murder and thank god for you that the count regarding
      Murder and nonnegligent manslaughter by Blacks 4,379 and Whites 3,799 was mostly “Black on Black Crime” don’t feel like your race is doing so great because of a 580 difference.
      This commercial shows the truth and it’s a shame the truth hurts you people and for the black man who stated he never had those type of conversations with any of his family members, he may have not had any with his family members but most Black families have these types of conversations on a regular….. there is nothing racist about the damn truth. Funny how many of you probably cried about the Cheerio commercial too….YEP, THE TRUTH HURTS, but IT IS THE TRUTH!

      • Kim

        August 2, 2017 at 4:10 pm

        here are the SHOCKING statistics regarding welfare as of 2016
        Percent of welfare recipients who are white: 38.8%
        Percent of welfare recipients who are black: 39.8%
        These are the percentage that are Actually receiving welfare~
        and According to 2013 data from the U.S. Department of Agriculture, which administers the program, 40.2 percent of SNAP recipients are white, 25.7 percent are black.
        (Snap is Food Stamps in case you did not know

    • Fuck you

      August 2, 2017 at 4:34 pm

      Please cite a source with your angry ass

    • Edward

      August 2, 2017 at 4:42 pm

      The reason for those numbers looking that way is over policing and the war on drugs… there is always a causality and its not culture… its infiltration by the US government… Don’t believe me, ask Oliver North. The song Peruvian Cocaine by Immortal Technique actually explains the process extremely accurately, from the Cocoa fields to the streets and the prison cells. Fun fact, the US houses 25% of the world’s prisoners… 60% of the criminal justice system is african american… the 13th amendment didn’t abolish slavery it merely transferred it to prisoners… funny when you look at the root cause of an issue, things become clear.

    • Josh

      August 2, 2017 at 5:00 pm

      We are prosecuted and charged more frequently and harshly. These stats mean shit. And if you look at pure numbers, the volume of white vs black is still higher.

    • Linda

      August 2, 2017 at 5:25 pm

      Do your “STATISTICS” take into account the systemic racism? (The dumbest white male can receive a higher salary than the most skilled, well-educated minority. False imprisonment? Police planting evidence? My guess is that it does not?

    • Chris

      August 2, 2017 at 5:51 pm

      I stopped after your first “fact”. It’s interesting how you just spewed out random numbers. Here are the actual numbers from the CDC… You know what that is right?

      For anyone that actually wants to know the truth. You can also visit the FBI’s website for the true crime stats. You might be unpleasantly surprised at how much they differ from these guy’s “facts and stats”

    • eric

      August 2, 2017 at 5:58 pm

      Black people commit a crime no matter how simple…we go to jail or prison…white people commit the same crime and go home.

    • Najee

      August 2, 2017 at 6:05 pm

      These statistics are screwed. African Americans are prosecuted are double. Im sure if others were prosecuted at the same rate as African Americans these statistics would be different .

    • Hasani Gough

      August 2, 2017 at 6:07 pm

      Where did you get these stats?

    • FreeThinker

      August 2, 2017 at 6:09 pm

      First of all most statistics are gathered within a select grouping so although I would say that many numbers are INACCURATE. I happen to be from a family that had TWO live-in parents, My parents both had LIVE-IN parents and my children had TWO live-in parents..and so did the majority of my family and friends..ALL PARENTS MARRIED! 72% of black children are born illegitimate? Not really but the question is who makes up the other 28%? As for the incarceration rate of black men vs. white men. Could it be because most sentences are racially motivated whereas the white defendants are given probation or dismissed sentences vs the black defendants given maximum sentences usually for the SAME crimes. Plus most black defendants can not afford a private attorney and are at the mercy of a public defender, who is basically in bed with the prosecuting side. I would suggest you look at the “statistic” for true numbers and not some that are biased and inaccurate

    • Bev

      August 2, 2017 at 6:13 pm

      Your movies, books, entertainment filled with your crimes, you have mob bosses, still controlling everything. Especially drugs. You can manufacturer welfare, crime, and other , but by all accounts your people by far have the greatest amount of people receiving public assistance. Yes the media always show people of color with hands out. Making you believe it’s true. As yes high proportions of blacks in jail. What you do is forgivable if I were to do it the jail cell door is open with my name on it. Years hundred of years you still feed the lie we are criminals from birth. ”Tis is to justify enslavement, brutality, the feeding of our babies as alligator bait, hanging our babies while holding the Bible. and the horrors living in America , you hoped we died off as the true inhabitants murdered by your people. People sent from England criminals, deceased, crazy and poor etc, to what now America, making England great again. It’s a wonder we’re not in the insane asylums. You’ll hold the bilble while murdering, writing untruthful and evil
      Deeds to keep your foot on necks until broken. Pat Robinson said he saw trump sitting on the right hand of God. Guess you’ll be sitting right in the middle. I’d rather Hell, cause got use to it from you’ll. White mans heaven is a Black mans hell

    • Waymond

      August 2, 2017 at 6:18 pm

      …and all of this happened spontaneously, without ANY factors or influences across the history of black folks “immigrating” to America.

      So it’s obvious that the color of their skin is the cause.

      Or is there something – anything – you’d like to ad to possibly mitigate the conclusion one my draw from your handful of statistics?

    • Jai

      August 2, 2017 at 6:33 pm

      Black people are 13.3% of the U.S. population. 48% are males and only 6% are in jail or prison. Most black people in prison are there for nonviolent crimes like having weed on them (even if they didn’t). So next joint you smoke, just go turn yourself in (you criminal). Lastly, your stats are all around b.s. and make no sense. I rather go with this FBI data (note the .gov). Even though it is a few years old, they do come out with reports like this often.

      As far as this commercial…it’s true. Not every black person gets the same talk or all them within their lifetime, but most do. Just because one discounts it doesn’t mean it doesn’t happen or isn’t needed. Nothing about this is racist, rather, you may want to ask a black person why they feel that is needed.

      It must be nice to fear nothing.

    • chichunks

      August 2, 2017 at 6:34 pm

      @Gigene- just a few comments on your post:

      >We’ve all seen these stats before, but there is something wrong with our >social system.

      Yes, let’s start with claiming that we are a Christian nation, while ignoring the importance of forgiveness.

      >Approx. 75% of minorities are born without a providing, live in father. They >are raised without discipline and respect for

      There are white people who are rich enough they can live without discipline or respect for authority. Some of them grow up to be President.

      >The cost of welfare and what it’s producing is going to destroy America.

      Clearly you have never been in need.

      >2013. F B I crime statistics involving 15 year old to 34year old Black males.

      Young, black men are 9 times more likely to be killed by police

      >Blacks committed 34.1 % of all forcible rapes.

      Is there an accidental category of rape?

      >This group is only 3 % of the total U S population.
      >Only 16% of Baltimore teenagers have been raised with married parents
      >Meaning 84% of Baltimore teenagers have not been raised with married parents.

      You are good at math, thanks for that.

      >The incarceration rate in state or federal prison or jail
      >for white men was 736 per 100,000,
      >for black men 4,789 per 100,000,

      Do you know about the 13th amendment which kept slavery legal in the case of imprisonment? Do you realize private prisons have contracts with states wherein the state pays a penalty if the prison is below capacity?

    • PJ

      August 2, 2017 at 6:50 pm

      Lies! If anyone wants to see which race commits the most violent crimes in this country simply Google: 2013 fbi crime stats table 43 and here’s a hint…Mexicans aren’t America’s rapist.

    • The Dude

      August 2, 2017 at 6:50 pm

      Uh … think you got your ….* ahem ! * ….”facts ” mixed up , Buddy ;
      1) According to the FBI Uniform Crime Reports , WHITES are 63 % of the U.S. pop. , and responsible for 70 % of crime in America , and 60 % of violent crime ;

      2 ) The average Exoneration Rate for Black Americans is 65 % , making blacks the majority group for Exonerations ;

      3 ) 52 % of Hate Crimes are committed by Whites , 33 % of which are Anti-Black ;

      4 ) 67 % of Rapes in America are committed by whites ; 93 % of White women that were raped were raped by WHITE MEN ;

      5) Interracial crime is a fraction of overall crime . 90 % of all crime is intraracial ;

      6) The disparity of White on White Murder v.s. Black on Black Murder is only by 6.5 – 7 % ;

      7) The Myth of Black Hyper-criminality ;

      More ?!

      WHITES are the #1 contributors of crime in this country .

    • Richard Schmidt

      August 2, 2017 at 6:56 pm

      I was going to correct you on your “statistics” but this was before I noticed what website this was. You see I just clicked a link over from Facebook when I saw the video. I decided a long time ago not to waste my time on people who searched out or just Trumped up “facts” to support their beliefs. The only place those numbers are even remotely reported (and they are reported on no legitimate site as you have present them) use very different words from “committed”. They use “arrested for” or “charged with”. When reported with out bias and given the state of political affairs in America and who controls the police it goes a long way towards giving your post the slimmest whiff of legitimacy. Otherwise it is just semi-intelligent racist posturing.

    • Kiki

      August 2, 2017 at 7:06 pm

      I noticed that it was the Mothers who were speaking to the children. Definitely racist. This is a promotion from someone who wants to continue separation of our country.

      • Cliff

        August 2, 2017 at 8:28 pm

        And 100% of the racism is committed by white people.

      • Kyla Edrington

        August 2, 2017 at 9:00 pm

        No this is a promotion to help educate backward unintelligent people living in their white bubble that everyone lives a life of racial privilege just like them.

      • Angela Ely

        August 2, 2017 at 9:18 pm

        Until you walked a mile in my shoes you will never know ! We as African americans face racism on a regular . It is sad that we have to have that talk with our kids !

      • smalldogs

        August 2, 2017 at 9:39 pm

        You people are unbelievable. You think talking about racism stokes racism, you think every black person’s life experience reflects on you, because you think you are the center of the universe. Be glad that you don’t have to have these talks with your children; feel something in your heart for the people who do.

      • brielle

        August 2, 2017 at 10:16 pm

        not racist at all. they are speaking the reality. are u uncomfortable with the actual truth which u have never experienced and is being payed out in every day life of blacks? seems u are trying to create ur own narrative about yourself, but the world sees u for actually who u are. not the facade that u try to put on and hide to hide the real u

      • William

        August 2, 2017 at 10:22 pm

        Ppl need to grow up before the table turn

      • Anne

        August 2, 2017 at 10:52 pm

        And videos that show mothers speaking to their children are fine if they’re white.

        You’re post makes zero sense Kiki.

      • Calvin Adkins

        August 2, 2017 at 11:23 pm

        I’m curious to know, what’s racist about these ads?

      • Chris

        August 2, 2017 at 11:32 pm

        How does it promote separation of our country?

      • Mike Mcget

        August 3, 2017 at 1:14 am

        As Laurie Penny astutely noted: “When you’re accustomed to privilege, equality feels like oppression.” Try seeing others as equals instead of scary others; it’s not that hard.

        As a white person, I’ve realized that my identity need not rest on putting down others.

      • Sharon

        August 3, 2017 at 2:48 am


        Below is a summary of the true crime statistics from the FBI
        GO TO THE BOTTOM WHERE IT STATES DATA DECLARATION Out of 8,248,709 crimes committed in 2015 5,753,212 were by Whites and 2,197,140 were committed by Blacks

        (1) In 2015, 69.7 percent of all individuals arrested were White, 26.6 percent were Black or African American, and 3.6 percent were of other races.
        (2) Of arrestees for whom ethnicity was reported, 18.4 percent were Hispanic.
        Of all juveniles (persons under the age of 18) arrested in 2015, 62.9 percent were White, 33.9 percent were Black or African American, and 3.1 percent were of other races.
        (3)Of juvenile arrestees for whom ethnicity was reported, 22.8 percent were Hispanic.
        Of all adults arrested in 2015, 70.4 percent were White, 26.0 percent were Black or African American, and 3.7 percent were of other races.
        Of adult arrestees for whom ethnicity was reported, 18.0 were Hispanic.
        White individuals were arrested more often for violent crimes than individuals of any other race and accounted for 60.1 percent of those arrests.
        (4)Of adults arrested for murder, 50.4 percent were Black or African American, 46.5 percent were White, and 3.1 percent were of other races.
        (5) Black or African American juveniles comprised 50.8 percent of all juveniles arrested for violent crimes. White juveniles accounted for 59.1 percent of all juveniles arrested for property crimes.
        (6) Of juveniles arrested for drug abuse violations, 75.0 percent were White.
        White juveniles comprised 55.7 percent of juveniles arrested for aggravated assault and 60.5 percent of juveniles arrested for larceny-theft.

      • Lazeemary

        August 3, 2017 at 3:01 am

        No fathers in the videos. All single black mothers. Racist to the nth degree! #Boycott Procter and Gamble!!!

      • Jesse

        August 3, 2017 at 4:01 am

        In the black community, there are a number of reasons why the father can be absent from the picture. I could list them, but I’m not sure if you would want to hear them or not (plus my time is valuable, don’t want to waste it). If you’d like to discuss it, we can.

        As for this being racist, I doubt that the actors in this video gave any indication that they were superior to white people. We can discuss this also if you’d like.

        As for the reasoning for this video, I know for a fact that folks in the black community do in fact have to have this talk to prepare their youths for the unfairness and/or hardships they are probably going to have to endure in the future. Not sure how warning them would promote separatism, especially when they’re not tell them “not to talk or hang out with white people”.

      • Renee

        August 3, 2017 at 5:15 am

        The mothers were doing the talking because the fathers were already at work and mother was preparing to go to work, also.

      • Carolyn

        August 3, 2017 at 5:35 am

        Listen up white whiteys. You are not being tormented every fucking time you go outside . No one is wearing a dam sheet to intimidate you! The clock is not being rolled back by Steve butt head and the rest of those rascist white men in the white circus house. You people have no clue. And don’t tell me about the Irish, the cracker down south or the Jim crow n the cities. I’ve seen it, March against it sang, talked and I’m dam tired of warning my brother to be safe. Telling my grand children not to do anything that would be perceive as a fucking crime to white people. Blacks & brown are tired, fucking tired. If we have the conversation every day to save a life we will. That dam TV commercial is jus a tip of what needs to be told. I was born in 1951, my mother told those things to me. Her mother her. I’ve told mine, grands & great grands. When you are black in white America or when you stop calling us niggar a gorilla, coon, biscuit lips& all the rest. Equal pay not talking about sports, I have a degree, now you want to stop us from getting an education. You people are the most strangest things ever crawled out of the swamp. And I’ve got part white grands, nieces, nephews.

      • Jean

        August 3, 2017 at 1:27 pm

        Are you crazy? This is the kind of talk black mothers have to have with their black children because of old racist people like yourself. People like you that are making these kinds of comment are the racist ones, and you do not want to see anyone stand up for the plight of the black families. Every comment made on this thread let me know that you all are the problems in the USA.

      • David

        August 3, 2017 at 6:49 pm

        This is a comment form a privileged white person who has no idea what she is talking about.

      • Your Anger is Misdirected - Let's Discuss

        August 3, 2017 at 8:50 pm

        Nothing about this commercial is racist in any way. These mothers weren’t saying all white people are racist, beware. In fact, it doesn’t just apply to white people. There are other groups that discriminate against us as well. My parents never prepared me for the racism I experienced. It would have been nice if they had prepared me. Instead, I learned for myself what it is like for someone to call me an “ugly, nasty, n*gga” or to tell me that I must be stupid and a criminal because I’m black. We had the conversation after it happened. If you speak to your children about the realities of bullying, that is no different from us explaining to our children about racism. It is no different for us to prepare our children to understand that their beauty is not determined by standards they can never hope to achieve because their hair will never look like that, their skin will never look like that. No, not all white people are nasty like the ones I met. I’m not being sarcastic when I say my best friend growing up is white. That didn’t protect me from other people in the neighborhood. That many and probably most white people wouldn’t dream of doing some of these hateful things doesn’t change the fact that plenty do and did, so the conversation is necessary. If you are offended because the parents didn’t add in a disclaimer that all white people are not like that, you are missing the point. These things that we consider so far in our past still happen. It doesn’t matter that black people may call one another the N word. People of all types call their friends by insults, but will never allow an outsider to speak in the same way. Let’s use common sense here. Obviously, when you look at history and when you look at today, you see examples of white people who are not racist or who only have small normal human biases. That is not what the video is about. And since you are a majority, videos like this don’t affect the perception of you. What affects our perception of you are conversations like some of the ones I’m seeing here and like this article. Stating statistics also mean nothing. We have to be honest and say that some of what happens in the criminal justice sentence is intentionally skewed. If white people commit some crimes at the same rate as black people, then we should be in jail at an equal percentage for the same crimes. That is not so. There are reasons for everything and so many things that we have to overcome that are both self-inflicted and inflicted on us. Everyone has a right to an opinion, but at least try to consider why the conversations have to be had. Take it from someone who is only 35, but has been called several blatantly racist names, been spit on, had rocks thrown at me, was hit with a 2×4 by racist little boys…these things still happen. Take it from someone who has had younger family members come home crying from school because a friend said their mother said they aren’t allowed to play with black children. Do you think all of these stories are made up? These things happen! If you aren’t doing them or helping to perpetuate them, then you have no reason to be offended that we are upset at the people who do. If you aren’t doing this to us, why even feel like the conversation is about you? It isn’t. Some white people like to compare us all the time. You can’t. Our situations are different. This commercial is a blip in history. Most people probably didn’t take it the way you did and will not believe all white people are racist trash because people have conversations about racism. But when there is negative media about some black people without a disclaimer, it does hurt black people. Why? Because we are few and there are people in this country who have never met a black person… There are people in this country who may only know one black person. The examples they see on the tv are the only basis of comparison that they have. I grew up on a semi-farm. Later my family lived in what we considered low-end middle class, but that most people in the area (including whites) considered rich because not very many people were well off. I remember having a computer my entire life. I remember having a hot tub and lots of fish tanks. Reading was the favorite past time in my house. Most of us are like that, including extended family. We have our bad apples. But what family doesn’t have those who don’t quite…fit in. I and my family are not exceptions to the rule. We are a normal example of what black families of our socioeconomic status look like. Now if you look at poor communities of any race, you will see everything that someone else kindly listed about black people: single parents, crime, prison time, sub par education, etc. I could continue. I know someone is going to trash everything that I’ve just said. I’m not whining. I’m not playing victim. Stating your reality is not playing victim. This is reality. Racism is something we are likely to face at some point in our lives though the frequency is different from place to place. After graduating high school, I moved and experienced a much lower rate of blatant racism. A low enough rate that I can be very surprised when it does rear its ugly head. That is not true everywhere or for everyone. Someone will also take offense at what I’ve said. How any one can be offended about me saying that some person they likely don’t know was racist is anyone’s guess. My sister and serveral other friends and family members are officers. Officers are not above corruption and prejudices. Cops do choose to put their lives on the line to save lives. Regardless of the crime, how do you justify a cop shooting someone in the back? These things aren’t new. Look at our movies, our songs. We have been talking about corrupt cops forever. They come in all races and hurt all races of people. But our status and image in the country makes it easier for them to do it to us just like it’s easier for them to do it in some of the poor white neighborhoods I know of. Difference is, when it hapends to us, they are hitting a larger percentage of us. I love cops. I have respect for cops. But disrespecting cops is not against the law and I was raised to believe that a good cop would even take a bullet to save a criminal because the cop serves justice. I was raised to believe that a good officer will not stoop to breaking the law to bring in his man. I know, most of this is probably from watching too many movies as a kid. but it is disheartening to know that cops lie, steal, murder, extort like any criminal. Not every case of a cop using lethal force against a black man is unwarranted. But to assume that that officer would never lie and take advantage of our tendancy to trust the officer is also wrong and unsafe. “Absolute power corrupts absolutely.” It should also be “thinking or feeling like you have absolute power corrupts absolutely” When bad eggs learn they can get away with anything, they never stop. Ok. I think at this point I have addressed everything I have seen in the comments that made me feel concerned. I welcome empathtic and intellegent conversation. If you just want to throw insults, I will not reply.


        August 3, 2017 at 10:31 pm

        To all of you that find a problem with the commercial, what are you doing to improve racism in America? What are you doing to lessen the divide? What are you doing better to make this country for every American???

      • Joan

        August 3, 2017 at 11:52 pm

        Women are the shoppers.

      • MiserableOldFart

        August 4, 2017 at 1:47 am

        Wow, you “conservaties” are really sick. Shame on you all. This is a very touching and sane message for the present time.

      • suheena

        August 4, 2017 at 6:05 am


      • Tonya Sampson

        August 4, 2017 at 2:09 pm

        Why do you think this ad is racist? Please explain what part of this ad exemplifies racism. How does this ad continue to separate us from one another? Can you consider the possibility that the ad is telling the truth? Just because this isn’t your experience doesn’t mean it’s not true or doesn’t happen to people who don’t look like you. Where is you sense of humanity or empathy?

      • ronnieronski

        August 4, 2017 at 8:35 pm

        really? prove how your believe “continues the separation of our country”. it is not only accurate in showing the reality today, but it also gives us a clear idea on how to begin a conversation that clearly does not happen. think about it before you react. GB

      • Faye

        August 5, 2017 at 11:01 am

        Ok then Kiki, what changes would you have made to the commercial to make it encourage the country coming together? Since you seem to be under the impression that it’s promoting separation, how exactly can the issue of race be portrayed properly in order to encourage understanding and empathy for each other?

      • N/A

        August 5, 2017 at 3:37 pm

        How does this contribute to separation? I am a white male, 25 years old. I have been in the back seat of 5 vehicles that were pulled over with black friends driving. I have been never been pulled over while in the back seat of a vehicle that a white friend was driving. The black drivers were not driving erratically at all. There is still a racial issue in America. And it is not fueled and encouraged by the media, or any company.

        And yes, I think it may be fair to say P&G is using very real racial issues to drive their products. Much like Dove used problems in female beauty standards to drive what is now known as one of the most successful advertising campaigns.

        I would love to continue this conversation, and I hope you respond.

      • T Williams

        August 5, 2017 at 3:59 pm

        Huh, please explain your thoughts better. How can a mother speaking the children be racist? My question, why is it racist when we bring up or point out these topics?

      • Light

        August 5, 2017 at 8:14 pm

        OR, HUMANS living under a deplorable condition that is reality and white people oblivious beyond their own existence and perception and a need for change.

      • Bill

        August 6, 2017 at 6:37 am

        you are truly an ignorant person that proves how dumb and uneducated whenever you open your moutj.

      • Amnon

        August 6, 2017 at 3:39 pm

        Oh please. If you are worried about people continuing separation, worry about the divisive heathen currently occupying the oval office.

      • King of Men

        August 8, 2017 at 3:40 pm

        I don’t think you understand what racism actually is. Talking about racism isn’t actually racist. I’m sorry that discussion of race in America triggers you. You seem fragile. Perhaps you should work on this?

    • Juanita White

      August 2, 2017 at 7:26 pm

      First of all (WHITE PEOPLE), you are white. You have absolutely no idea what it’s like to be black. This video was 100% spot on. Just because you don’t have to tell you little WHITE children the same thing, doesn’t mean that it’s not true. It’s definitely true in the black world. If telling our children the truth will help them survive in this superwhiteracist society, then who the hell are any of you to object to it. Your concern should be figuring out a way to keep your little heroin addict alive…

    • Commentor

      August 2, 2017 at 8:03 pm

      Why don’t you provide a link to this data?

    • Wylde69

      August 2, 2017 at 8:33 pm

      In 2015, 69.7 percent of all individuals arrested were White, 26.6 percent were Black or African American, and 3.6 percent were of other races.
      White individuals were arrested more often for violent crimes than individuals of any other race and accounted for 60.1 percent of those arrests.
      Of all juveniles (persons under the age of 18) arrested in 2015, 62.9 percent were White, 33.9 percent were Black or African American, and 3.1 percent were of other races.
      Of all adults arrested in 2015, 70.4 percent were White, 26.0 percent were Black or African American, and 3.7 percent were of other races.
      Of juveniles arrested for drug abuse violations, 75.0 percent were White.
      White juveniles comprised 55.7 percent of juveniles arrested for aggravated assault and 60.5 percent of juveniles arrested for larceny-theft

    • Dannie

      August 2, 2017 at 8:46 pm

      It’s funny how you show these statistics about things that have NOTHING to do with the actual commercial.

      Why don’t you talk about how black people are 50% more likely of being pulled over by a police officer?
      Why don’t you talk about the conditions that a black person lived in under Jim Crow?
      Why don’t you talk about the issues that the commercial ACTUALLY tackles?

      You know you can’t because you wouldn’t have a leg to stand on.

      What does a child not growing up with their father have to do with white person maliciously calling a black person the ‘N’ word? Absolutely nothing.

      You just wanted to write some BS.

      Congratulations, you succeeded.

    • Kyla Edrington

      August 2, 2017 at 8:55 pm

      You are an idiot and you are wrong. These fake stats of your’s are lies, period. And as for your incarceration rates, that is actually clear proof that black men are profiled for the same crimes white men are committing at basically the same rate. This is a rate of incarceration, try looking up true stats about convictions and race. Whites are 10 times more likely to get probation than jail time, so you are just another racist idiot spewing fake crap to continue the problem.

    • Caitlin Dotson

      August 2, 2017 at 9:00 pm

      This comment was more racist than the video itself. First of all, how do you know how they were raised? YOU don’t!! I’ve seen kids who live with BOTH parents, who work hard, provide for them,had the best childhoods and they turned to a life of crime and violence. And I’ve also seen kids come from single mother homes, barely any food, living in rough neighborhoods full of violence, and they’ve grown up to become doctors, lawyers, teachers, etc… Your parents can raise you right, but at the end of the day it’s THAT person’s choice to choose the road to go down. And do more research. Look into the number of black men that have been mistakenly imprisoned. And i bet the majority of black males incarcerated are in there for small, petty charges such as marijuana and traffic violations. But I bet the white people are in there for murder, rape, and other harsh crimes lol.

    • Gigi

      August 2, 2017 at 9:02 pm

      Using statistics against black people is the worst way to present your argument and shows your own high level of prejudice. It’s a fact that police profile people of color, in particular, and arrest more people of color for that reason.

      Your last statistic proves it, dumbass.

      The incarceration rate in state or federal prison or jail
      for white men was 736 per 100,000,
      for black men 4,789 per 100,00

      You REALLY believe this crap.

    • BrownGal

      August 2, 2017 at 9:32 pm

      You made up all this “data”. Post a link from a legitimate news site.

    • Brian Albert Kirkland

      August 2, 2017 at 9:55 pm

      “They”, huh. Most people on “welfare” are Caucasian. And one thing we know about crime stats is that white people don’t go to jail for the same crimes black people go to jail for. If Cops swarmed white communities, I’m sure lots of white people would got to jail for everything from drugs to beastiality.

    • Ashley

      August 2, 2017 at 10:09 pm

      Ha! Someone is mad. Your numbers are *horribly* exaggerated. Also as a public school teacher, I’ve seen a lot. There are just as many white children raised without discipline and respect for authority as children of other races. Try again…without the extreme bias. 🙂

    • brielle

      August 2, 2017 at 10:13 pm

      sad to say, but r stats are incorrect… just some fyi

    • William Dorsey

      August 2, 2017 at 10:23 pm

      Blacks make up at least 10% of the US population. You should read James Farmer, Jr. about mass incarceration.

    • andre

      August 2, 2017 at 11:19 pm

      we’ve seen them, yes. we’ve seen many like them. However, only a brainless boob could ever believe them to be true. there aren’t enough blacks in the country to pull off committing 50 percent of anything. it’s stats like this, and not simple commercials, that really cause racial divide. This ad may be for the sole purpose of selling product, but it certainly isn’t being untrue.

      this sh*t is real, folks.

    • Calvin Adkins

      August 2, 2017 at 11:26 pm

      You and your stats are hilarious.

    • Pablo Otavalo

      August 2, 2017 at 11:39 pm

      Stats should be cited or they are implicitly worthless. It’s really easy to cite stats, especially if they were gotten online. Only someone who cannot see beyond themselves would watch a video of families trying to cope with bias through the years and think only that it is an attack on them. Remember Atticus Finch, give that a try. The fragility and victimhood expressed in these responses is impossible to ignore, but irony would require a bit of self reflection.

    • Bigred

      August 3, 2017 at 1:05 am

      You and your stats are so full of BS its ridiculous. If you believe these stats, its no wonder you’re a racist low life.

    • AlphaBet

      August 3, 2017 at 1:08 am

      Your point?

    • stay

      August 3, 2017 at 1:35 am

      here you go, talking about some fake ass stats, and actually BELIEVING it…go some damn where and sit your see through azz down. That’s why black folks are sneaking past you in every facet of society, while you wither away. …because you’re so stuck believing this bullshyt, and you only believe it because you need a reason to hold on to the fake superiority complex. Good! stay blind, stupid!

    • Ichabod America

      August 3, 2017 at 2:12 am

      Typo. Blacks are not 3% of the population, they are 13%. It doesn’t change what you point out, but you are going to get ahmmered by Liberals for the “3%”.

    • Sam

      August 3, 2017 at 2:15 am

      Nonsesne like this post are why commercials that speak to truth are so necessary

    • Phil B.

      August 3, 2017 at 2:26 am

      Or maybe its because black people are more aggressively prosecuted more often?

    • Lillian Sparks Robinson

      August 3, 2017 at 3:01 am

      Where are you getting these baseless stats? the majority of crime is committed by the people themselves who live in that neighborhood so if you go to a white community, the same stats apply for he whites who live there. And in case you didn’t know (YOU NEED TO GO CHECK) the majority of the people in this country on welfare are POOR WHITE PEOPLE. Your racist post just validates this advertisement. Shameful.

    • Jessica Smith

      August 3, 2017 at 3:02 am

      So… the system should probably stop locking up black fathers at a disproportionate rate so that this can stop. I mean, you don’t actually believe the conviction rates coincide with the actual rates of crimes committed. Do you?

    • Edward

      August 3, 2017 at 3:06 am

      Lol, youre an idiot.

    • Neil

      August 3, 2017 at 3:41 am

      Gigene, “Prejudice is an emotional commitment to Ignorance.”

    • Jesse

      August 3, 2017 at 3:48 am

      Link to these stats please.

    • Fuckyou

      August 3, 2017 at 4:31 am

    • William Stout

      August 3, 2017 at 4:40 am

      what bullshit. do you have any knowledge of JIM CROW? This list doesn’t mean diddly shit. do you have any idea how many innocent people of color are behind bars?, or in debtor’s prison for not being able to make bail ? do youknow the intent of assuring that young men of color are in the prison system so that they are disenfranchised; unable to work or vote.
      You are part of the problem

    • Renee

      August 3, 2017 at 5:12 am

      Your statistics are not correct. They are published to allow Americans to justify unmerited abuse suffered by Black people.

    • Gee

      August 3, 2017 at 5:17 am

      And you think that this is all not by design? You think that a country built of White supremacy has no part in all of this? You think this country’s judicial system isn’t based on White supremacy, privilege, and oppression of people of color? You don’t see where all that comes into play? You probably don’t. You’re the typical racist White person who lives in your own little White world listening to all the idiots on Fox news. You act as if White people don’t commit crimes and you’ve forgotten about the atrocities your people have done to people of color and still do every single day. We know that not all White people are not racist like yourself. That was clearly evident by the majority popular vote that Trump lost. But we also know that racist like yourself will always try to call yourselves victims of the people you’ve victimized. History proves my point. Look at what Whites have done to the indigenous people of North and South America, Australia, New Zealand, South Africa just to name a few. After you all that racist White people have totally destroyed, all the lives of people of color that you have totally destroyed and that you than tell get over it and pull yourselves up by your bootstraps. Things that you weak racist could never do, but you tell those whom you have oppressed to do and many of us have done that. But we will never get over it until what was done is rectified. When we call racist White people aka conservatives out on your history, lies, and injustices than we’re racist. Those commercials aren’t racist. Far from it. They’re based on facts that many of you racist conservatives cannot accept, but the truth is the truth and not alternative facts. Stop evading the truth and try dealing with the truth.

    • Caroly

      August 3, 2017 at 5:47 am

      I don’t know where your white stupid ass got that fake news from jut you can shove it right up you butt. White men commit just as many if not crimes than us. But miss ivory liquid you have Whitt privilege. You know. Can do anything and get away with it. Dylan went into a church killed 7 black and he’s still alive and there’s more. How bout those good ol boy escaped down south this past week. All capture not a shit fired if it had been black men they’ d be dead. Black and brown men are in jail for profit! The jails are owned by corporations big mouth! And where are your fucking stats in the white omen behind bars. And what about your killer children white kids kill more than black kids. And the gangs. Those guns are brought in. You people want us to kill each other, there are no gun stores in the hood. Do that research. And we’re not trying to roll back to the 50 & 40’s you people are. What’s next bring back salvers. You now have a show about it. I am not the only one who will fight you. Do some real research.


      August 3, 2017 at 12:42 pm

      gieine. with all your stats, what your point really… google may have help you with this info… if your searched correctly, per state white on on welfare almost double to the blacks. period.. now these other stats you provide. may be correct, but where are your white states compared to this.. its all about the blacks.. really.. this is what racism is..chick… I’m just saying…

    • Sleeveless in Seattle

      August 3, 2017 at 12:42 pm

      Aren’t those the same statistics Dylan Roof cited when he decided that 9 black parishioners “had to go”?

    • Heather Rose

      August 3, 2017 at 1:27 pm

      The cost of war is going to destroy America, not helping people eat. Those statistics are the result of systematic discrimination resulting in a much higher poverty rate for Black families. Poverty is the cause of crime, not race. You can’t just disregard years of slavery, segregation, & Jim Crow laws – throw up your hands & say do over. Your white ass is living in a bubble.

    • Denise H

      August 3, 2017 at 1:39 pm

      Your statistics are WAY off. What is your source?

    • Genjer

      August 3, 2017 at 2:03 pm

      Thats Baltinore, Whats The Nationwide statistic About Black 2 Parent Households.What Have They Been Teaching their children About Police? I’m Curious, You Seem To Have The Facts About the Black Community. We all Are Monolithic And All Have The Same Demographics,Not. All Of My Peers Are Married, Educated And had Children In Wedlock. What Is The % Of Non White Females Under 30, Having Illegitimate Children These Days? Remember, Sarah Pallin’s Daughter? Out Of Wedlock Pregnancy Is Prevalent Across All Races Theses DAys.

    • Bob Klahn

      August 3, 2017 at 3:09 pm

      You use FBI numbers which are voluntarily reported by those police agencies that chose to report, that refer to solved crimes and arrests, not criminal actions.

      Back before the Republicans had such deep control of congress, and forced a sequester of funds, the DOJ used to publish a report called “Criminal Victimization In The United States” that was based on going out and conducting surveys to find the crime rates, not the arrest rates.

      What they found is, black people, who are about 13% of the population, are twice as likely as white people to be in poverty, and commit about 23% of serious crimes. White people, who are about 6 times as many as black people commit about 65% of crimes.

      Which adds up to, crime follows poverty. The FBI, long ago, published a study that showed the same thing. It showed that poor whites are just as crime prone as poor blacks. It showed that as black people move up economically they become more victimized by crime, because their move includes living closer to poor whites rather than well to do whites.

      The crime rate for black people was 23%, the arrest rate was about 35%, the percentage of those in prison was 50%. We are talking about serious crime, so how does that not show racial bias.

      The good news, recent stats show that the percentage of those in prison has fallen to 40%. The bad news is, this is not because of fewer black men going to prison, but more white men going to prison.

      Don’t forget, plain imprisonment rates include much lesser crimes such as drug possession or use. For that a lot more black people go to prison.

      You get your statistics from racially biased sources. Anytime you get stats that are so carefully targeted you are getting biased stats. Did you see the rates for white people in the age group?

      You already showed the rate of births of black children to married couples, so why did you quote one city with a specially bad rate?

      It’s called bias. You just showed it.

      Again, your stats showed what criminals were pursued, not what people committed crimes. I have been following this for decades, back to when the government really tried to give honest reports.

    • chris

      August 3, 2017 at 3:45 pm

      Perhaps this has to do with social structure and incarceration rate for non violent offenses within minority communities… you do understand why there are huge disparities economically? You are aware of “red lining” and other institutionalized behavior that created these income and education disparities? Like I told my father-in-law “do you really think it was the black people that pushed to be segregated and have large non inclusive housing complexes(ghettos) built in the 60’s 70’s and 80’s which even more isolated communities?” Of course then I had to explain in detail how even the construction of our national highway programs were designed to rip out ethic communities from city centers. STATS ARE GREAT BUT NUMBERS HAVE A HISTORIC QUANTIFIER.

    • Barry

      August 3, 2017 at 4:26 pm

      These crime statistics have to be about convictions. Think about that for a moment. If there is systemic racism, implicit or explicit, then they are all skewed, because White criminals will tend to skate one way or another much much more than Black ones will, more Blacks will be tracked down because of more police fervor, and more Blacks will be wrongly convicted. That’s not even counting the forces that will tend to tip more Blacks over to crime, proportionately, if they are those borderline cases that exist in any population. I mean, how many times does such a borderline case get pulled over or rousted by cops before he or she says, heck, might as well do the crime anyway? It it takes 12 times on average and Blacks get it 14 and Whites get it 2, what do you think will happen to the general stats?

      Logan doesn’t think “the Talk” is necessary, but that doesn’t change the fact that his kids are more vulnerable to a bad outcome of an interaction with a biased person without that conversation. Even if they are completely respectful to a cop in a pull over, they can still be killed trying to comply with panicked, contradictory commands while trying to provide their carry license. If they ever see a White friend give attitude and skate, will they realize they probably can’t give that same attitude and also skate? Will they know that they can’t even show annoyance about being pulled over, even while being perfectly respectful to the officer until his repeated attempts to evoke a negative response finally pays off, and they end up dead in a cell by supposed suicide?

      The kind of negative comments we’re seeing about the ad only go to prove that at least implicit bias still exists, giving the commenters the benefit of the doubt that they are not full on bigots.

    • Proctor

      August 3, 2017 at 4:40 pm

      First off, statistics can be very misleading. Also, it is a racist generalisation to say this many black men do this thing so therefor [any conclusion about black people whatsoever)
      You also seem to be forgetting that black people have been pretty fucked over by white people and the system since before the US officially existed. You cant just quote these statistics and pretend it says black people are intrinsically bad, that is so ignorant.

      If anyone is destroying America, it is white people. White people who spread hate and fear, who take from the poor and give to the rich.

      You are a blatant racist trying to blame a race you dont understand and thus feel threatened by because you have such a narrow and delusional view of reality.

      BTW, stats like the last one there are definitely the fault of racism against black people. A black man is much more likely to get arrested for something a white man would get away with, and white people commit so many more heinous crimes but the system has worked in their favour that they are in positions of wealth and power and can do whatever the fuck they want. Thats why we still have a maniac as president for example. People questioned Obama’s eligibility because they refused to believe his birth certificate… only on the basis that he wasnt white! I mean there really isnt any winning with racist white people… Im white btw. Its fucking gross and shameful to see.

      Get your head out of your ass. You and your failure to understand reality is what drives love and security apart. You are part of the problem, you see.

    • diamond

      August 3, 2017 at 7:18 pm

      and why the fuck do you think that is

    • Terry

      August 3, 2017 at 7:45 pm

      Where in the world did you drudge up those statistics? Black people are 3% of the population? That should have been your first clue it was phony, the black population has never been that low – even in the 1700s. Even if you split the 13% you’re not going to get 3%. Also FBI statistics (or ANY type of statistics) wouldn’t group minors with adults in their data… 15? Why 15? Even 16 would’ve been a better fake answer. And I hate to be the bearer of bad news but… There are more of us white people on welfare. 50 million people are currently on welfare. That’s more than the entirety of the black population. Even 90% is still too many. And even if you throw in the other minorities (which are significantly less) you’re never going to reach that magic majority. Oh, Hispanic/latinos? That’s going to include white people and even then, you’re assuming nearly ALL of them are on welfare. Come on, Gigene, you’re making us look bad.

    • The Dude

      August 3, 2017 at 9:39 pm

      Nice B.S. “Stats ” you got there . LOL !!!

    • Patrick

      August 3, 2017 at 10:10 pm

      With videos coming out about cops planting drugs on people, don’t think you numbers are inflated? Because who are the judges and district attorneys will believe?

    • David Baker

      August 3, 2017 at 10:59 pm

      12.6% of Americans are Black not under 3% as you claimed.

      Let’s look at some other numbers since you are so eager to throw out bullshit facts.

      As a life long police officer…….

      Blacks sentences for crimes compared to their white counterparts tend to be 75% LONGER for the same crimes, and white criminals are 7X more likely to recieve probation or suspended sentences.

      Black drivers are 23X more likely to be randomly pulled over or have their tags runs than white drivers.

      Blacks constitute 63% of all civilians killed by police officers despite only constituing only 49% of all police/civilian interactions.

      The number of blacks who were convicted of a crime who were later exonerated and proven innocent by suppressed evidence, false testimony or faulty test results is 36X that of white defendants……. they are viewed as guilty based on skin color alone.

      So as a proud white American who has defended this country (and you)in war and while wearing a badge I’m telling you to get your fucking facts straight or shut your racist mouth.

    • mel

      August 4, 2017 at 12:08 am

      hmm… wonder where you got those stats, because the real ones look nothing like that.
      Black people make up roughly 13% of the United States population, and white people make up 64%. Black people make up 40% of the prison population, and white people 39%. Therefore, even though there are roughly five times as many white people as black people in this country, blacks and whites are incarcerated in equal numbers. But the fact that black people are incarcerated five times as frequently as white people does not mean black people commit five times as many crimes. Here’s why:

      (1) If a black person and a white person each commit a crime, the black person is more likely to be arrested. This is due in part to the fact that black people are more heavily policed.
      Black people, more often than white people, live in dense urban areas. Dense urban areas are more heavily policed than suburban or rural areas. When people live in close proximity to one another, police can monitor more people more often. In more heavily policed areas, people committing crimes are caught more frequently. This could help explain why, for example, black people and white people smoke marijuana at similar rates, yet black people are 3.7 times as likely to be arrested for marijuana possession. (The discrepancy could also be driven by overt racism, more frequent illegal searches of black people, or an increased willingness to let non-blacks off with a warning.)

      (2) When black people are arrested for a crime, they are convicted more often than white people arrested for the same crime.
      An arrest and charge does not always lead to a conviction. A charge may be dismissed or a defendant may be declared not guilty at trial. Whether or not an arrestee is convicted is often determined by whether or not a defendant can afford a reputable attorney. The interaction of poverty and trial outcomes could help explain why, for example, while black defendants represent about 35% of drug arrests, 46% of those convicted of drug crimes are black. This discrepancy could also be due to racial bias on the part of judges and jurors.

      (3) When black people are convicted of a crime, they are more likely to be sentenced to incarceration compared to whites convicted of the same crime.
      One study found that in a particular region blacks were incarcerated for convicted felony offenses 51% of the time while whites convicted of felonies were incarcerated 38% of the time. The same study also used an empirical approach to determine that race, not confounded with any other factor, was a key determinant in judges’ decisions to incarcerate.

    • Myra

      August 4, 2017 at 1:23 am

      Your stats are wrong. The FBI Crimes by Race for 2013 show that white people commit the majority of crime in this country. Twice as many rapes, assaults, burglaries, car thefts, larcenies. Blacks and whites were equal on murders and robberies. 2015 FBI statistics on crime by race show that crime by whites in teased: 3 times more rapes, burglaries, assaults

    • Devon McFarlane

      August 4, 2017 at 5:15 am

      These stats may well be true but the cause and effects of almost 400 years of programing of the black psyche cannot be undone in one or even two generations, to the effect that he is an animal, valued for his muscles and reproductive capabilities to increase the masters holdings, the only thing for which he was rewarded.

      These conversations are very common and necessary in pre preparing black children to face an oppressive racist system which is stacked against them. Fortunately, I was an imigrant without the bennefits of such a talk, but endured the effects of racial injustices all the same. Unfortunately, a white person and not even P&G will ever relate to the systemic racial marginalization of the black race.


      August 4, 2017 at 11:47 am


    • Tiffany Montgomery

      August 4, 2017 at 2:04 pm

      Gigene it’s 2017. Why are you listing stats from 2013 when EVERYONE can easily Google current stats )as I did.) I suspect because the rates crime has decreased over the years for Black males, while increasing for whites. FBI stats 2015:

      White males committed 68% of RAPES vs 28.2 of Black males
      White males committed 64% of aggravated ASSAULT vs 32.1 of Black males
      White males committed 68.1% of BURGLARY vs 29.5 of Black males
      White males committed 69.6 of LARCENY/THEFT vs. 27.4 of Black males
      White males committed 67.2 of motor vehicle/THEFT vs. 29.4 of Black males
      White males committed 54.5 of prostitution vice vs. 39.9 of Black males
      White males committed 65.9 of “other” ASSAULTS vs. 30.8 of Black males
      … I could go on, but anyone concerned about the actual numbers can look it up for themselves. If they do, they will see who exactly was “raised without discipline and respect for authority.” The skewed, outdated, and leading stats you posted are inaccurate at best. And fake news at its worst.

      Oh, and P.S. regarding your “The cost of welfare and what it’s producing is going to destroy America…” comment. You may be right there. Considering far more White people collect welfare in the U.S. than Black.

    • Tonya Sampson

      August 4, 2017 at 2:20 pm

      These statistics are obviously false. Where on earth did you get these numbers from? Can you please sight your sources?

    • Roger Davis

      August 4, 2017 at 3:50 pm

      I grew up with the privilege of a good family with a loving father and mother who valued my education, took me to church, and went with me on Scouting activities, all of which helped me learn personal responsibility and compassion for others. Nothing white or black about that. These are powerful statistics, but they do NOT show the nature of black people (that would be a racist interpretation) but the importance of good family and of good education. Do you see the connection between the first statistic (75% of minority kids growing without a father at home) and the following stats? The solution is not to boycott P&G or to rant about victimhood, but to figure out how to support black FAMILIES and black MARRIAGES. What is the role of the drug epidemic, programs of “zero tolerance” and “3 strikes” and mass incarceration? What is the role of school funding and housing patterns that gives some kids a rotten education just due to their zip code? What can we do to support good families and good schools for everyone?

    • TPatton

      August 4, 2017 at 7:25 pm

      quote your sources.

    • Robin Ecker

      August 4, 2017 at 8:55 pm

      All of these statistics prove that blacks are more often called to account for any infraction. They don’t mean anything if they aren’t compared to other relevant statistics–like how often police racially profile and then DO NOT pull over white people who might be committing some kind of drug crime.

    • Dave

      August 5, 2017 at 12:50 am

      The comments alone about this commercial is racist. Virtually every comment is by a white person condemning P&G for what? Telling the truth? That’s what gripes your asses. You are prejudiced and racist and you can’t stand the truth. The truth is, WE the white community is at fault throughout history for what this country has become. We stole it from the Indians, virtually slaughtered them into extinction. Then we jumped on our boats headed off to Africa and shanghaied people do to our bidding and be our slaves. Lastly, we allowed the illegals to enter the country to pick the fruits and vegetables for the white farmers at slave wages because little Johnny was too good for that kind of work. Truth is, little Johnny was and is too f’ing lazy to do any work. Now we are up in arms because we are on the verge of being the minority. What we are is on the verge of another Civil War. It’s won’t be North vs. South, it’ll be black vs. white. Read the comments on the major sites that has a raced based story. The racism from both sides is tantamount to each side wishing death on the other. After 240 years, we haven’t learned a damn thing about society, equality or respect for one another. It’s not the Muslims or terrorists or illegal immigrants that’s going to bring this country down. We are hell bent on doing it to ourselves. We’ll reap what we sow and as a country we sow nothing but hate towards one another. And BTW, don’t give me any of this “I’m a Christian” crap. Jesus Christ was a dark skinned Jew. White Supremacy, the Klu Klux Klan is alive all well in America. Your leaders Hilter & Trump would be proud. And Gigene, your statistics are a skewed as your racist mind.

    • Mother Sophia

      August 5, 2017 at 5:05 pm

      Your statistic proves that’s what is happening. It doesn’t identify the cause or reasons. Also, where are you getting your statistics, please show a link and credible resources next time and also include an analyses of causes & effects. You’re trying to make it seem like black people are naturally awful just because it’s in our genetics? Is it a coincidence the black race only seems to be “oh-so-awful” more here in America than other countries? A race CAN be subjugated and forced to do acts when they feel they are nothing less and have no other choice because their opportunities are limited unless they can sing, dance, or play sports. God forbid a black person try to succeed in life with a hiring process that shows blacks are usually not hired and paid less even with proper education, and god forbid putting a black person in a management position even if they’ve earned it. I’ve taken multiple sociology classes and the “statistics” show that being poor, being black, and being female, overall in America, makes you least likely to get a job or given proper educational opportunities. Statistics dos not tell WHY though, does it? So please stop. You aren’t proving your point, you’re just proving subjugation and discrimination without even realizing it because no race is “naturally” or “genetically” lesser than any other race, but it is obvious that you believe it is. You must think Whites, due to statistics, are superior and need to educate other races on the right way to be? Sounds familiar… like history repeating itself or maybe it never stopped.

    • Light

      August 5, 2017 at 8:13 pm

      Ahh nice stats, the fact is, these people wee INNOCENT PEOPLE and victims of Human trafficking, forced into a new reality, new language, new land, tortured, raped, bred, sodomized, made to fight in every war for a freedom that was not theirs, denied home loans, access to lands, access to education and forced into this condition for 400 YEARS!!!!

      Innocent people!!

      You live on a STOLEN LAND and speak loudly about right and wrong, EVERYTHING you exist on is based on CRIMES of rape, murder, slavery and atrocity the likes of which history has NEVER seen prior and speak loudly about right and wrong, huh?

      Your parents and grandparents lined the streets 50 years ago, Violently and Adamantly resisting the idea that ANY people other than white were included in the “All men are created equal” WE FORCED these racist, rabid haters to accept the attributes of compassion and love and now their offspring pat themselves on the back as the beacon of goodness and compassion.

      YOU represent histories BIGGEST THIEVES, HISTORIES LARGEST ILLEGITIMATE Fathers as your Grandparents RAPED slaves and made their own offspring slaves, like Thomas Jefferson, your Heros.

      YOU and yours suffered no consequence associated with the genocide of 100 million humans and think its hunky dory and you deserve all things because you are white.

      LOL..what you demonstrate to the world is not your enlightenment but the depths and degree to which the human capacity can sink.

      YES, please, justify your RIGHTS on stolen land, justify all atrocity because Becky wants something.

      Go ahead, we know the playbook!!!

    • Alonzo Perize

      August 5, 2017 at 11:09 pm

      Gigene, you have got the facts straight. Thank you

    • JDre

      August 7, 2017 at 1:54 pm

      Love the ad.

    • mercs

      August 7, 2017 at 3:45 pm

      Actually they just get caught more, and followed more, and watched more, have evidence planted on them more. Where as whites get to use affluenza, the “they are kids just having fun,” defense, they get a warning, look like good up standing kids, I could go on but reality does not seem like your strong point.

    • carolyn wall

      August 10, 2017 at 9:24 pm

      definitely a racist commercial! When are people going to realize that all the racist stuff is coming from the blacks….. and this company is feeding the frenzy!! I will definitely watch what products I buy from this company!

    • Jennifer F.

      August 11, 2017 at 2:27 pm

      Please note the source of your statistics, and if possible, please post the national average among non-whites. For instance the “16% of Baltimore teenagers” without married parents – I would like to see how many children in general are raised by married parents. Thank you.

  2. James Folk

    August 1, 2017 at 11:24 am

    As the twig is bent….so grows the tree! That approach to parenting will surely lead to a more harmonious community…NOT!!!

  3. abacus

    August 1, 2017 at 11:25 am

    When can we expect to see that Procter and Gamble are to be prosecuted for racism. I won’t hold my breath.

    • Benjamin Paulaitis

      August 1, 2017 at 8:42 pm

      because they are racist you triggers snowflake fuck

    • Olivia

      August 1, 2017 at 8:52 pm

      Why would they be prosecuted? What law are they breaking? And whose rights are they trampling on by acknowledging that black Americans do experience racism, and are often taught by their parents how to minimize its effects?

    • C R

      August 1, 2017 at 9:17 pm

      Sorry, do you think it’s illegal to be racist?

    • Cheyenne

      August 1, 2017 at 11:41 pm

      pointing out racism isn’t racism.

    • Big E

      August 2, 2017 at 12:39 am

      Racism is not a crime. They can not be prosecuted for it. If you want them to be punished, boycott and spread the word.

      • Owen

        August 2, 2017 at 3:22 am

        1. Proctor & Gamble Owes “Ole Whitey” an apology.
        2. Boycott every item you see with their name on it.
        3. Who The Hell Made Them Judge and Jury?

      • MK

        August 2, 2017 at 12:17 pm

        Aren’t you lucky that it isn’t?

      • Lillian Sparks Robinson

        August 3, 2017 at 3:02 am

        What is racist about this ad? Other than you being uncomfortable with treatment you haven’t had to experience, what makes it racist to you?

      • Amnon

        August 6, 2017 at 3:40 pm

        Jesus. White people are so easily triggered.

    • Barbarian99

      August 2, 2017 at 1:02 am

      This isn’t racism but the effect of racism. Stop being stupid.

    • idahogie

      August 2, 2017 at 3:39 am

      What would they be prosecuted for? What a silly comment.

    • Strong Mountain

      August 2, 2017 at 1:12 pm

      About the same time you see the KKK prosecuted for it….yeah, don’t hold your breath.

    • Mike Fitzpatrick

      August 2, 2017 at 2:59 pm

      They are racist for pointing out the already blatant racism that still exists in our country??

    • Joe Garabaldi

      August 2, 2017 at 3:18 pm

      Promoting racism in the manner of this commercial is immoral, but not illegal. You sound really ignorant, and therefore are helping to weaken the position of conservatives everywhere through your easily mocked and nonsensical statements. In the future, before you post, ask yourself “Does what I’m about to say make any sense, and does it help or hinder the conversation at hand for my side?”

    • Jasper Griggs

      August 2, 2017 at 4:48 pm

      How is it racist to point out the FACT of racist police practices? How is it racist to point out that white people, by and large, are SO RACIST that they’ll believe in a concept as stupid as “reverse racism” because it allows them to project THEIR racism onto the people they’re keeping down with racist policies.

      Bottom line, white people are racists. Conservatives are ALL racists, and want to take us back to the “original” meaning of the Constitution, when African Americans were valued at 3/5 of a person. Saw the moronic Huckabee calling for repeal of the 17th Amendment. That’s ALL about preserving WHITE PRIVILEGE and WHITE PATRIARCHAL PRIVILEGE.

      Poorly educated white people, the ones who voted for the failed Trump presidency, are the most pathetic, because they stupidly hand all their personal power over to people like Trump, who don’t give a rat’s patoot for them.

    • Hasani Gough

      August 2, 2017 at 6:08 pm

      Prosecuted? Hahahahahaha!

    • Brank Answer

      August 2, 2017 at 7:44 pm

      No, please do.

    • Lance

      August 3, 2017 at 2:59 am

      Probably when they do something racist. (Fun fact. The word “racist” doesn’t mean “something that reminds delicate and oblivious people that racism exists even though they prefer to always stay oblivious”. You’re thinking of something else.)

    • cleo hill

      August 3, 2017 at 3:58 am

      You have a problem with this ad but you’re silent about blacks getting harrassed by police, attending the worst funded schools & living in substandard housing. Do you consider yourself a racist?

    • Jesse

      August 3, 2017 at 4:03 am

      This isn’t racist.

    • Renee

      August 3, 2017 at 5:17 am

      For many years, they have upheld racist attitudes and practices. I, for one, am glad that they provided this glimpse inside the home of families who find it necessary to tell the children these things.

    • Tom

      August 3, 2017 at 7:59 am

      And there we have a typical conservative. Completely ignorant of the First Amendment.

    • Denise H

      August 3, 2017 at 1:42 pm

      Talking about race is NOT racism so of course they won’t be prosecuted. If you are white like me, then you don’t have to talk about race. That is part of white privilege. But people of color need to have these conversations all too frequently, especially right now when white hate seems to be on the rise.

    • Barry

      August 3, 2017 at 4:30 pm

      Racism per se isn’t a crime, or all the KKK folks would be rotting in jail now. Of course, the ad isn’t racism. You should look up the definition of that word.

    • King of Men

      August 8, 2017 at 3:41 pm

      Talking about racism isn’t actually racist. I think you’re confused.

  4. Marie

    August 1, 2017 at 11:35 am

    I think this commercial is a disgrace! Racial tension are running high in this country. This commercial is making black kids out to be victims. I am not black, however I have black friends, and neighbors. Their kids in some cases have done much better then mine academically.
    Yes, the “n” was used frequently in the past, not so much nowadays.
    There is an education to be had in the public school system, IF YOU WANT IT. There is no need for this kind of a divide. It is perpetuated by some. We must rise above it!
    And yes, I agree P&G’s purpose is to sell products. After all that is what they are all about!

  5. Angela Barbaris

    August 1, 2017 at 12:19 pm

    Very sad!


    August 1, 2017 at 12:57 pm


    • Zoltani

      August 1, 2017 at 2:14 pm

      Proctor & Gamble “pandering” to Black America, and the Black marketing demographic. Simple as that, a calculated P&G corporate decision that ostensibly is designed to cast Blacks as victims and further divide races. Good luck with that calculus. It may work … and it may backfire. When will corporate America learn, and how well did the “Social Justice (Engineering)” campaign work out for Starbucks?

    • JEN

      August 1, 2017 at 5:08 pm


    • Smart Blackguy

      August 1, 2017 at 8:24 pm

      “Sell” dummy

    • Cheyenne

      August 1, 2017 at 11:58 pm

      I just looked up the definition of “race baiting”…”The use of racially derisive language, actions, or other forms of communication in order to anger or intimidate or coerce.” How is this ad using race baiting?

    • Big E

      August 2, 2017 at 12:42 am

      Agreed. They could have taken the money used in that commercial, and converted it to products, and handed them out to people they wanted to target. Offer coupons and hand deliver them to the neighborhoods they want to reach or whatever. This was a group of old white guys trying to solve the problem of “How do we reach the single black moms?” …. nothing more.

      • Renee

        August 3, 2017 at 5:19 am

        Yes, they could have used the money from this commercial to put some band aids on a much deeper problem. Here, the band aid has been ripped off and other families are being made aware of what is going on in families that do not look like theirs.

      • Bill

        August 4, 2017 at 1:34 pm

        Great idea! They should provide more something-for-nothing (free hand outs) to you. That’ll teach a lesson!

    • I

      August 2, 2017 at 3:41 am

      That’s absurd. P&G gain nothing from this, except education to many. Some folks do not know about the talk or any talk. This public service is informative and helpful. I respectfully disagree with your perspective.

    • Queen

      August 2, 2017 at 7:00 pm


    • Richard Whitehouse

      August 2, 2017 at 10:13 pm


    • Jody

      August 2, 2017 at 11:30 pm

      Alice, you might want to learn how to speak English properly before putting other people down. Every single post I’ve read on this page is completely and totally RACIST!! You should ALL be ashamed!!!!

    • Yeskeya

      August 3, 2017 at 7:07 am

      *sell*, and turn your caps lock off.

    • Bob Klahn

      August 3, 2017 at 3:13 pm

      The truth is part of the problem?

    • Nick

      August 3, 2017 at 3:35 pm

      Do you mean sell products? A big part of the problem today is the lack of educated people.

    • W J Shelton

      August 3, 2017 at 4:42 pm

      Uh, first, that would be “to sell products”, not “to sale products”. Second, punctuation is a good thing. I don’t know what you’ve got against it. Third, all caps? Why are you yelling? Fourth, so how is this “race baiting”? It must be nice to live in your insular world.

    • Liza R

      August 4, 2017 at 12:16 am

      If you want to be taken seriously, use proper English. You don’t “sale” a product, you “sell” it.

    • Tonya Sampson

      August 4, 2017 at 2:10 pm

      Why do you think this ad is racist? Please explain what part of this ad exemplifies racism. How does this ad continue to separate us from one another? Can you consider the possibility that the ad is telling the truth? Just because this isn’t your experience doesn’t mean it’s not true or doesn’t happen to people who don’t look like you. Where is you sense of humanity or empathy?

    • N/A

      August 5, 2017 at 3:39 pm

      P&G using racial issues to fuel a marketing campaign is not a crime, nor is it race baiting. It is using selling a product by inducing thought on real issues. It is the racial version of Dove’s famous and extremely successful beauty campaign, that fought to readdress female beauty standards.

      I would love to continue this conversation, and I hope you respond.

    • John Coogan

      August 8, 2017 at 4:40 pm

      I don’t think you understand what “race-baiting” actually is. This story, for example is race-baiting. The ad that it reports on — which handles racism with intelligence, class and sensitivity — is not.

  7. David

    August 1, 2017 at 1:01 pm

    I am sure that there is no way that I can avoid having to buy one of your products now and then but you can be damned sure I will read labels from now on and if it is your product I will look for an alternative…I hope you go bankrupt over this piece of garbage.


    August 1, 2017 at 1:01 pm

    It sounds like the white people need to quit buying Proctor and Gamble products that is the way to get the message to them that they are racist .

    • Karen Coopaki

      August 1, 2017 at 6:41 pm

      I would rather keep up my boycott against buying Koch Bros. Products!

    • Smart Blackguy

      August 1, 2017 at 8:25 pm

      They obviously don’t care about your money or your racist whining

    • Fran

      August 1, 2017 at 11:22 pm

      Agree boycott proctor and gamble products

      • martinLuther

        August 2, 2017 at 12:09 am

        Will buy more P&G products! People posting…triggered!

      • Mary A. Hansen

        August 2, 2017 at 2:41 am

        A boycott needs to be promoted – share share share this information and video.
        Don’t purchase any product without checking who manufactures it. P&G has a long list of products, but I do not have the list. Easier just to look at what you are buying and avoid Proctor and Gamble. There are many many other products equally as good. Boycotts have been very effective in other situations, i.e. Starbucks and Target.

      • Terrance Pitts

        August 2, 2017 at 6:41 am

        Some white folks feel everything pro black is racist. Lol. Cry babies.

      • jerome taylor

        August 2, 2017 at 3:38 pm

        Thanks Proctor and Gamble for having the courage to address the real issues in this country where some folks want to forget all about the injustice and hate that was bestowed upon Black people!! I salute you and will continue to buy their products!!

      • Brank Answer

        August 2, 2017 at 7:47 pm Get started and good luck. This will accomplish nothing of course, and you will still be completely unaware of what racism is as you can’t tell how racist YOU are, but boycotts give you something to do.

    • Cheyenne

      August 1, 2017 at 11:59 pm

      Calling attention to racism isn’t racist.

    • You don't want to know my name

      August 2, 2017 at 2:11 am

      do you guys know that it’s 2017 and you are living under a rock?

    • DC

      August 2, 2017 at 2:36 pm

      Why are they racist? Is every beer company sexist in that they market to men?

    • Strong Mountain

      August 2, 2017 at 2:58 pm

      But how does your boycott address the fact that many families feel like this conversation is necessary? Is your problem with the issues presented or just the fact that they have been exposed?

    • James Holden

      August 2, 2017 at 4:08 pm

      Quitting buying their products because of this commercial would reinforce their point, not dispute it.

    • FreeThinker

      August 2, 2017 at 6:11 pm

      Bye…if you fail to learn then you need to take your money elsewhere.

    • Kyla Edrington

      August 2, 2017 at 8:59 pm

      You sound like an idiot. These are real conversations that people of color have to have with their children. If you are wqhite and don’t understand the truth of this then you have not educated yourself, you don’t care, or you are blind to the truth. I am white, half Irish half German so white. However I am not blind to the realities that people of color face just living day to day lives. If you are white you have most likely never, never had to have a discussion of how people will portray your worth, value, intelligence, or skill based on the color of your skin. Trust and believe every parent of a child of color has.

    • Christine

      August 3, 2017 at 7:12 am

      I agree. Not only white, but ALL colors. This was SO racist! WHAT is the purpose of this commercial!?!?!?! To rile people up against each other? SHAME ON YOU P & G…..I will be spending my money, but NOT on your products!

    • Alana

      August 3, 2017 at 12:32 pm

      You understand it wouldn’t matter if white people stopped buying anything since BLACK PEOPLE are the number one consumers in America right.. but feel free go ahead

    • Bob Klahn

      August 3, 2017 at 3:17 pm

      Not all white people, just way too many.

      You do not have any black friends, or you would know what the ad showed is true. Not just used to be but still is.

      You may have a lot of black acquaintances, but no black friends.

    • Tonya Sampson

      August 4, 2017 at 2:11 pm

      Why do you think this ad is racist? Please explain what part of this ad exemplifies racism. How does this ad continue to separate us from one another? Can you consider the possibility that the ad is telling the truth? Just because this isn’t your experience doesn’t mean it’s not true or doesn’t happen to people who don’t look like you. Where is you sense of humanity or empathy?

    • Robin Ecker

      August 4, 2017 at 8:57 pm

      You object to seeing black people in commercials? Maybe YOU are the racist.

    • Light

      August 5, 2017 at 8:15 pm

      Racist to highlight a reality different than yours??

      Your synaptic activity is nil, isnt it?

      Would a rape victim be wrong to highlight the EFFECTS IN THEIR LIVES???

  9. Pingback: ‘Sick sick sick’ racist Procter & Gamble ad crosses every line! If you are white, brace yourself before watching – The Conservative Truth

  10. Douglas Oscar Garner

    August 1, 2017 at 1:24 pm

    Yeah,they show black people in the 1950’s wearing nice dress and shirt and tie.While the truth is
    Made them sit on the back of the bus,sit in the back of the restaurants.That’s because they were rowdy stinking crazy animals without imputed morals.With stinking diapered.snot encrusted face animal offspring all over other peoples booths and the rest of the restaurant,hollering shouting jumping harassing people.Just like they do now.

    They had to give them their own water fountains because they would always break them, like the public phone booths.Just like they do now.
    Except they were way more primitive back then.

    Yes discrimination still holds true but that’s just because humans have common sense and deep desire for personal peace and safety for family,friends and the community from the many undesirable situations you find around black people and the black community.

    • Douglas Oscar Garner

      August 1, 2017 at 1:25 pm

      I found some information,It makes a lot of sense,It explains a lot.

      Adam and Eve have only their own seed within themselves, so can only produce their own kind. Yet we are asked by intellectual prostitutes to believe that all races came from Adam and Eve. To produce another race or species, another seed would be necessary. When different races mix, they do not bring forth their own kind; their offspring are mongrels or hybrids. This is a transgression against Divine Law, upsetting Nature’s delicate balance and producing THAT WHICH IS NOT GOOD. Little wonder that, so often in the past, God has destroyed His own children for mongrelizing, and, you can be sure, He will again.

      We could go on indefinitely quoting Scripture to prove that the negro is merely an articulate member of the beast creation. Even though he has not been given the intelligence and Spiritual understanding of the White Race, he can think and reason up to a point, therefore he is to have dominion over the other animals.

      Let us give credit where credit is due, the negro is King, KING OF THE BEASTS.

      For proof that they are beasts, and God calls them exactly that, may I refer you to the following passages:Gen. 1: 25: “And God made the beast of the earth AFTER ITS KIND, and cattle AFTER THEIR KIND, and everything that creepoth upon the earth, AFTER ITS KIND, and God saw that it was good. ” In the last two verses, note distinction between cattle and beasts .

      Exodus 9: 9: “And it shall become small dust in the land of Egypt, and shall be a boil breaking forth with ulcers upon “”man and upon beast”‘, through all the land of Egypt. ” You can be sure God was not punishing four legged beasts by afflicting them with boils.

      Acts 10: 12: “In which were all manner of four footed beasts of the earth, and wild beasts , and creeping things, and fowls of the air. ” Note the distinction here between four footed beasts and wild beasts.

      Jer. 21: 6: “And I will smite the inhabitants of this city, both man and beast; they shall die of a great pestilence. ” Would God refer to a four legged beast as an inhabitant of a city?

      Jer. 27: 6: “And now have I given all these lands into the hands of Nebuchadnezzar, the King of Babylon, my servants (Adamic Race) and the beast of the field have I given him also to serve him.” The negro race has always been used as servants.

      Ezek. 14: 15: “If I cause evil beasts to pass through the land, and they spoil it, so that it be desolate, that no man may pass through because of the beasts. ” Only two legged beasts could stop man from passing through the land.

      Jonah 3: 7-8: “Let neither man nor beast, herd nor flock, taste anything; let them not feed nor drink water. But let man and beast be covered with sackcloth, and cry mightily unto God. ” Note distinction here: man, beast, herd. What manner of beast would wear sackcloth and have the power of speech?

      Zach. 8: 1O: “For before these days there was no hire for man, nor any hire for beasts. ” Here we have beasts that can be hired. If these are four legged beasts that can be hired, someone should alert Internal Revenue.

      Jer. 31: 27-30: “Man and beast will cohabit and they will all die for their iniquity. ”

      Jer. 31: 34: “And they shall teach no more, every man his neighbor and every man his brother. ” In my opinion this verse pretty well takes care of the liberal’s Brotherhood Program.

      II Peter 2: 12: “But these as natural brute beasts, made to be taken and destroyed, they speak evil of the things that they understand not, and shall utterly perish in their own corruption. ”

      It ain’t hatred it’s common sense

      You think I spent decades deciphering this stuff and publish will take months of studying before you can understand it all.

      It’s not hate it’s what the scripture says…On the fifth day he made the ‘BEASTS OF THE FIELD’ as God calls them.1 Thousand years later he made Adam and eve.It says all MEN were created equal but the beasts are not in that category.It is a surprise to you cause it’s new,your in shock.when they found them and brought them here it was plain to see they were beasts and the bible said they were,every one knew it ,it was common knowledge..You study this and it will start to make perfect sense,it is the explanation for everything,although it wouldn’t be right to hate them for what they are it would be wise to know the difference,the truth.When Abram Lincoln desired to free them he decided to call them equal,but it is plain to see they were not created equal.Thats why they deserve special shit it do months of research,use common sense,it’s plain to see …The link i gave you has much more involved than black and white it is very deep and complex,kinnda

      Colossians 1:26 the mystery that has been kept hidden for ages and generations, but is now disclosed to the Lord’s people.

      We shouldn’t hate a negro any more than we hate a lion tiger or a snake.but we should be very cautious when they’re around.they are dangerous as we can plainly see.

      The Bible does not mention anything about black people or people with colored skin.If some white descendants of Adam and Eve just turned brown for some reason,I think God would have told us and he would have told us why as well.

      In the old testament they were called beasts,in the new testament they simply weren’t mentioned.

      It says in Genesis 3:1, “Now the serpent was more subtil than any beast of the field which the Lord God had made.” This beast was so close to a human being (and yet was pure animal) that he could reason and talk. He was close to a man. He was almost man. He was an upright creature and was somewhat in between a chimpanzee and a man, but closer to a man. He was so close to being human that his seed could, and did mingle with that of the woman and cause her to conceive. Before Adam ever had a carnal knowledge of Eve, the serpent had that knowledge ahead of him. And that one born of it was CAIN. “Cain was of (born of, begotten of) that “Wicked One”, according to I John 3:12.

  11. fanniemae3

    August 1, 2017 at 1:27 pm

    Great video. This guy tells it like it is–which isn’t much like the media tells it. I’ve bought P&G products all my adult life, but no more.

  12. Nicki Zolli

    August 1, 2017 at 1:36 pm

    I wont buy another P&G product ever again! They just screwed up major with this BS commercial! If people are raised to believe they are a victum they will get nowhere and just hold themselves back! Black people can be racist too and this is a PERFECT example of that! The color of your skin does not make you the person you become your actions do, so if you choose to be a criminal you cant blame anyone or anything other than yourself, you have a choice to rise above anything. Play the victum and get nowhere thats a personal choice and no ones fault but your own. What crap this commercial was!!!!! WOW!!!!!!!

  13. Curmudgeon

    August 1, 2017 at 1:38 pm

    Note to management: If you think such a racial ad will get me to buy your soap, you are very badly mistaken.

    • FreeThinker

      August 2, 2017 at 6:10 pm

      The ad was not for you and if you stop buying soap because your feelings were hurt..Who cares?

    • Brank Answer

      August 2, 2017 at 7:49 pm

      Note to Curmudgeon: IF you think you aren’t the racist one here, you are very badly mistaken.

  14. Dori

    August 1, 2017 at 1:43 pm

    Thank you Michelle Obama!! She never misses an opportunity to racebait.

    • kaimana

      August 1, 2017 at 6:45 pm

      what?? You are a nutcase

    • JM

      August 1, 2017 at 7:32 pm

      What does Michelle Obama have to do with this ad?

    • Pat

      August 1, 2017 at 9:02 pm

      What do you have against Michelle Obama other than she is black. Never thought she was a “race baiter” in her eight years in the WH. You, however definitely sound racist. We are all the same color inside with the same hopes and aspirations.

    • Olivia

      August 1, 2017 at 9:22 pm

      Yeah! How DARE Michelle Obama be so—so—-so BROWN!! Doesn’t she realize that black people should just be quiet and let the white folks instruct them on how to feel? @@

    • Cheyenne

      August 1, 2017 at 11:59 pm

      How are Michelle Obama or race baiting relevant to this ad?

    • Richard Graham

      August 2, 2017 at 12:14 am

      Had to be one of you mentioning an Obama.. you can’t help yourselves, can you?.. Sad little white closet racists, all of you.

    • Carlton Cousar

      August 2, 2017 at 1:36 am

      Give me one example. I’m sure that you can’t.

    • Susan Price-Jang

      August 2, 2017 at 1:50 am

      Michelle Obama was in this video???

    • Catherine

      August 2, 2017 at 2:04 am

      What does Michelle Obama have to do with Proctor and Gamble????

    • Thomas

      August 2, 2017 at 6:42 am

      This is P&G, not the former first lady.

    • DC

      August 2, 2017 at 2:36 pm

      What does Michele Obama have to do with this?

    • Joe Garabaldi

      August 2, 2017 at 3:10 pm

      This has nothing to do with Michelle Obama or her husband. While they have their own history or race baiting and causing racial divide, this commercial is solely due to the greed and bigotry of the P&G corporation. Try to stay on topic.

    • White and Not Offended Y'all are Snowflakes

      August 2, 2017 at 4:22 pm

      what the fuck does michelle obama have to do with this?

    • Rio Ventura

      August 2, 2017 at 5:16 pm

      …and SOMEHOW, amazingly, you made this about Michelle Obama. Unbelievable. YOU are precisely what this ad is talking about, and part of the problem. You really oughtn’t to be allowed to speak. It does you a disservice. #clueless #racism

    • JR

      August 2, 2017 at 6:36 pm

      Where did you see Micelle Obama I know ignorant douches like y’all think they all look alike, but none of these women are Michelle Obama.

    • Donna

      August 2, 2017 at 7:32 pm

      Dori, when did Michelle start working for P&G?

    • NoRacism??

      August 2, 2017 at 8:15 pm

      What does this have to do with Michelle Obama? This is our reality. Your children do not need to have these talks because you are not mistreated, marginalized, and mischaracterized based on your skin color. Stop pretending that these things do not happen in America although you see and live it every day.
      You’re the racists!

    • Cassia

      August 2, 2017 at 8:19 pm

      Stfu becky

    • A Love

      August 2, 2017 at 8:28 pm

      What a bunch of crap. You say there is no racism or that the Procter and gamble are promoting racism and all you get out of this is a racist remark about Michelle Obama. What the hell has she got to do with anything?

    • Ashley

      August 2, 2017 at 10:11 pm

      Neither does the Nazis or the LOL. Good one !

      • Ashley

        August 2, 2017 at 10:13 pm

        Lol = Kkk

    • Rvil

      August 2, 2017 at 10:32 pm

      Michelle Obama has nothing to do with that add.

    • jake

      August 2, 2017 at 10:37 pm

      what deluded reality do you live in where you can foist blame on michelle obama? no sense whatsoever in that comment.

    • Karen

      August 2, 2017 at 11:25 pm

      Wtf are you talking about? Michelle Obama?

    • Gee

      August 3, 2017 at 5:23 am

      Please. You all live in your own White racist reality and are so blind you cannot see past it. That idiot you all voted into the oval office and his AG are racist but of course you don’t agree with those facts. You’ll call me racist and say I’m race baiting by telling you the truth like those commercials which show the reality Black people live in. But since it doesn’t happen to you than it can’t be happening to us right? Please come out of your bubble.

    • Resa

      August 3, 2017 at 11:52 am

      Dang Dori this is about Proctor and Gamble why are you even mentioning Michelle Obama you are truly Sad and you are part of the problem too

    • Grifter

      August 3, 2017 at 6:29 pm

      That is so stupid. She has nothing to do with a P&G commercial.

    • ggmom

      August 3, 2017 at 7:09 pm

      Why do you people always blame the Obamas for everything that goes wrong in your like. What exactly did Michelle Obama do?

    • Robin Ecker

      August 4, 2017 at 8:58 pm

      Awww poor baby. Did you want to be able to pretend you’re not a racist and did it upset you when Michelle Obama’s speeches reminded you that YOU are?

    • Treice

      August 5, 2017 at 8:03 am

      It is people like you the reason this ad exists.not once when any of your white presidents were in office did we blame thwm or thekr woves for their faults but, that’s ALL you white people did during President Obama’s term. Sit down and shut up you disrespectful uncultured swine. -_-

    • N/A

      August 5, 2017 at 3:41 pm

      Well this comment is straight ignorance. I hope you don’t respond, because unlike the other posts that I disagree with, your comment isn’t even worth a conversation.

    • dawn

      August 8, 2017 at 4:13 am

      why is this ad First Lady Michelle Obama’s fault? such hatred for no legitimate reason but racism. shame on you.

    • King of Men

      August 8, 2017 at 3:42 pm

      LOL You do see the irony in your comment, right?

  15. Flonnie

    August 1, 2017 at 1:49 pm

    That’s unfair ,,,you are teaching hate with this commercial, how are our children ever going to respect each other with people like you, telling one group they are GOING TO BE MISSTREATED,by the other group,a it’s OK to be racist to the other ,you are part of the problem ,,thinking of separating us ,,so you can sell your products, white people should boycott all of your product!!!

    • Louis

      August 2, 2017 at 12:40 am

      So this isn’t just a commercial, this is a serious conversation black parents have to have with their children. Is it wrong to tell you daughter she is beautiful NOT just pretty despite being black? Is it wrong to tell your child watch out, police aren’t going to treat you the same as they do others, they are statistically more aggressive towards you, is it wrong to tell your child that you are just as good as any other student in school or at competition but you have to work twice as hard for it to show?

      The idea that white people are being seen as evil or racist or what have you is a thought generated and sold on this site and others like it.

      It speaks on the racial bias in the US which is still very bad in a developed and “free” country.

      I will have all these conversations with my children, because it is necessary.

    • Yeah Right

      August 2, 2017 at 2:34 am

      You dummy, remember slavery?

    • Renee

      August 2, 2017 at 3:39 am


    • Andrea Enderle

      August 2, 2017 at 5:33 am

      We should all boycott PG.I believe most of their products are harmful to the environment. And obviously to people too!

    • Katrina Patterson

      August 2, 2017 at 11:41 am

      Because black people ARE going to be mistreated. It’s a fact. I hate that we have to have conversations like this with our children, but it’s a necessity. I’ve been harassed by the police since I was 12 years old for no other reason than the color of my skin. I’ve never committed any kind of crime, never been arrested, hold 2 degrees and grew up in a household with a mom and dad who are still married to this day and I’m 35. You have no idea what you’re talking about. Racism is very real, but it’s not from P&G.

    • Strong Mountain

      August 2, 2017 at 1:16 pm

      They are bringing to light real conversations that are being had by families across this country. Ignoring it doesn’t make it go away. An ugly truth but still a truth.

    • Glen

      August 2, 2017 at 3:45 pm

      Amen!! This is total division, race baiting — Whites get enough of that from many an Aboriginal/Native!! Disgusting and fed up with this nonsense!!Boycott Proctor & Gamble!!! Stop the subliminal messages and White bashing!! NOW!!!!!

    • JohnM

      August 2, 2017 at 5:42 pm

      Teaching hate or recognizing a long standing reality? Plenty of data to back this up. The Right wing hand wringing is ridiculous. Lay off the koolaid!

    • Brank Answer

      August 2, 2017 at 7:53 pm

      Teaching hate by showing parents having actual conversations actually have about racist things that actually happen to them? You would prefer them to not discuss how white people actually treat black people in the name of getting along better instead of admitting how terrible whites treat blacks everyday. You need to figure out how to use a damn comma and stop telling yourself you are in the right. You are inundated in racism.

    • Willie

      August 2, 2017 at 8:18 pm

      You believe it’s unfair because you don’t experience these issues in your everyday life. This is a reality for Black Americans and so many people turn a blind eye and call it “reverse racism” or teaching separatism. P&G are showing a side of life that many do not want to see because of their own either upfront or hidden prejudices. P&G even demonstrates purposed stereotypes by excluding black fathers from the ad! Once white people understand that this is what happens and majority of these situations is perpetuated by your own…then maybe there will be no need for these types of ads .

    • Brian Albert Kirkland

      August 2, 2017 at 9:59 pm

      Where is the hateful rhetoric? Black people know all this stuff. The ad is aimed at the ignorance of white people. Open your eyes. Black people don’t need to taught about racism. We live it 24/7. It’s really not a card one pulls out of one’s pocket.

    • L Thompson

      August 2, 2017 at 11:38 pm

      “That’s unfair ,,,you are teaching hate with this commercial, how are our children ever going to respect each other with people like you, telling one group they are GOING TO BE MISSTREATED,by the other group”

      The unfair thing is your presumption that African-Americans need to be told by someone else when we are being mistreated. Do you think the Civil Rights movement was predicated on a mass desire to make a collective filed trip to Washington, D.C., or a sudden collective aversion to mass transit?!? So King marched and was assassinated, and the various Civil Rights laws were passed. Racism over…right? What do you think happened to those people who OPPOSED the Civil Rights laws? Do you think they simply said “okay” and went on their merry way letting live and let live irrespective of race? If you think they did, I have a bridge in Brooklyn to sell to you. They had children and inculcated them with the same warped values that led to the bigotry that prompted the Civil Rights movement in the first place. Those kids grew up and became teachers, policemen, doctors, lawyers, businessmen and politicians-people of all walks of life. They acted and voted to undermine the Civil Rights laws and perpetuate the bigotry you now pretend doesn’t exist.

    • Renee

      August 3, 2017 at 5:23 am

      The lesson taught by this video is that racism is not dead, it has just tried to go underground. You have finally been called out for the cute remarks made, Their children are “cute” when they are small, our children are “smart”. Being called “Sunshine” is highly offensive, but how many of us call a black woman that when we notice she is cheerful? Being “Cute for a black girl” has been an insult heaped upon many a black WOMAN.

    • Bo

      August 3, 2017 at 12:38 pm

      Looked to me like parents getting their kids to be above racism….but, what do I know. I’m just a happy, politically moderate white guy, not an angry, conservative white guy.

    • Barry

      August 3, 2017 at 4:37 pm

      When death is a possible outcome of an interaction gone wrong that disproportionately affects your demographic more than others, you better believe I am going to err on the side of caution and warn my kids. Ever hear Dr. Phil say it takes a thousand atta-boys to erase one slur? So even if there is was a small chance of the slur happening, you have to fortify your kid against it or there will be psychological damage that could have been avoided.

      And do you think parents do “The Talk” if they haven’t either experienced the bigotry or seen someone else bear the brunt of it? It happens much less than it used to, but still way more than you think.

    • ggmom

      August 3, 2017 at 7:13 pm

      One question, why is it that white children still call black children derogatory names? Where
      did they learn their hatred? I recently heard a white teenager say that he hates N*****. Where
      did he learn that? This is 2017 and we still hear about hatred and violence towards people of another race. Like it was said, children aren’t born with hatred, they learn it from the adults in their family and their community.

    • Tonya Sampson

      August 4, 2017 at 2:12 pm

      Why do you think this ad is racist? Please explain what part of this ad exemplifies racism. How does this ad continue to separate us from one another? Can you consider the possibility that the ad is telling the truth? Just because this isn’t your experience doesn’t mean it’s not true or doesn’t happen to people who don’t look like you. Where is you sense of humanity or empathy?

    • N/A

      August 5, 2017 at 3:43 pm

      I think you’re missing the point. These have been real conversations and still are. The message is far less intended to change the mindset of black people. Its aimed at you. Hoping it can hit a nerve of sympathy and empathy, and maybe open your eyes to the black experience.

    • Linda Sexton

      August 6, 2017 at 4:58 am

      I actually thought this was a sensitive, important message. When a first grader tells my shy, quiet granddaughter “you can’t stay smarter than me because you have brown skin,” the hate is being taught already, and not by P&G.

  16. Sclasen

    August 1, 2017 at 2:04 pm

    The 2 minutes of the P&G “talk” sets racial progress backwards. While many, black, white, brown are trying to find a forward path of peace and acceptance P&G goes to the racial stereotype of yesteryears. I really appreciate Anthony Logan’s You Tube “discussion” of what is real. He puts the P&G ad into proper context and explodes the myth they are trying to foster. This view is what riots are made of and they should be held accountable.

  17. jtas

    August 1, 2017 at 2:17 pm

    Back in the 50s I lived in Henrietta,NY.Our school was all white.One September 2 black kids started at our school Guess what?There was not one problem.We all got along just fine.What the hell has happened to our country? Kids aren’t born to hate.They learn it from adults.I have black friends that I love dearly and we would do anything in the world for each other.It’s a very sad world we live in today.

    • Traci Miller

      August 1, 2017 at 5:48 pm

      Ask your black friends have they had these conversations with their children….or did their parents have these conversations with them. I bet you will be surprised….

    • B.steinberg

      August 1, 2017 at 6:10 pm

      I really believe if you spend time with people an other races, you will see them as people not colours. Our education systems could do so much to stop their parents from poisoning the well

    • Diane Hendrick

      August 1, 2017 at 8:08 pm

      Watching this ugly commercial brought tears to my eyes. It is so sickening to think this kind of conversation really takes place in our society. I was never reared to think anything less of any race of people who live in our country. We are the melting pot of the world. As a child, all I knew was that the Indians came here first and the rest of us came from other lands. If there is any blame for the sad racial situation with any children, black, white, or any other color of skin, I tend to give it to all men who mistreat and disrespect women, abandon their children, and cause the heartache of having no father to support them in their lives. It’s become generational and, as always, our innocent children are the ones who suffer for the mindless, hurtful, and irresponsible actions of adults. I’ve had enough of Corporations, Politicians, Sports stars, and Hollywood elites pushing their agendas on the rest of us. It’s pretty much about their bottom line and getting votes. Can we just look at people and see another human being that has the same wants and needs as we do? Diane Hendrick

    • Basil-Malik .

      August 1, 2017 at 8:36 pm

      Would love to hear that from the two black children’s perspective. Slave owners often would say slaves weere happy. You sound justlike them.

    • Louis

      August 2, 2017 at 12:57 am

      JTAS, you may not have done anything to them but how did they see it from their end? Were they followed around when they visited the stores in the area? Did they get called anything derogatory? Were they given back-handed compliments? Were they being taught to hate the color of their own skin like I was back in the 90’s as a child growing up?

      It’s not about you or weather you love your black friends. It’s about what you have to go through vs what your black friends had to go through and how you would prepare you child for that.

    • Carlton Cousar

      August 2, 2017 at 1:28 am

      That’s your version. I’d like to hear what the 2 brothers and/or sisters that started at your school would say. I bet they have a much different recollection than you!

    • Mary

      August 2, 2017 at 3:17 am

      It was the same at my elementary school. Nobody stared at the new kids anymore than the normal curiosity about the new kids. Then me and my best friend found out that one of the new girls liked to draw. So when we got our work done, we were allowed to draw. This commercial is unrealistic and racist. I won’t be spending my hard earned money on any Proctor & Gamble products. Count on it!

    • Michael Glenn

      August 2, 2017 at 4:28 am

      They were lucky. Also in the North. In the South many were beaten and quite a few killed. You didn’t live it doesn’t mean it didn’t happen.

    • Strong Mountain

      August 2, 2017 at 1:15 pm

      Unfortunately your experience was not the only one. These are real conversations still had by black families today.

    • Koren

      August 2, 2017 at 1:43 pm

      Jtas, it would have been better if 20 black kids had gone to your school back then.

    • Nayo Luv

      August 2, 2017 at 2:44 pm

      How do you know it was fine for them? I’ve heard this line before from white ppl in Calgary saying there was no racism, everything was fiiine. No it wasn’t. If I have popcorn stuck in my teeth, do you know just by looking at me how much the popcorn is bugging me? No you don’t.

    • Stop rewriting history

      August 2, 2017 at 2:44 pm

      Give me a break. You think your one experience at your school represents all the hatred that went on during desegregation of schools and other places. Were you awake in the 50? Separate but equal was the law of the land—it wasn’t some made up thing in the minds of black people. Yeah you should have asked yourself what is wrong with this country when separate but equal and segregation was everywhere.

      It’s wrong in this country that people died protesting segregation. I’m sure your black friends would appreciate your easy dismissive comment about desegregation at your school. By the way, I don’t trust your word that there were no problems since you weren’t the one sent in to integrate the school. You weren’t with those kids every hour of their day. You’re right that kids learn racism from adults except your definition of racism thinks that blacks and other minorities no longer deal with racism.

    • Pearl McNeil

      August 2, 2017 at 3:26 pm

      Although it didn’t happen where you were,it did happen where I was. Lets try not to forget that these injustices do happen. But if this ad was created to sell their products, it is wrong. We have enough problems with racism and all that goes with it. Let’s not provoke people just to make money. But let’s not forget that racism is alive and well this country!

    • Donna

      August 2, 2017 at 6:46 pm

      Me too! I’m 62 years old and there was never a problem in my school years! Everyone respected each other! Some of my classmates whom just happen to be black have gone on to have the most successful careers! They are people of dignity and great integrity! “Good n bad don’t come in colors!” I’ve said that for 40 years!

    • DEE

      August 2, 2017 at 8:22 pm

      Kudos to Henrietta, NY. The experience was somewhat different in places like Little Rock, Selma, Atlanta, to name just a few. And it’s a shame that people cannot learn from experiences that others may have but they don’t share. I learned a long time ago that just because something didn’t happen to me doesn’t mean it didn’t happen at all. Apparently, a lot of people never learned that.

    • Kyla Edrington

      August 2, 2017 at 9:02 pm

      Do you? DO you have “black friends” why would you classify them by color? Why are they not just your friends? Because you don’t see the real racial disparities in this country that is why.

    • Kevin

      August 2, 2017 at 10:23 pm

      I understand you may think this is a bad commercial and I truly believe you are a good person. The statement you made about the only two black kids in your school. First of all. Think about why there were only two black students in your school. Could it possibly be there was red lining and you did not have blacks in the neighborhood? There are a number of other factors that might have contributed to the lack of diversity in your school at that time. Now we have your perspective on the fact that there were no issues. Because you are a good person. If at all possible. I would ask if the two black students share your same perspective. This commercial show a perspective you may not be aware of. Sorry it angers you or you don’t see that perspective. In the fifties. Laws were being change to even allow blacks to attend the same school as whites. So just from a simple common sense perspective. You must know how different our perspective must have been. Contrary to what you may know or believe. My family had those talks. During the fifties they were still hanging black people. So trust me. Our dinner table talks were different from yours and that commercial is an example of that. Sad we had to have those talks but black people were not rounding up other black people and hanging them. So as uncomfortable as this commercial may make some people. The reality of what you see is real. Black people certainly wish P & G would never have to make a commercial like that. But we did not understand why going to school with white people had to be made a law either.

    • Renee

      August 3, 2017 at 5:24 am

      Thank God for those of us who revel in variety!

    • Doris Ireland

      August 3, 2017 at 12:09 pm


    • Jean

      August 3, 2017 at 1:17 pm

      You, white people, make me sick, as long as you are the ones pulling the race line you are fine.Just because you got along with blacks does not mean whites didn’t hate black and did everything they could to make them feel inferior.While you and your so called black friend were getting along some other family was burying their child from a hanging by racist white people.

    • Tammy

      August 3, 2017 at 3:54 pm

      There were no problems that YOU saw – or that you chose to see. Unless you were one of those children who were forced to be revolutionaries because of a society that devalued them for something as insignificant as skin color, then you have no idea what they went through. I love how you point out that you have ‘black’ friends – most closet racists use the same excuse. These kids aren’t being taught to hate, they are being taught to NOT hate themselves and to try to survive and thrive in a world that still doesn’t fully trust or accept them.

    • Treice

      August 5, 2017 at 8:10 am

      You sound like those people who say “The weather where I live is nice so, global warming has to be a joke!” Just because it isn’t happening to you doesn’t mean it doesn’t exist. And just so you know, we black people do NOT appreciate the “I have a black friend” retort every non black person but, mainly whites seem to do. Another thing, you are always mentioning having “a friend or 2” but never seem to name them or give a gender. Stop it! It ks played out and racist within itself. This is WHY we need to sit down and have a race talk because even in your older age, you STILL do. Not. Get. It!

    • Kimberly S

      August 5, 2017 at 4:26 pm

      I went to high school in the nineties in Sacramento, CA and the first day of school someone painted “N***ers Go Home!” On our school gym for the benefit of our black students. I bet if you asked the black students who attended school with you if there were problems they would have a different story.

  18. Brenda Espinosa Sanders

    August 1, 2017 at 2:19 pm

    I agree with the man in the video, I an mixed race, grew up in an all Black neighborhood and never heard “The talk” I think this is a race bating ad, out to get Black people to buy from them. I think it is not only sad that people will stoop so low as to do this, but that people WILL buy into this ad.

  19. Leona Matcuk

    August 1, 2017 at 2:26 pm

    Why the hell would P&G post such a racist video. Instead of them teaching their children that everyone is equal stop teaching them to be racist. This makes me sick. thank the previous administration for this great divide. I’m not racist yet according to this video I am. I have worked with all kinds of races and I treated them all with respect and they treated me with respect. Let’s stop looking at the color of ones skin and just them by their character. All people are created equal. Racist is shared by all races. Not just whites against blacks. This video truly shows that blacks can be racist also. So these adults should grow up and teach their children correctly instead of playing the race card.

    • Reginald D Sheppard

      August 1, 2017 at 6:23 pm

      Explain the equal part. How are we equal to whites? That’s rght start with your stereotypes to prove my point.

    • Olivia

      August 1, 2017 at 9:20 pm

      In what way is it “racist” to warn kids to be on their guard when they’re stopped for a traffic violation?

      In what way is it “racist” for a mother to tell her little girl she is beautiful, without qualifying the statement?

      I think you need to look up the definition of “racism,” because you’re using it incorrectly. A racist is someone who believes that certain races are inherently superior or inferior to others. There was nothing in this commercial suggesting that black Americans think they’re superior, or that white people are inferior. It wasn’t about white people at all, so why are you trying to make it all about you?

    • DC

      August 2, 2017 at 2:38 pm

      Anytime you start with “I’m not racist, yet….” just stop there. I’m glad you haven’t had trouble, but if you’re looking at the US as a whole, you need to be able to see there is trouble out there.

    • Blackgirl

      August 2, 2017 at 3:20 pm

      The video isnt teaching these things. The video was expressing the “talk” that is already common as an african American in our households. You guys dont experience this. So what seems absurd is normal to us. White people this is just shocking because this is a lot of you guys 1st time hearing it.

    • FreeThinker

      August 2, 2017 at 6:15 pm

      You don’t get it do you? Teaching children to be racist? What an stupid statement. These conversations have to go on in black families because this the reality of the world. How dare you think that black parents don’t care about our children that we would send them out into the world without preparing them for what is out there. I can not believe that most of these commenters are so full of themselves to think that it’s about them. If you are not a racist, then WHY do you have a problem with others addressing the issues behind others that are?

    • Sleeveless in Seattle

      August 2, 2017 at 7:47 pm

      I’m sure you yourself would never consider anyone else as anything less than equal but can you GUARANTEE that all of your peers, white friends, family, etc. believe as you do? No? Well, that’s why they give their children “the talk”

      I can’t recall hearing this much weeping, wailing and gnashing of teeth when the NRA as warning about hordes of black people coming to rape, kill and torture as they do in South Africa.

    • Willie

      August 2, 2017 at 8:27 pm

      You’re correct, everyone is equal but we all know that everyone is not treated equal. You’re blaming the previous administration for something that has been going on for years. You teach what is not true. Blacks are discriminated against more than any other race and because P&G have thrown it peoples face you know see all of this “everyone is equal”. How can a black person not teach what they experience? You will be profiled by police, you will be looked at as lesser than in the business world regardless of your education or experience. Where would P&G get the idea and commentary from, if this is not prevalent in todays society. To continue to brush it under the rug only confirms that it is happening and it is a continuous cover up by those who want to keep status quo but keep it quiet.

    • Ashley

      August 2, 2017 at 10:23 pm

      They’re not saying kill whites, hate white, kill the police, etc.

      These are real conversations. Whether you like it or not. It does seem like they are using a Real situation to sell products…which is a whole other story…but this shows blacks are racist? Do you know what racist means??

      Please read up, educate yourself …knowledge is power.

    • Robert

      August 2, 2017 at 10:24 pm

      This video is not racist and does not promote racism. Apparently in your U.S. the police do not automatically ask for your ID when walking or driving, and their hand isn’t on their holster every time you get pulled over. You don’t hear comments that end with “…for a XXXX person”. This video demonstrates that blacks must prepare for a different experience than whites.

      You didn’t grow up like I (and many others) did. For instance, after asking the police why I was pulled over, getting a response of “you’re the only black boy around”. Of tolerating jokes like “what’s yellow and black and funny?” The response being “a busload of n***ers going over a cliff”. That joke was told to me over the phone by a company representative in another state because they thought I was white.

      I truly wish we all had the same, equal, experience. I also agree with your position that giving and getting respect is mandatory. However that is not yet the US that many people live in. This video simply brings that point to light.

      Out of curiosity, you state that people should grow up and teach their children correctly. What is the correct way to respond to “you look pretty for a black girl”, or “you look pretty for a fat girl”, or “you look pretty for a white girl”?

    • Ariel Watson

      August 2, 2017 at 10:51 pm

      i’m genuinely curious as to how this video is racist, or makes you a racist?

    • L Thompson

      August 2, 2017 at 11:56 pm

      So tell me, given the history of slavery, the Civil War, Jim Crow, the Civil Rights movement, the advancement of the Hamitic hypothesis in churches, and the various instances of police brutality, how would you recommend African-Americans teach their kids about functioning in this society? Forget the historical stuff for a second. Let’s look at the notable instances of contemporary police brutality. Tell me if this sounds familiar. Black person who may or may not be guilty, gets acosted by police for whatever underlying offense-none of which were ever capital offenses-and the police are acquitted. Conservative finger wagging whites predictably intone that the black suspect should have complied with police orders (As an aside, I’ve yet to hear anything approaching a reasonable explanation indicating how 12 year old Tamir Rice could have understood and complied with any police command in the <3 seconds from police arrival at the park and the gunshot that killed him). Yet these same conservatives lauded the overwhelmingly white Bundy militia as "heroes" for their armed standoff against federal law enforcement. If anything demonstrated non compliance with law enforcement, pointing numerous high powered rifles at them did. Yet nary a conservative said they should have been killed or shot. Apparently, law enforcement lives wearing a federal shade of blue matter less than the local blue lives. It is that disingenuous piety, that duplicitous hypocrisy, those spectacular double standards that make commercials like that, and the talks they depict, necessary and relevant.

    • Amsonite

      August 3, 2017 at 12:36 am

      How exactly did that video declare YOU a racist?

    • Renee

      August 3, 2017 at 5:28 am

      Although what you say is beautiful, it is not realistic. Each day a black child attends a school where there is a population that does not look like them, they are exposed to people who are determined to make them feel as though they are less than what they are. Please take off your rose colored glasses and see the world for what it is. ” The world is not a friendly place, but here and there are friendly creatures (like you) hiding in it. These parents are arming their children so that they will not become victims. Reassuring them that there is no difference–they CAN do anything anyone else can do.

    • Laurie

      August 3, 2017 at 10:58 am

      To blame racism on the previous administration is the height of racism.

    • Genjer

      August 3, 2017 at 1:40 pm

      I Believe That In The Era depicted The race Card Was In Play. And The Last Administration The President Happened To Be A Person of Black and White heritage And A Wife Of African American Descent. That seem to cause More problem with people who had an issue with Their Race than the policies.

    • Beverly Thang

      August 4, 2017 at 12:06 pm

      Because its the “TRUTH”. Racist or not, the truth is told here…

    • why

      August 4, 2017 at 1:55 pm

      Shut the fuck up . There’s nothing but truth in this ad. White trash is something else. You do know you white trash bags don’t belong here right? Fuck you and your ignorant thoughts YOu’re not racist yet everything out your nasty ass mouth is racist .

    • Tiffany Montgomery

      August 4, 2017 at 2:11 pm

      Not teaching them hate. It’s teaching them how to navigate the REALITY that they’re children have to live with daily.
      This video does not show “how blacks can be racist also” … IT IS SHOWING HOW BLACKS HAVE TO HAVE CONVERSATIONS WITH THEIR CHILDREN TO COMBAT!! THE RACISM THEY EXPERIENCE EV-ERY-DAY of their lives!!

      If people were created — AND TREATED — equally, dear Leona. There would be no need for this video. Unfortunately, these mothers must have these conversations with their children.

    • Tonya Sampson

      August 4, 2017 at 2:17 pm

      Why do you think this ad is racist? Please explain what part of this ad exemplifies racism. How does this ad continue to separate us from one another? Can you consider the possibility that the ad is telling the truth? Just because this isn’t your experience doesn’t mean it’s not true or doesn’t happen to people who don’t look like you. Where is you sense of humanity or empathy?

    • Gregory Reynolds

      August 4, 2017 at 6:05 pm

      Why haven’t you guys done that? I mean you can’t find one act of overt racism against whites by blacks but I can start with slavery and move to Jim Crow, Black Codes, Segregation, Voting, Civil Rights, Housing discrimination, lending discrimination, employment discrimination and a whole list of other things that the courts had to resolve because even though the Constitution says one thing whites have never let that stop them from doing the opposite until caught and it overturned. You say all people are created equal but somewhere I read that blacks were considered 1/5th of a man here in America. Now what in this video showed blacks being racist? Explaining to their children that they aren’t what whites say or act towards them and that even though folks say we are created equal that as blacks being average doesn’t cut it in America. Lets look at this current administration and the new fight against Affirmative Action where whites feel they have been somehow discriminated against because a black person got a spot they felt they should have. Whats funny about that? White women have been the biggest beneficiaries of Affirmative Action (documented fact). So lets be real about this. If I as a black person acted as a white person does when getting stopped by a police do you think I would be alive today? You all mouth off at the police wave guns and fight with them and live to tell about it. And just so you know. Whites kill 75% of all the police that get murdered during stops and this year your on record to hit that 89% mark!!!

      • Steve Haendle

        August 4, 2017 at 7:04 pm

        Please check your sources, you’re making an ass of yourself. YOU are the problem!

      • Mary

        August 4, 2017 at 8:57 pm

        I agree. Claiming to not be racist but jumps right in and blames Obama – There have been studies that prove cops stop and arrest blacks far more than whites – with far less reason. Black parents HAVE to have “the talk” to prepare their kids for reality. I am a 70 year old white woman and I am sick to death of what I see going on in this country. Not all people are racist but a lot more are than think they are. Barack Obama was one of the finest men ever to occupy the White House. He and his family endured disgusting rhetoric and pictures demonizing them. And they he=ld their heads up, provided an outstanding example of family values and decency for this country. Now we have this disgusting depraved pig in the White house who vilifies everyone “different” and respects nothing but money, The election of Trump has given free rein to the worst people in America. And come off it about the cops. What whining. Yes, there are good cops. There are also bad cops, and they get away with it because of all the worshipful horse shit.

      • DiDi

        August 5, 2017 at 1:21 am

        Thanks for your comments. Keep the faith. These other commenters are willfully ignorant.

      • John

        August 5, 2017 at 12:03 pm

        Excellent post.

      • Geneva

        August 5, 2017 at 7:47 pm

        Thank you Gregory Reynolds for telling the truth that no one wants to hear. What is wronh with telling our children that they are just as good as everyone else and deserve the same?

      • Cindy Ladd

        August 5, 2017 at 9:24 pm

        Bravo, Gregory. I am with you 100%. But don’t be surprised by the comments here when this is a site tailored for conservative, mostly white, mostly pro-Trump “I’m not bigoted” bigots.

      • Marilyn Smith

        August 5, 2017 at 11:10 pm

        This is just sad. The majority of problems you quote are real in bad schools and big cities but why make it worse? I thought things were really improving until obama started taking sides, using race, before any facts were known. Affirmative action did get out of control to where people no longer trust the graduation diplomas of Black students because different standards were used in grades. Teachers know they are in real trouble if they enforce rules against Black students. In college I saw Black students “share” papers. Look what happened at Evergreen college in Washington state when minority students demanded white people leave campus for a day in place of the tradition of minority students staying home a day to show how they would be missed; teachers yelled at, followed, demanded resignation of faculty, demands of no grades, no attendance to classes required, etc. This foolishness just hurts everyone. What do you suggest to get things back on track?

      • jessica K

        August 6, 2017 at 5:24 am

        Thank you Gregory. I stand with you. And I am a white woman.


        August 6, 2017 at 4:37 pm

        Did you even watch the video at the bottom, by the black gentleman ?? I think he spoke a lot of truth. Personally, I felt like this ad could pass for a BLM ad. It is doing nothing but feeding fear and anger into the community, and evidently you are swallowing the whole ” Oh poor me, I’m black ” crap that they spew….. Shame on Proctor & Gamble, and shame on YOU Gregory.

      • Nlk

        August 9, 2017 at 4:38 am

        Thank you for telling the truth, which always seems to hurt some and send them straight to denial! To say those videos are racist doesn’t erase that fact that most of what’s being said is true,and not talking about it doesn’t erase the facts!

      • Jennifer F.

        August 11, 2017 at 2:29 pm

        Good point

    • King of Men

      August 8, 2017 at 3:42 pm

      This ad isn’t actually racist. You’ve confused a discussion of racism with racism itself. That’s just stupid. Try again.

  20. Richard Rider

    August 1, 2017 at 2:29 pm

    The ad they SHOULD have run is “the talk” warning their children to fear young black men. For every unjustified cop-killing of a black, there are 300 blacks killed by other blacks. Over half the murders in America are committed by blacks — almost all young males.

    Oh, BTW, black police officers fire their guns three times more frequently than non-black officers.

  21. Ali khan

    August 1, 2017 at 2:35 pm

    Procter and Gamble you are the problem. Being none white I made a good living with hard work. So your community service ad does not measure up to reality. If you are so concerned about the cultural inequality of the Black people, why are you killing them by introducing the cancer causing chemical Glysophate in your product?
    Someone should start a class action suit against you for poisoning your product users. And indangering the environment.

  22. Trish

    August 1, 2017 at 2:35 pm

    So I can expect to see a commercial on how Christians and Jews are infidels in the eyes of Islam. Christians and Jews are to be killed by Radical Muslims Little Children are to be raped and tortured even girls of their own religion and little boys of their own religion.
    We had come so far and their were no race wars until Obama and his cronies started that junk.
    Ever heard the word cracker???
    It’s on every culture at some level!!!
    Stop being part of problem!

  23. Eileen Young

    August 1, 2017 at 2:38 pm

    P & G
    I am really upset about you commercial. I think you have just kicked racism into high gear for more hate, violence and crimes. Instead of working for all people getting along no matter what race, gender or religion, you have just put a STOP to that and have given the OK to hate. I for one will stop buying your products (and I use a lot of them) until you make some kind of retraction of this racist commercial. I know my boycott alone will not hurt your company but I am sure more people across the nation will join in. SHAME ON YOU.

  24. linda

    August 1, 2017 at 2:43 pm

    exploiting emotional race to sell. I am disgusted.
    Well they forgot that whites asians, and others also buiy their products.

    • Mori

      August 3, 2017 at 2:13 am

      Well this is an idiotic response. When you see a white family in a commercial do you think “they forgot black and latin families buy their products” not every commercial has to be for you…

  25. m sal

    August 1, 2017 at 2:44 pm

    OMG so the black race still cannot do what white people do? or have to work twice as hard?? Wait, didn’t we have a black President, do we not have black Senators and representatives, Even black women. black Generals not to mention so many black high ranking officers and NCO’s??????? how can you still say that it is so flippin hard to do?? It is called an education. Knowledge breaks all barriers. If you don’t get that then of course you work in a ded end job. But that knows no color as anyone without some kind of formal education works in dead end jobs. Good grief people grow up.

  26. Janice Stilwell

    August 1, 2017 at 2:46 pm

    Advertising to wrong people. Most blacks on food stamps. Can’t afford p and g. My washing machine just fine without them. So good by p and g I hate your hate.

  27. Lynne Slaton

    August 1, 2017 at 3:08 pm

    Dang. I used a lot of your products too. But … you are replaceable. I do not condone race baiting at all. We’ve had enough of that in the past 8 years. You’ve heard it before, if you’re not part of the solution, you’re artofvte problem.

    • Renee

      August 3, 2017 at 5:34 am

      So, you are outraged by this video? Did it reveal to you that the utopia you have built around yourself is not reality? This is not meant to insult us. It is meant to open your eyes. Look around. See what these people see daily. You look at the world through your privilege and you don’t see that each day, a black man in a three-piece suit is trying to get a taxi that speeds past him to pick up the man in blue jeans that just walked up to the curb. You don’t see the salesperson that follows the black customer through the store, though the .person has the money to buy and sell the salesperson. You don’t see the frown on the faces at the fast food restaurant when the black mother walks up to the counter or hear the edge in the request to be of service. Open your eyes. Look for what is shown and spoken of in this video. Be aware. Call our folks on their behavior when it happens,

    • Yeskeya

      August 3, 2017 at 7:09 am

      Looks like you’re a trumpanzee. Keep trying. You almost wrote covfefe.

    • Stephen

      August 6, 2017 at 2:13 pm

      I think you meant covfefe**

  28. mary lou coulson

    August 1, 2017 at 3:27 pm

    Shame on them,they are racist,I will quit buy their products

  29. Bev.

    August 1, 2017 at 3:28 pm

    Do they think we are still in the 50s? Good God! I am sick of this stuff..we fought this battle a long time ago.I know of no one that looks at a person of any color and sees anything other than a person. Quit trying to divide us. Remember everyone . divided we fail. There are people in the United States that do not want us to come together. They can not control you are me when we stand together.

  30. Peggy Holder

    August 1, 2017 at 3:31 pm

    How utterly deplorable. I won’t buy anything again that has Proctor and Gamble attached to it. We don’t need this. We need someone who will promote positive ideas and messages to our young people, regardless of the color of their skin. This goes way beyond the boundaries of what is appropriate and I find it slanders those who respect all people and there are many. It hurts law enforcement officers to see a message that is portrayed in this ad, in this way and instill fear and hate toward all law enforcement. This is race baiting in the worst possible way and you are replaceable. I hope you see a sharp decline in the nuber of products you sell as a result of this ad.

  31. Patrick Mothersill

    August 1, 2017 at 3:34 pm

    Very racist. I’m am now making a list of all their products to make sure I don’t buy them anymore.

  32. JD

    August 1, 2017 at 3:38 pm

    Boy, y’all mad that reality exists.

  33. Lyd Rox

    August 1, 2017 at 3:53 pm

    Let the Goodness in you SHINE THROUGH..
    AND it Will shine through no MATTER
    COLOR Does Not immunize you from being
    A Victim…because a person of ill-will
    Will Strike to NOBODY in Particular..
    He is the problem and he DOESNT care who he HURTS..

    • Michael Esh

      August 2, 2017 at 10:14 pm

      There were blacks in the Confederate Armed Forces too.

    • Renee

      August 3, 2017 at 5:36 am

      You have correctly captured what needs to be in this country. Because of the person if ill-will, this video shows what these families have to do to protect their children.

  34. Janet Dalton

    August 1, 2017 at 3:54 pm

    Racism will continue on both sides as long as these misconceptions are drilled into the black community. As long as the black community sees itself as being different and separated from society, they will be. The root of this problem is the failure to assimilate into America despite the many efforts to help them get there. The steadfast clinging to the “victim” role as a sense of identity is the only thing that holds them back. Tyler Perry and Oprah Winfrey have done more damage to the black community than any of the good they may have done. Instead of promoting education and advancement and integration into society, the underlying current in their work is to weave the thread of the past (150 years ago) into every one of their films while defining clear lines which the black community should never cross. The only thing holding the black community back is the black community. Proctor and Gamble are whores and should be ashamed of themselves!

  35. Wendi Thygesen

    August 1, 2017 at 3:55 pm

    You will never be empowered when you play the victim. Our country was doing so great when it came to racism. No one cared about mixed race couples anymore and America elected our first black President. He had the opportunity to completely end the racial divide. Instead he race baited at every opportunity and set things back 50 years. He created an atmosphere of hate and continually stirred the pot. I refuse to be part of it and ads like this make me sick. Shame on you Proctor and Gamble for being part of the problem instead of the solution.

  36. Linda Hilton

    August 1, 2017 at 4:20 pm

    Shame on you P&G This is so racist against white people, We all do not think like that! So be informed that you lost a customer that buys a lot of your products but off my list are Dawn, Cascade, and Downey for starters. Will go through and see what else I buy that has your name on it and will never buy again!

  37. Americanmom

    August 1, 2017 at 4:21 pm

    raciest = a person or company that divides HUMANS BY SKIN TONE. Shame on P&G for saying that one skin tone is put down by another skin tone and promoting that as truth. We are HUMANS, no one is a pure race, no one is not connected. This is disgusting and I will be boycotting P&G products and sharing this commercial everywhere asking that my fellow humans spread it to stop the hateful dividing message.

  38. Rose Saxtib

    August 1, 2017 at 4:29 pm

    I definitely agree that Proctor and Gamble should never have made an ad such as this. However, I cannot say that the scenarios portrayed are not realistic. To say that the only time you have heard the statement, “You have to work twice as hard” is in commercials. I have to ask, what world did you grow up in? I’ve heard it all of my life. You don’t have to hear it. It’s obvious. Look at what just happened with the country’s first African American POTUS. He worked very hard as our first African American POTUS and he still did not receive the proper respect he deserve. They are at this present moment trying to erase his presidency altogether. I understand that you are speaking of your experience. However, just because you didn’t experience these things doesn’t mean that others did not. Again, I agree, Proctor and Gamble should not be making ads as such, however, please don’ say the scenarios presented are unrealistic because they are.

  39. Tammy Holt

    August 1, 2017 at 4:33 pm

    Hey P&G I am the bad white person you’re trying to make all the African Americans think we are. I am also the white girl that will not buy your products. You are shameful…

  40. Joseph Vigue

    August 1, 2017 at 4:55 pm

    Huh, I wonder what color P&G’s director of global company communications, Damon Jones is. Don’t suppose he’s black do you? Nah, can’t be or he never would have been able to get a high paying job like that because Whitey is so damned racist! Racist Asshole!

    • Fost

      August 2, 2017 at 9:35 am

      If you are this enraged over an ad that depicts truth then you my friend and every other person commenting with thoughts similar to yours are in fact racist. The truth hurts. I mean how dare commercials begin to reflect the feelings of people other than white. Just because you can’t relate to it doesn’t make it racist, a lie, or propaganda.

      Nevertheless, if you feel the need to overlook the message and attempt to cry racism go ahead and boycott…they won’t lose any sleep and the ad won’t be retracted.

    • rach

      August 2, 2017 at 2:14 pm

      Damon Jones is Black, or if you want to be PC, African American. That’s why Proctor n Gamble took the gamble and ran with all these ads, must have been a story from him growing up, or maybe a friend, or somebody, or else it was firestormed? Who knows, but they can run with it due to him being in charge of it, really pretty smart of them, put a young black male in charge of it and what could go wrong? Right? No Black person would EVER be offended, after all it’s coming from one of them. How could it be to just get “their money?” DUH

    • Nin

      August 2, 2017 at 8:06 pm

      You are correct, and his previous job was at the Democratic National Convention Committee. Hmmmm, not a surprise!

    • L Thompson

      August 3, 2017 at 12:18 am

      The ad never said all whites are racist.

      But let’s put this in numerical perspective.

      Whites outnumber blacks in this country five to one. If only one in five whites were racist towards blacks (consciously or subconsciously), that would be enough to theoretically impact every black in this country.

      We don’t all have the same experiences.

    • Niam Nomed

      August 3, 2017 at 2:58 am

      Yes he is and as an African-American senior citizen I find no issue with this ad.

    • Sunflower Surfer

      August 3, 2017 at 4:28 am

      Surprise – he is black

    • Renee

      August 3, 2017 at 5:40 am

      Look for the message. Stop being lost in the color. That is just what the problem is, we get so caught up in the color of the people that we miss the message.

    • Jimbo Jones

      August 3, 2017 at 5:18 pm

      I love that the phrase “I wonder what color” is literally an automatic tell that lets you know you’re dealing with a racist fucking asshole. Thanks for making it easy, Joseph!

    • Grifter

      August 3, 2017 at 6:39 pm

      So, if I use your logic, that means just because he may have a high paying job, he has never experienced any bias or racism.

      Sorry to tell you this, but I know black M.D.’s that are treated as second class citizens -based solely on their skin color – when outside of their hospitals or practices.

    • Rhonda

      August 4, 2017 at 12:05 pm

      hahaha for real!! The man is black! Very good point

  41. J Praker

    August 1, 2017 at 4:55 pm

    Somebody vs Somebody is NEVER the answer.
    Why not show Today’s TOGETHERNESS ?
    Why promote divisiveness?

  42. Holly

    August 1, 2017 at 5:00 pm

    Thank you P&B for addressing the reality of racism! I am a white privileged American and need to understand that many people do not grow up with the benefits I do. I want to be part of the change to make equality and justice for all a reality in our country.

  43. Candy

    August 1, 2017 at 5:02 pm

    I think this site, this article and just about everyone who has posted so far are the actual racists here!!! Have any of you grown up in an urban culture? I doubt it, which is why you are so quick to say that this ad is race-baiting and/or speaking of a bigone era. These are legitimate concerns in MANY households across America. Maybe if you weren’t so blinded by your great whiteness, you could actually see it.

    What a bunch of asshats! St. Peter is going to have fun with y’all.

  44. Wendy Penfold

    August 1, 2017 at 5:02 pm

    Looks accurate to me.

  45. Cindy Skeoch

    August 1, 2017 at 5:05 pm

    I would say that this commercial is pretty accurate. If you think this ad is racist, then you must be a racist. Study our history. Watch the movie “Selma”.

  46. ebonitia

    August 1, 2017 at 5:06 pm

    IT IS WHAT IT IS because itzallconnected.

    KNOW THY SELF was carved into stone by the Ancient Egyptians as both a lesson, and a reminder. Integrity is what holds (y)our mind, (y)our health, (y)our life, and every kind of community [society] together. Before you fan the wind beneath (y)our wings, learn which way is up. Capitalism is as evil as spelling live backwards. Even diabolical genius must be sustainable. In all ways, protecting the credo of [white], male supremacy has been more important than human decency, truth and justice.

    If it wasn’t so tragic, it would be hilarious. Life was everlasting long before “the church” found a way to package, and sell “it.” Intension is to (y)our spirit what bone marrow is to (y)our skeleton. If (y)our belief system supports any kind of slavery [mental, physical, doctrinal], (y)our evangelical, religious, mindset is still immoral. There is no escaping (y)ourSelf. Every blind-dead, war-like, violent, community [society] that refuses to balance the scales of justice while “decriminalizing injustice” must be ostracized.

    Obviously, there must be a WHITE ONLY sign on the gates of every hole-in-hole. The “original sin” is still a belief that any One, or any thing, can “act-U-ally” be made separated from The All-of-it. The belief in “white [male] supremacy” has reduced the majority of pale-skinned [white and imitation white] people to living lies who have chosen to die in The Lie.

    Some “things” must be absorbed. An expanded consciousness “can-knot” be stolen, imitated, transferred, denied, or destroyed. “It” can only be masked, or “whited out” by The Blind Dead who see what they want to see and hear what they are supposed to already know.

    We are all a wonder-full part of The All-of-it. We come from KnowThing. We return to KnowThing. KnowThing lasts forever.

  47. Ben C

    August 1, 2017 at 5:08 pm

    Bravo, P&G. Unfortunately, judging from the posted comments, people live in a bubble. This conversation between Black parents and their children has been going on for generations. That all are in denial that this NEEDS to happen is what is shocking. Perhaps the better question is, my fellow Americans: Why would or should a parent have to have such a talk in the first place? Yes, you may choose to see it in ways that make you feel comfortable, but that is NOT how it is. As IF P&G are responsible for the entrenched racism in our society. Let’s begin with slavery, shall we, and just follow the timeline. I think you shall see, right up to Trump’s birtherism, it is alive and well. Unfortunately, we still have to have this talk with our children. Point is, what talk are you having with your’s, my sisters and brothers?

  48. C.E.M.

    August 1, 2017 at 5:10 pm

    I see the white fragility is in full swing on this one. Perhaps you will read and do some research but I doubt it.

  49. sue Iacono

    August 1, 2017 at 5:11 pm

    Here is the wikipedia site that lists the Proctor & Gamble Brand. The only way to fight this is with our dollars. Don’t buy these products.

  50. Byron C. Saunders

    August 1, 2017 at 5:13 pm

    Au contraire…my conservative brothers and sisters who think that this a racist commercial…!!!

    This P&G ad finally engages in a conversation about race in America that we never see. And it’s long overdue…!!!

    Whether P&G are ultimately trying to sell their products to the African American Community is secondary to the statement that this commercial is telling us all that we need to engage in real conversations about the perspective of race relations from the eyes of African American.

    Most of white America never…ever…see or hear this point of view from the African American Community…!!!

    And thus their perspective (white people) is so skewed because they have no idea what oppression and the effects of racism have on African Americans because they never see this reverse view of life…!!!

    Please take a look at the ad and then make your comments based in fact…truth…and then share your views and experiences to keep an open dialogue that is so much needed in today’s racists society…!!!

    It’s way past time that we…all get along…!!!


  51. Aint_Butthurt

    August 1, 2017 at 5:19 pm

    You guys are seriously pissed off about this? Wow. Talk about white privilege. You have no idea what black people have had to live with. Pull your heads out of your collected a$$ese.

  52. koko palo

    August 1, 2017 at 5:20 pm

    This is an absolutely horrible ad. It only exacerbates the issue. This is pure racism from P&G. I’ll never buy their products again. It promotes fear and hatred. Obama started this huge racial divide and garbage like this makes it worse.

  53. Sandy

    August 1, 2017 at 5:23 pm

    That ad looks like it was made in the 1950 era. Shame on you P&G! Total racism. Seems like whoever put this together took a lesson from Michelle Obama. Now therein lies the biggest racist of all times. Sorry P&G I have bought my last product from you. Anyone who promotes racism is scum.

  54. Lm

    August 1, 2017 at 5:24 pm

    I won’t be purchasing any more of their products. They are making racism worse which we do not want and trying to make money. I hope those people do not let them make you think you are less than anyone else and you can do just as well in school as anyone, just try hard and you will get somewhere. The last 8 years have made racism worse by race baiters but we can over come all that if you don’t let them change you into thinking like they do.

  55. Doretha

    August 1, 2017 at 5:34 pm

    Procter and Gamble..You are 100% spot on!!

  56. Joseph Heston

    August 1, 2017 at 5:37 pm

    Conservatives are a bunch of snowflakes. I’m white, and I’ve found nothing wrong with the ad. For once, picture yourself in their shoes. You’ve never had a cross burned on your lawn, you’ve never had to justify driving an expensive car even though you have a job that allows you to afford such vehicle. You’ve never had family members gunned down for praying in a church (and I’m an atheist). You’re crying that you had nothing to do with that. O.K., but what are you doing to help make a better future? As long as you’re alive, each and every one of us has an OBLIGATION to the future. I know that this comment won’t be posted, but someone had to get this out.

  57. Traci Miller

    August 1, 2017 at 5:45 pm

    Can I ask a simple question? How many of you have African American Friends….now how many of you have asked your FRIENDS have they had any of these conversations with their children? If you do you will find out that we have been having these conversations with our children for YEARS. Just because you dont have to have these conversations doesnt mean they dont happen. I know it might be hard for some of you to understand but unfortunately these are the conversations that we have with our children. How many of you were told you were pretty for a “white” girl…or was you just told you were pretty? How many of you have to explain what a NIGGER is to your child. Oh and please dont say it doesnt happen because just 3 years ago I had to explain to my child who was called that nasty word on the playground. Do you not see the news where African Americans are being gunned down and killed in the streets behind traffic stops. Now you can say what you want but NO ONE should have to be afraid of being pulled over for a broken tail light but WE as parents are afraid. Because it has been proven over and over again that even if you obey the cops, and you do as you are told – you can still be shot and killed for no reason. We have these conversations with our children because we need them to understand that we are sorry but the playing field is not always EVEN, FAIR, or JUST.

    Im sorry if it is hard for you to hear but these are the truth of the matter….they are just telling you what we have done since forever…and will continue to do to make sure our children know they are loved, beautiful, and we expect the BEST out of them no matter if the playing field is fair or not. Get out there and work HARD, and come home safe.

  58. Sheila

    August 1, 2017 at 5:45 pm

    This is an OUTRAGE. EVERYONE should STOP BUYING THEIR PRODUCTS. This can and will cause more HARM to everyone whether you are BLACK or WHITE. We have GREAT BLACK AND WHITE people in our COUNTRY. LETS KEEP IT GREAT.LETS NOT STOOP TO THEIR LEVEL.

  59. Daph

    August 1, 2017 at 5:51 pm

    Reading these comments, the truth really hurts some people. We have to have a different conversation with our kids, This is all true!!! You know it. I live it, daily.

  60. DCD

    August 1, 2017 at 5:55 pm

    Mr. LOGAN
    No, I do not believe that the Proctor & Gamble video is merely a ‘marketing’ ploy.
    I understand and believe that you have not had anyone give you “the talk.” This could be for many reasons, but if you grew up in ‘the hood’ then perhaps you did not have as many interactions with whites as a black kid who grew up in the suburbs.
    The fact that you never went to summer camp suggests to me that perhaps you never learned to accept and appreciate points of view other than your own. Activities like camp provide children with an opportunity to understand others and therefore develop survival techniques and coping mechanisms when relationships become unpleasant.
    As for Proctor and Gambles video, I did not come away from it feeling as though I was being sold some hair products, nor did I feel black men and the ‘nuclear’ black family was being diminished because the video showed more black mothers and only one black father.
    What I took away from the Proctor & Gamble video is THE FINAL STATEMENT, that if we open up and talk about the ‘elephant in the room’ i.e.,covert & overt racism which still exists in 2017, that perhaps one day WE WON’T HAVE TO EVER HAVE “THE TALK” AGAIN.

  61. Andrew Johansen

    August 1, 2017 at 5:56 pm

    Actually, it took some real stones for P&G to come out with this ad, and place themselves on the right side of history, if not public opinion. They are to be applauded for facing the issue this squarely. It is not race-baiting at all; it is piercing commentary on a real situation.

  62. H.D.Brown

    August 1, 2017 at 6:04 pm

    interesting that white people rail against the truth….how many white people have to have that “talk” with their kids……this commercial is right on point!!

    Kudos, P&G………

  63. Robert

    August 1, 2017 at 6:05 pm

    I see no one had the guts to put a name on this “article.”

    Typical racist cowards. C’mon “journalist”- have the courage of your conviction and let us know who would write this nonsense.

  64. Roger Delani

    August 1, 2017 at 6:17 pm

    The new Racism…
    Denying Racism exists….
    Brought to you by the NEW racists, here on this site.
    All of you are reprehensible….
    Not Deplorable.. reprehensible

  65. Reginald D Sheppard

    August 1, 2017 at 6:21 pm

    Nothing racist about the truth unless it’s you know it’s true. It’s a way of life for me and my people. The truth is that ad. Thank you P&G

  66. Barbara Gill

    August 1, 2017 at 6:26 pm

    You are inciting hatred and I will no longer be buying your products. You should be trying to mend fences instead of tearing them down.

  67. lisa gigi

    August 1, 2017 at 6:34 pm

    I love love love this video yesssssssssssss love it!!!!!!

  68. Mike

    August 1, 2017 at 6:36 pm

    Poor little snowflakes….It’s a shame that none of you venture outside of your bubble for long enough to grasp the fact that the situations portrayed in this ad are true and happen everyday. Your ignorant comments put your bigotry and racism on full display for the rest of the world. The problem here is not P&G’s ad, it’s that you are offended because you realize that YOU ARE THE VERY PEOPLE they are referring to.

  69. Vicky

    August 1, 2017 at 6:39 pm

    Wow, I think this ad makes all white people look bad and it is profiling us. Blacks don’t like to be profiled or discriminated against, but it’s okay to do it to us? Shame on you Proctor and Gamble. I will not be buying your products anymore.

  70. Alicia

    August 1, 2017 at 6:39 pm

    I’m white and I’m glad P&G is talking about these things. You know that a bunch of white people don’t really have the right to complain about what black folks say their lives are like, right?

  71. Hester

    August 1, 2017 at 6:42 pm

    I think you all are confusing *racial* with *racist.* Why are you all so quick to dismiss the experiences of others? Is P&G not allowed to make a commercial that will resonate with their black customers? Why would that offend you?

  72. Yolanda Lyons

    August 1, 2017 at 6:48 pm

    Every one of you who have commented have missed the point. P&G’s wonderful video doesn’t say that these things are going to happen to black children – these things HAVE happened to black children. If you are so racist (and almost every comment shows it) that you can’t even accept the truth about what other races must live with, then there is no hope for the white race. We are eating ourselves up from the inside, and we should make ourselves extinct within the next ten years. Good job of bigotry, people! And P&G, it is a great video. Thank you for making it so that we can discover all of “our kind” who live under rocks.

  73. Terry

    August 1, 2017 at 6:49 pm

    If you don’t like it you must be feeling guily. So what if there selling something. The truth hurts. Those of you SHOULD feel ashame.

  74. Dylan Brooks

    August 1, 2017 at 6:49 pm

    Why are white people so scared of black empowerment. Why are we so blind to the effects of our own privilege. We are all brothers and sisters here on Earth. We should start acting like it, and the first step to that is to truly listen to each other.

  75. Mary Wendling

    August 1, 2017 at 6:50 pm

    Thiose who deny the truth are either not paying attention or have led a very sheltered life. As a white woman of 69, and I remember how it was for people of color in the 50s and what it took to get a scintilla of respect and equal opportunity beginning in the 60s…and they are still waiting.

    P&G threw some light on the subject, and some of the comments above want it to be extinguished just so they can feel good about themselves. Implying that an educated, qualified Black man got a high-paying job due to affirmative action, or proves racism does not exist, is in itself racism.

    Would anyone of you be willing to change the color of your skin? If your answer is “no”, I rest my case.

  76. Ray W.

    August 1, 2017 at 6:53 pm

    This is the black reality has been for decades. Sadly those of you do not understand this is the reason that this is necessary. You’re getting a glimpse into what we have to tell our children because of your unbridled prejudice. I have told my daughter if she is ever pulled over, just agree and comply. We will fight it in court. I have corrected men and women that say I am pretty for a black girl. No, I am pretty period. There are no qualifiers. I have had to work twice as hard to be considered half as good. The same people on this thread that are bitching about this beautiful commercial are the same ones that are guilty of the actions described. Open your eyes and ears, see and listen. These are the conversations that we have to have with our children because of people like you.

  77. Terry

    August 1, 2017 at 6:58 pm

    The comerical was right on cue. If a corporation can see it an not the average person. Your blinded to the facts. You sick of seeing yourself portrayed as the devil then change and get it right. Then you Will only hear praises.

  78. Jody Kay

    August 1, 2017 at 6:58 pm

    i am old and white and raised in a mid-western state…I’ve had many job moves to many areas of the USA. . I agree with P&G. The only racists here are the ostriches who refuse to see the reality of racism; or understand the underlying causes of the stats they post to support their racist beliefs.


    August 1, 2017 at 7:02 pm

    If you are white, you have no clue what it’s like to be Black in America. You don’t know a damned thing about us and by forcing us to be three times smarter than you just to take the shit jobs, you made us smarter than you because WE know more about your own damned Constitution than you do.

    This is no propaganda, this is the ABSOLUTE TRUTH in the world in which WE live and just because YOU don’t have to deal with it in your white skin doesn’t mean WE don’t.

    Get it together, or leave it alone.

    If you don’t know what it feels like to BE Black in this country, shut the hell up. Now.

  80. dee

    August 1, 2017 at 7:04 pm

    did anyone actually LOOK at this without looking to be offended? nowhere does it say ALL WHITE PEOPLE ALL COPS ARE BAD. i am so sick of this crap…… on all sides….. being offended over things that are not offensive. and making up stuff just to have something to bitch and complain about. my posting to p& g facebook page: dear p&g. as a person of a family of mixed races – including white, i applaud you commercial. the backlash you are getting comes from people who either did not pay attention or who just want to be mad at someone…. anyone..and needs an outlet. no your commercial did not say all white people were bad or that all cops were bad… it did show however the conversations a black parent has with their child. not every white person says “for a black girl you’re kinda cute” but you run into that. i had it said to me by a co-workers husband and it was 2000. not all cops are bad and will pull you over but there are some that are, they will pull you over and theses days hurt, kill you and unfortunately get away with it. the good police need to police themselves and get rid of the bad ones so that particular talk need not happen any longer. until then a parent would be remiss not to instruct and prepare their child as to what to do while praying these things are never said or done to them. your commercial was NOT anti-white, anti-cop. it WAS anti-ignorant people who say and do foolish, stupid and or malicious things because of bigotry. in fact i have heard a few white parents in small towns in tx & okla and in poorer white neighborhoods give THE COP TALK to their kids. they were not anti-white or anti-cop….. just anti bad cop. i hope people stop and really look and listen to what you were trying to say and that this boycott some are calling for does not happen. the really sad part or rather the other sad part is that in reading responses to your ad. some……SOME people are saying some of the nastiest bigoted, hateful things imaginable. so much for getting to MLK’s dream

  81. Kay

    August 1, 2017 at 7:05 pm

    ~I do not want to buy ANYTHING from a company that thinks I’m racist!

  82. Paul L.

    August 1, 2017 at 7:13 pm

    I had The Talk. It was a good talk.

    My cousins in particular, they are going to have to have The Talk with their kids soon, and the stakes are just as high as a black kid in Chicago as my cousins’ kids are American Indian living in Arizona. Getting pulled over and quizzed is a problem for Native Americans in the Southwest, so much so tribes are considering issuing special identification cards so people born in this country don’t get evidence planted on them by the police, press-ganged into buses, and driven over the border.

    I spent part of my childhood in Tennessee in the Eighties. My Asian friend’s parents got death threats; they drove their son, my friend, over the bridge into another State every day so their child could have a safe day in school. My black friends there learned in classrooms with no windows and almost no AC; one floor up, the white kids and ‘Gifted & Talented’ got sunshine and air conditioning.

    The Talk is real because it’s really needed, and not just for black people to their sons and daughters.

    Racism in this country has long been an institution, something a person could make a career and a good living off of. At least P&G is doing so from the view of one of the victims this time instead of one of the benificaries.

    Signed, A Fiscal Conservative / Social Liberal And Former Republican Voter

    Postsript: about this ad, and about the state of conservatism in general, it would behoove the activist conservative to self-assess, to “read the tea leaves” as it were; the population of Christian conservatives is shrinking; the population of Southern conservatives is shrinking; the population of evangelicals who vote is not growing; the population of mixed conservatives like me, however –people who believe in wise spending but staying out of a woman’s right to body self-determination, who believe a truly small government stands in no transgender person’s way to serve in our Armed Forces– is growing. Adapt to the realities of matters or continue to be relegated to an increasingly marginal role in our society.

  83. Mary Ray

    August 1, 2017 at 7:15 pm

    I see nothing wrong or racist whatsoever with this ad. This is the black experience. I’ve witnessed a conversation like this myself from a father to his two black sons about being careful when interacting with police. It’s reality.

  84. Lisa

    August 1, 2017 at 7:17 pm

    They are teaching EMPATHY – to understand what it is like to be a mother or a father or even a child in an environment where not only did hatered and violence exist but it continues to exist to varying degrees. And to call it racism is sheer ignorance. Sadly, the entire point of the video is to try to counteract the ignorance – to allow you an emotional insight into the lives of people different then you. Simply because you didn’t live it yourself does not mean it does not exist.

  85. OCBeyer

    August 1, 2017 at 7:19 pm

    If you think this video is racist then you are part of the ongoing problem. Try a little empathy.

  86. Sherry

    August 1, 2017 at 7:19 pm

    Bring it to people’s attention..then the race war begins…we live in 2017…not 1940.
    Stirring up propaganda…

  87. Mike Obrien

    August 1, 2017 at 7:28 pm

    Keep driving that wedge in , this country has enough problems with seperation without you people (P.G.) useing this racist CRAP . Unbelievable, I THINK THIS COMPANY IS RACIST I`LL NEVER KNOWINGLY PURCHASE ANOTHER ITEM FROM YOU YOU !

  88. Rick McCarley

    August 1, 2017 at 7:31 pm

    I will boycott P&G products until they publicly apologize for this ad.

  89. Jody Williams

    August 1, 2017 at 7:32 pm


  90. lezlee

    August 1, 2017 at 7:39 pm

    the message is truthful, hard to hear truth. I didn’t see any ‘Product being pushed’ .

  91. Megan

    August 1, 2017 at 7:43 pm

    Oh look, a bunch of white people claiming that racism is over, while claiming that an ad geared towards social enlightenment is racist because it doesn’t depict the stereotypes they like.

  92. D F Dotts

    August 1, 2017 at 7:48 pm

    I am always amazed with the justifications of bigots for their positions, their assumptions, their view of the world through the eyes of hate, of fear, of anger against an imaginary enemy.
    Most of the sentient population understands that Black parents, by love and necessity must prepare their children for the realities of life.
    Most of these posts confirm these parents concerns.

  93. Dave

    August 1, 2017 at 7:52 pm

    Watching it, I thought “Good for them.” Then I read the comments decrying it as “racist.” Being an old white guy who was raised to not be prejudiced, I am always embarrassed by those members of my race who simply cannot put themselves in other’s shoes – especially if they are a different complexion. Did P&G make the ad to sell their products to people of color..? I don’t think so. Proctor & Gamble took a chance on alienating shameless white people like the ones here, who say they will now boycott them. I still say “Good for them”!

  94. kurmat

    August 1, 2017 at 7:58 pm

    Maybe their logo is Satanic after all.

  95. B Morgan

    August 1, 2017 at 8:15 pm

    Powerful presentation of reality! Thanks to P & G!

  96. yogiman

    August 1, 2017 at 8:17 pm

    All men are created equal and no race is superior to the others. It is the person’s attitude that makes him a racist.And we have racists of all ‘colors’.

    • ann

      August 2, 2017 at 12:46 am

      Finally someone got it right .So sad some people are taught to hate !!

    • ashley Shorten

      August 2, 2017 at 1:59 am

      I dont understand how people see this commercial as it because white people dont have to have these conversations in their it makes them invalid? I dont get it..?

    • Marilyn

      August 2, 2017 at 12:44 pm


    • Antonio Sepeda

      August 2, 2017 at 7:20 pm

      Tell that to blacks and native americans who were not allowed to vote because they were not considered “people”.

    • Renee

      August 3, 2017 at 5:38 am

      You are correct!

    • Gregory Reynolds

      August 4, 2017 at 5:54 pm

      Then explain slavery? Jim Crow? Voting rights? Civil Rights? Housing discrimination? Banking Discrimination? Because all the people that were involved in perpetuating these things happened to be white. So how are all men created equal again?

  97. Just Another White Guy

    August 1, 2017 at 8:20 pm

    Obviously I’m in the minority here, despite being white myself.

    The Talk is something that my friends of color do ALL THE TIME with their own kids. It’s necessary, given the statistics of African-American men in prison for relatively minor offenses, the inequal murder of African-Americans by police, and the very real bias that exists DESPITE OUR FERVENT WISHES TO THE CONTRARY.

    I, for one, would LOVE to live in a country where equality was truly achieved, and where race didn’t enter into the equation.

    We aren’t there yet.

    And for those of you who are so angry about this ad, so disgusted with the truths it is showing, do yourself a favor: look in the mirror.

    If your skin color is white, then you can’t know what our brothers and sisters of color live with.

    It’s a life that they experience, and we do not. To insist that it is more equitable than reality is a form of self-delusion.

  98. Gary Schatz

    August 1, 2017 at 8:22 pm

    Oh us poor,discriminated against white people. The media and corporations are all against us. Not that any of us were named in the video or white people in general. The police weren’t even mentioned. the fact that the conservative fighters reached conclusions not presented is evidence of a guilty mind. How about working on your own individual bias and let everyone else express themselves?

  99. Afotey Annum

    August 1, 2017 at 8:28 pm

    Ah, ye olde “You’re A Racist For Talking About How Racism Still Affects You” line…

    Not like we as people of color haven’t heard THAT one before LMFAO

  100. Tom Cullen

    August 1, 2017 at 8:30 pm

    I intend to go out and buy every Proctor and Gamble product I can find.

  101. Elveta

    August 1, 2017 at 8:30 pm

    Dear Procter and Gamble, I always use Cascade, Febreze, Mr Clean, Swiffer, and Many, many, of your products and swore by them. I will now, Never buy another Product manufactured or distributed by you! For a Company of your magnitude to stoop to using the race card to sell products is despicable! Count me out!

  102. Sue

    August 1, 2017 at 8:31 pm

    Baloney, you complaining folks. Get real. All the commercial did was show you the talk that’s been going on for 150 years now. Welcome to the discussion!!

  103. Ypsilanti

    August 1, 2017 at 8:33 pm

    I don’t understand: why is this commercial “racist”? If a definition of racist is “showing or feeling discrimination or prejudice against people of other races, or believing that a particular race is superior to another”, how is this video racist?

  104. Teri Colton

    August 1, 2017 at 8:33 pm

    Well, I guess I’ll be looking for other products to use other than P&G! This has got to be the dumbest move a company has ever made! How about you STOP PROMOTING RACISM and HATE? I can’t believe anyone ever gave the “Yes” stamp of approval for this crap. Damon Jones should be fired!

  105. Chughe

    August 1, 2017 at 8:33 pm

    I’m a black mid 40ish conservative black woman, I voted Republican this last election. I would like to ask that you take the video with grain of salt and look at it from a perspective not your own. As I watched the video, I teared up because I have said everything to my 18 year old son that was mentioned in the video. From telling him he mattered when he would be called names in an catholic elementary school, and questioning him when he was in the 4th grade and it was parent night, why his self-drawn picture had blue eyes… instead of brown. And feeling the anxiety of every night this 6ft black kid gets in his car to go to the store, I have to ask…. where is your id? Don’t wear that while driving, and going over what to do in front of police officers. It really hit me hard when he was around 15 and getting taller and he told me, “people don’t smile at me anymore in the store the way they used to when I was younger” … now they walk to the other side or get away from me… why is that? I’m the same kid… or when he came home from playing basketball and was walking down to the church and told me a police car followed him slowly down the street…. these thing break your heart, because it isn’t fair… but it is most definitely why we have to have “The Talk” in our families. I can remember some over 30 years ago being on a school bus and being called the “N” word for miles and looking at the bus driver who locked eyes with mine in the rear view mirror and said nothing. That day broke me, because as the adult he should have come to my defense and he did not… I left that bus broken that day. So don’t get upset please. It’s not race baiting… its a reality for many of us. Thank you

  106. Pat Peters

    August 1, 2017 at 8:37 pm

    I think this ad beautifully shows the unfortunate mindset of many black people in America today. Also, I agree that the intent is to get black women to buy P & G products. But, it may make some white people stop and think for a minute.

  107. Russ

    August 1, 2017 at 8:40 pm

    save it for your Klan meeetings….fools

  108. robert

    August 1, 2017 at 8:40 pm

    that ad is true, i see it very day, the way police treat black people, all you white racists better wake up, because the people of color ill rise up and wipe the white people off the face of the earth.btw i am white.

  109. c

    August 1, 2017 at 8:45 pm

    It goes for all side of color whites, Blacks,Indians and more we all have had something happen to all of us, we are americans not to be a war zone to each other .as I grew up we got along with all, I have seen this world turn on each other do to the Gov. wants us to have war and divide with each other,There doing a good job of turning all into a living hell, we are all human and bleed the same,hurt,cry,the same as all.It is time to come together and make peace. Look at everything that been going on for years around you, it really is not the people it the leaders that caused this, we did not have it bad passed 9 years ago. we all got along well some did not. You are not God’s children until we love each other, Stop what your doing and think about the wrong, how and when and why this is happening.I do hope we can come as 1 and live,love,honor as we are Americans needs to stand together as number 1 as americans, try smiling and helping those that need help. we need to be on god’s side the bad and evil side.

  110. Carla

    August 1, 2017 at 8:47 pm

    I’m 55 yr old black woman and the mother of 2 boys and 2 girls. I’ve actually had these conversations with my children, not because I wanted to, but because I had to! My family as suffered through racism in the country for generations and I so glad that the conversation is being had openly. Back in the late 60’s & 70’s people were talking very openly about race, but you don’t want to hear about it. That’s fine, but not talking about doesn’t make the problem disappear for us.

  111. Anne Horne

    August 1, 2017 at 8:54 pm

    i cannot imagine what bomb shelter the individuals decrying this commercial are living in! racism is alive and well in america. the police profile and victimize black people, particularly black men. the american ideal of beauty is a skinny white woman with straight blonde hair. you won’t get called in for an interview if your name “sounds black”. these are the realities of life. oprah winfrey, unrecognized, is followed around a high-end store in case she tries to steal something. michelle obama has nothing at all to do with any of this. if you chose to bury your head in the sand, refrain from watching the news, and create your own little dreamland, enjoy. you’re racist, people. deal with it. p & g did a good thing with this ad. you complainers are living in la-la land. wake up.

  112. MoJo

    August 1, 2017 at 8:54 pm

    When you see the world from only 1 place how can you expect anything but the above comments. The facts are unless you have to look your children in the face and have to explain why they are call the n-word, told they are ugly, how they can and will be stopped by the police for no reason, told they will not be able to do something because of their race or the community they live in, etc then you should speak! I know you people want to talk about post-racial America but as some of you mentioned STATS, the reality is many people of color with the same if not better grades, work experience etc are passed over because they are scrutinized more harshly. In stead of spending your time crying about how this society marginalize people of color, woman, the LGBTQ community why not show some empathy. It is finny to me in a country that claims they are Christian how the most un-Jesus like comments are stated.

  113. BlkChicago79

    August 1, 2017 at 9:01 pm

    The responses to this ad are very interesting. Can someone point me to the year that racism ended?

  114. Elyse Hernandez

    August 1, 2017 at 9:06 pm

    Racism is REAL, people! Trying to hide your head in the sand will NOT make it go away! We all know there are those who feel it’s their right to talk down to or hurt minorities so why make like this commercial is the one being racist? I hope they come out with commercials for Muslims, gays, handicapped individuals and others who bear the brunt of cruel, hateful people & lift them up as well! There is a lesson here…Don’t let racism define you! Rise above it!

  115. Pingback: ‘Sick sick sick’ racist Procter & Gamble ad crosses every line! If you are white, brace yourself before watching – USA News for Today

  116. Mal

    August 1, 2017 at 9:21 pm

    123 million in WW2. 30 million native Americans, 100 million Africans in the trans Atlantic slave trade, 30 million killed on the African continent, 2 million in Vietnam, 3 million in Iraq. But yeah, Black people are the problem. You devils got some nerve. You really should STFU

  117. Tammy

    August 1, 2017 at 9:22 pm

    It’s way past time that All of us stop looking at color as the reason for humankinds downfalls. It comes from every race and against every race. People are too egotistical and won’t admit they are wrong. The white points fingers, the back point fingers and all are saying that it isn’t right. Stop pointing fingers and treating others without respect, and yes it isn’t right. I don’t understand why this hatred still exhists but it is up to us to stop it without prejudice. So Simple and yet so hard.

  118. Sandy

    August 1, 2017 at 9:25 pm

    Wow, ignorance is bliss.

  119. Khummit Hatshepsitu

    August 1, 2017 at 9:35 pm

    First of all my granddaughter went to a camp and those white girls tried to make her feel she was not wanted. Out of the group one white girl did come over and began to connect with my granddaughter and she told that white girl she had a right to be there and the girl agreed and they hung out until the camp was over. In my experience my father who is from Nassau so we had an Island upbringing and my dad preached to us that we had to beat the white man at his own game. His daily prayer to us was GET YOUR EDUCATION! YOU HAVE TO WORK HARDER THAN WHITES TO GET AHEAD! Every body on my block in North Philadelphia were on their children to do better. And we were called the N word and my parents did deal with that and we did have that talk. And I had the talk with my sons so they would come home alive.

  120. Peggy Evans

    August 1, 2017 at 9:35 pm

    This is just wrong and this is promoting Racist views. This is disgusting to push that whites say blacks are not just as smart and many equally smarter and tries to sell the racist views against police. I have never felt racist but all this crap is changing that. ANYONE that pushes these views is a racist against whites. I have NEVER been rude or treated anyone different because they were black. Will boycott P&G products for sure.

  121. heynowthisiscool

    August 1, 2017 at 9:45 pm

    haha…thank you P&G, now i will DULY stack my home with your products, for you have redeemed yourselves from your racist proclivities and slavery interests of the past…and i will spread this news article around to black people FAR AND WIDE, so that they too may support you in this redeeming effort. again…thank you for caring enough to speak up via this ad. and thank you to this website for posting up the ad…without you guys i would have never seen this to share in my ALL BLACK CIRCLES! white racism does have it’s benefits!

  122. DANI

    August 1, 2017 at 9:53 pm


    I ABSOLUTELY loved it. ITS Real. I have had that same talk & Still do every time they come home — with my 2 as they headed from Chocolate City Ward 8 WASH DC to North Carolina & Florida to attend college and serve in the Navy. Not one damn thing racist about this. THIS IS REALITY FOR US.

    If you Ain’t having this talk with your black & upcoming queens and kings something wrong with you. My mother told my son when he headed to Florida 4 years ago for the Navy and to attend school on his GI BILL the same thing & Added — make sure you display your Navy license plate and U.S. Navy ensigns in the brand new Altima car you paid for after being deployed to sea for 4 years combating ISIS & serving your country. She didn’t want him profiled. She didn’t want him to be Trayvon Martin. She didn’t want him shot – driving while black.

    BLACK Parents — Stop playing. SHOW YOUR KIDS THIS awesome commercial and talk to them. PLEASE!!!!

  123. Joel strommen

    August 1, 2017 at 9:58 pm

    What’s racist is this blog. “Brace yourself if you’re white”? What the fuck are you people talking about?

  124. Bob

    August 1, 2017 at 10:03 pm

    I hope you people calling this “racist” will someday be reborn black.

    • Rrichard Enderle

      August 1, 2017 at 10:54 pm

      I’ve know good and bad White people and Black people. This man on the Video is Spot on and P&G is not looking out for the Black People they are using them.

    • BrutalTruth

      August 1, 2017 at 11:33 pm

      They wouldn’t be able to handle it

    • Liz

      August 2, 2017 at 1:56 am

      And I hope you will be reborn with a brain. Bless your heart.

    • Paula

      August 2, 2017 at 2:13 am

      Thank you for saying this. White people telling black people that this type of thing does happen is the most ridiculous thing I’ve ever heard.

    • Tony

      August 2, 2017 at 3:16 am

      Congratulation! You just won the Most Ignorant Comment of the Day Award.

    • idahogie

      August 2, 2017 at 3:40 am

      These people don’t understand the concept of racism in the least.

    • J killin it

      August 2, 2017 at 4:12 am

      Me too! They talk in alot of trash, blaming it on Obama! BS! The trash in the big house NOW has promoted racism and violence from jump street. While the commercial is dramatic those are issues blacks face everyday. Those screaming racist don’t wanna face facts.THEY ARE THE PROBLEM!

    • Dorie

      August 2, 2017 at 4:15 am

      There is only one life each of us lives. And God created the races on the sixth day and said it was good. If God is happy with His creation, that is all that matters if you love God.

    • PGMC

      August 2, 2017 at 8:42 am


      I can’t believe these idiots think it’s racist to point out ACTUAL FACTS AND EVENTS THAT HAPPENED

      Poor lil snowflakes

    • Roderick Bryant

      August 2, 2017 at 10:46 am

      Thank you.

    • J

      August 2, 2017 at 1:12 pm

      Good for you Bob! I don’t understand the “uprising”! It seems to me the majority of the comments are from white people … who have no clue (which is sad). I am not black ibut i do empathize with the reality that still in 2017 there is a lot of discrimination going on… one race holier than thou. However, my belief is we are all brothers and sisters … color or religious beliefs are not a factor. We TEACH prejudice/children are not born with it.

    • Strong Mountain

      August 2, 2017 at 1:59 pm

      I heard that! Lol

    • Ray

      August 2, 2017 at 2:18 pm

      Thank you Bob!!!!!

    • Karen

      August 2, 2017 at 2:26 pm

      Yep, and who is screaming acist? White ppl. I guess they think they need to be outraged FOR AAs. It is a truthful ad, you just dont live on the “wrong side of the tracks”

    • Lavern

      August 2, 2017 at 2:32 pm

      BOB, you are so right…they have never been on the receiving end nor have empathy. They think all of this is made up. I’ve been called the N word to my face a year ago. My son, who is in a catholic school was just told he was too dark and another black child was told that black people smell. This is all coming from the home. Hopefully P&G’s commercial cause parents to teach their children to be kind to everyone.

      P&G-Thank you for not sticking your heads in the sand. I will definitely continue to support.

    • Joe Garabaldi

      August 2, 2017 at 3:25 pm

      Are you black Bob? Chances are that you’re just another white liberal cuckold that lives somewhere with a 98% white population virtue signaling to the rest of us to alleviate your white guilt.

    • CJ

      August 2, 2017 at 3:39 pm

      Agreed. It must be nice for the deniers on this board to live in a delusional bubble.

    • Eric

      August 2, 2017 at 5:16 pm

      Wouldn’t that be something. Thanks for speaking up. This website is horrible.

    • Rose Ann

      August 2, 2017 at 5:21 pm


    • Vince

      August 2, 2017 at 6:40 pm


    • FLO

      August 2, 2017 at 6:47 pm


    • KingE

      August 2, 2017 at 8:32 pm


    • Isabella10

      August 2, 2017 at 10:53 pm

      Dear Bob, if there is reincarnation, I hope you are born with at least a modicum of intelligence in your next life.

    • Jill

      August 2, 2017 at 11:49 pm


    • aok

      August 3, 2017 at 3:37 pm

      The inability of folks to put themselves in another’s shoes that most of these commenters show is appalling. Thank you for your more understanding response.

    • DT

      August 3, 2017 at 7:37 pm

      # REALITY we live this life How many of you are willing to trade your life step in the shoes of these should’ve complied Black Folks

    • Kristi

      August 3, 2017 at 7:38 pm

      That would be appropriate!

    • LR

      August 3, 2017 at 10:13 pm

      Amen to that

    • Bonnie

      August 4, 2017 at 5:34 am

      Me too

    • Maralyn Jabour

      August 4, 2017 at 7:58 am

      Truth be told – if we ever learn to walk in someone else’s shoes, we might find the light.

    • Biff

      August 4, 2017 at 12:30 pm

      Don’t be so harsh. The privilege our ancestors worked so hard to achieve is being eroded from all sides. It’s only natural that we lash back. Also, we’re following the “I’m rubber, you’re glue” protocol. We’ve been accused of so much bad stuff lately that all we can do is throw it back at ‘em. Childish, but effective.

    • mercs

      August 7, 2017 at 3:27 pm

      That is the best comment I have heard here so far. I want to give the negative commenters the benefit of the doubt, but given it is 2017 I find it impossible. I watch what my African American friends go through on a daily basis. If my inspection is up on my car, because I was waiting for a pay check, I get a warning, they have their car taken. If white kids are caught drinking in the park, they get chased and warned, African American kids get beaten, and arrested for doing the same thing. There is a double standard, I witness it everyday. However, never loose sight of why that double standard is there. It is to keep the poor, white, black, asian, and latino fighting one another instead of fighting the people forcing them to fight over table scraps. Look at all the poor idiots who voted for Trump, even after he was caught lying. The same is true for the people who voted for Hilary, even though she has done nothing but hurt the poor. Everything in that video was true, and whats sad is one day that will apply to all the poor.

  125. TLT

    August 1, 2017 at 10:05 pm

    This ad is a very honest portrayal of the talks the majority of black parents have with their children, I know because many of my friends have had to have it with their children. Obviously from the comments on this page, it is sorely needed since everyone here seems to think it is racist, well it is not, it is the truth and if you think it is racist then you are part of the problem.

  126. Tom Cooke

    August 1, 2017 at 10:17 pm

    My apologies to Black America for this disgusting commercials. Let’s all drop the past and grow together. You media idiots need to quit trying to initiate a race war!!!! Procturd &
    Grumble, would you take this kind of rhetoric and insert it with to your Prep H.

  127. deedee hopkins

    August 1, 2017 at 10:19 pm

    you guys are weird.
    all of this is true. not racist at all

  128. Manny Aguilar

    August 1, 2017 at 10:26 pm

    WTF I didn’t see anything racist about this and comments are exaggerated to fit your agendas.

  129. Gail

    August 1, 2017 at 10:27 pm

    Really? WTF! I haven’t seen this on TV, thankfully. It is race baiting at its finest.

  130. Daniel

    August 1, 2017 at 10:29 pm

    What the sam hell is the matter with you people? This is a beautifully sad, thought provoking piece that outlines a situation that is part of the lives of MILLIONS of American. Acting all butt-hurt about it so you can coddle your inner racist, or try and pretend such things don’t exist is, well, asshattery at its finest.

  131. ET

    August 1, 2017 at 10:34 pm

    I find it very interesting that each of you are so upset about someone else’s experiences with race in this country. No one called you out and to deny the experiences of a whole race of people because it makes you uncomfortable is the definition of privilege. This country does have a racist history and it was shown through a historical context. No black mother ever sat you down as a child and told what you might face, but many of my peers and family members have had the conversation. I grew up with mostly non-black (majority white) peers in high school, but my father still sat me down and had “the talk”. As soon as my best friend’s dad found out that she had feelings for me, I quickly got moved from being just a friend of the family to a “nigger” and her own father and brother (my classmate) started calling her nigger lover. THESE are real experiences and they still happen. That was just in 1997 – not that long ago. I had to go to school and look at the dude I thought was my friend knowing he was just calling me a nigger at home. I had to see her dad at school events and pretend not to be upset and show him respect knowing the nasty things he said about me. My father didn’t teach me to be a racist, but he certainly taught me about racism. When my white friends and their family started treating me differently, I didn’t treat them any differently.

  132. D

    August 1, 2017 at 10:39 pm

    Nothing at all racist about this—it’s the reality of 21st Century America.

  133. John Shreve

    August 1, 2017 at 10:42 pm

    I’m a white conservative and, other than not having but one or two dads in it, I think it’s fine. They don’t teach racial superiority, black or white, and I would hope that in an actual conversation, “content of character” would be emphasized.

  134. zeke

    August 1, 2017 at 11:05 pm

    Proctor & Gamble.. “dear black people, try not to get killed while living your life as a law abiding citizen.”
    POTUS… “When you arrest someone, make sure you brutalize them in the process.”
    Let’s guess which statement the conservatives claim promotes violence.

  135. Zyworski

    August 1, 2017 at 11:14 pm

    The bigotry and racism in this country is so out of control that the negative stereotypes have become self reinforcing. Proctor and Gamble was brave to point out the handicap under which black people must live. Just look through the comments you will not see constructive criticism just vitriolic hatred.
    Some of us are ready to defend the concept of equality under the law and will stand ready with video camera in hand to put anyone who thinks otherwise under the spotlight.

    • BrutalTruth

      August 1, 2017 at 11:31 pm

      Amen Brother…….

    • Christian McAlister

      August 2, 2017 at 12:03 am

      Well let’s see how the company will do with a white boycott. Now big business is going to see how it feels to deal with their being racist.

    • Welas

      August 2, 2017 at 1:51 am

      You make a good point bro.. I’m disgusted with all the deplorable comments here. Very pathetic from self- righteous recipients of white privilege. Hatred of people that don’t look like you is a salient indicator of self hatred.

    • Susan Price-Jang

      August 2, 2017 at 1:53 am

      To Zyworski – You comments are the only reality based comments here. Too many White people are quick to take offense rather than listen to the voice of others with a different life perspective.

    • Waters

      August 2, 2017 at 6:58 am

      Thank you Zyworski.

    • Strong Mountain

      August 2, 2017 at 2:59 pm

      Solid point.

    • TMoore

      August 2, 2017 at 3:12 pm

      I couldn’t agree more.

    • fatirah

      August 2, 2017 at 3:16 pm

      I was reading the comments and it seems white folks are really pissed off at their racism and police stereo-typing being put on blast. They should be pissed that it exists but since they’re clearly (from their comments) part of the hatred and racism that are the lifeblood of this country, I am not surprised. Must have someone to hate or to make you feel good about yourself? Any parent who DOESN’T have a similar talk with their child(ren) is sadly lacking in preparing them for the real (racist to the extreme) world.

    • Gretta

      August 2, 2017 at 7:50 pm

      That’s just what I was thinking! Just because you didn’t have the experiences in the video, doesn’t mean they didn’t happen! Unfortunately many want to turn a blind eye to the racial inequities that continue to exist in our society. When these individuals are hit with it, for many it’s devastating! I’m glad my parents warned me that those “snakes” were hiding in the grass. Taught me to value my education and experiences!

    • Narku A

      August 2, 2017 at 7:54 pm

      Well Put

    • Aperson

      August 2, 2017 at 9:42 pm


    • Anthony Johnson

      August 3, 2017 at 12:00 am

      Never seen so many white people pointing out to African Americans what is ‘racist’!

    • Earlie Clendion

      August 3, 2017 at 12:04 am

      People, these things really do happen. We must have these talks with our kids and pray they don’t encounter a cop in a bad mood even though they may be innocent. THIS IS OUR LIFE ON A DAILY BASIS. Most of you may call this commercial racist but this is the most real I’ve seen in a long time. I have lived through some of the most hateful things and this commercial is right on. For those of you who are upset, ask yourself why you are upset. These people have tackled a truth and is getting crucified for it. There is a side of the coin you have not bothered to turn over and it is and has been destroying this country for decades before P&G even came on the scene. Most Whites don’t want to see themselves in a negative light but ohhh it’s out there…all that hate.


      August 3, 2017 at 1:01 am


    • Renee

      August 3, 2017 at 5:42 am

      May all who have read this way understand what you have seen. Lift the rock and allow the light to shine on the critters beneath. When they can see how much they are alike, maybe they can live peaceably.

    • aok

      August 3, 2017 at 3:38 pm

      Thank you for this comment. You give me hope.

    • Lisa Phillips

      August 3, 2017 at 10:51 pm

      If this video was depicting white parents warning their kids about the possibility of being robbed or attacked by black people, BLM would be protesting and there would be riots. But because its against white people its fine. Right? Instead of making your lives better, you would rather whine about the past and blame “whitey” for all your failures. I never oppressed any race of people. But I’m supposed to feel guilty? So sad that parents are teaching their children to hate. Hope it works out for them…

  136. Clyde Wesley Hutchins

    August 1, 2017 at 11:27 pm

    Hey P&G are you going to do a Caucasian ad telling Caucasian kids how unsafe it is being around groups of blacks? About how unsafe it is to be in a black neighborhood? It would only be fair. Who cares really, I sure will not be buying your products anymore. Already looked up all your brands. By the way speaking of black neighborhoods, can anyone name a white neighborhood in the US that is unsafe to walk through?

  137. Jaye

    August 1, 2017 at 11:30 pm

    Damn, all these white tears,. bitching about racism, as you sit their, spouting racist propaganda, PnG has it right – YOU people are the problem, jeebus those white egos get any more fragile and y’all will shatter like the precious snowflakes you call everyone else

    Find your safe places, tuck your sheets away, and grow the fuck up

  138. BrutalTruth

    August 1, 2017 at 11:41 pm

    Some people can’t jadle the truth… racism in this country thrives on the fact that so many people are too scared and unwilling to confront the truth of it and that fear is what’s driving a wedge between people not P&G making a commercial that exposes the ugly truth of a supposedly “Post Racial American Society”….when white people and black people can come together and admit that our COLLECTIVE past has directly and adversely effected the past, present and future of those of African descent….than we will never move past this…cause the only way to defeat this is through open and honest dialogue

  139. Rebecca

    August 1, 2017 at 11:50 pm

    Can’t believe this is from P&G !! Promoting racism! I will no longer buy your products.

  140. Julie

    August 1, 2017 at 11:55 pm

    Nothing sick about this video. Just pure truth.

  141. Michele

    August 2, 2017 at 12:00 am

    The ad speaks the truth. It is true we have to tell our children how to interact with the police – even though the police are the ones who are supposed to be professionally trained. Then they are able to use the BS excuse they are afraid. If they are such cowards, they need to find a new line of work!!!!!!!

    For those of you who accuse blacks of being race-baiters. I have one solution for you – stop taking the bait! Any fair-minded person would not even see people standing up for themselves as baiting.

    I wish race was not an issue in this country, but it is, and sadly, always will be because there will always be hateful and bigoted people. I do not think all white people are like that. I have some white friends.

  142. Fred Dickinson

    August 2, 2017 at 12:02 am

    This ad simply describes the white-centered, scrutinizing, oppressive and often violent culture black people deal with daily. We white people do not face the same struggles. So many white people dont see it because they have the most to lose from dismantling white supremacy. It’s easier to say “we all have the same opportunity” but the harsh reality is we don’t. Time we wake up white people!

  143. Gerard Chorley

    August 2, 2017 at 12:04 am

    All of you are so remarkably ignorant. You don’t know, you CAN’T know, what it’s like to live as a Black person in America. These are very real conversations that take place in real homes all over this country. They don’t CREATE racism, they help young Black people SURVIVE racism. If this is shocking to you then welcome to reality.

  144. DBlack

    August 2, 2017 at 12:17 am

    I find it laughable that so many White people are offended. Blacks are the ones actually in danger of racism and brutality, but God forbid if someone hurts your European feelings.

  145. janb

    August 2, 2017 at 12:17 am

    I intend to get a list of Protor & Gmble products and will shop according to Martin Luther King’s message! He referred to think positive and share real hope, not the racism Proctor & Gamble is pushing!

  146. janb

    August 2, 2017 at 12:19 am

    I smell obummer’s touch ALL over that ad! I would wager money Moochelle wrote it!

  147. Ray Haley

    August 2, 2017 at 12:24 am

    All those protesting are racist like Trump and most of the GOP and KKK! The ad stated FACTS! Too many White Christian’s hate anyone that is not White and goes to the same Church! Grew up with that in the South! I am White! Don’t think P&G will miss the few that wont buy! And to think I fought in two wars for them. Korea and Nam! Semper Fi!

  148. Nancy Johnson

    August 2, 2017 at 12:27 am

    Just wrong!!!!!

  149. jcambro

    August 2, 2017 at 12:31 am

    I’m a white guy. White as white can be. Number of times either of my parents told me black people weren’t as good as whites? Zero. Number of times my parents told me that some races are better than others? Zero. Or that whites are somehow more entitled? Zero. Number of times in my life I felt like I was entitled to anything? Zero. In fact, my parents reminded me frequently that I was lucky, blessed and undeserving. Likewise, they explained that life is often unfair to others, through no fault of their own. I feel no racial pride and I feel no racial shame. I certainly regret the bad things that have happened in America and try to promote what’s best about America. I don’t want credit for anything I didn’t earn, and I don’t want blame for any crime I didn’t commit. I try to put myself in the shoes of other people and imagine how it might feel to have a burden laid on me because of my color. I don’t think black folks should stand for mistreatment. And while blacks and whites have NOT been equal throughout our history, I still see no reason why whites should carry a collective burden for the misdeeds of our ancestors. We all owe it to our fellow man to be fair minded and to try to rise above any negative negative feelings we may have. End of rant.

  150. Anthony Stewart

    August 2, 2017 at 12:38 am

    Most interesting part about this video is that white isn’t mentioned anywhere, but whites are all kinds of butthurt about it…. go figure that logic

  151. Louis

    August 2, 2017 at 12:47 am

    This commercial accurately depicts conversations that I wish were not necessary in modern day America. But they are otherwise our black children will think they will be treated the same way for doing the same things the white children do. It’s not against white children or white families, but against a system/institution in place that promotes one group of people and demeans another.

  152. Laura

    August 2, 2017 at 12:50 am

    #sandrabland say her name.

  153. RealTalk

    August 2, 2017 at 1:00 am

    If amerikkka wasnt the way it was, we wouldnt have to habe these kinds of conversations with our kids. Ijs

  154. Barbarian99

    August 2, 2017 at 1:00 am

    Maybe if this country wasn’t so racists, P & G wouldn’t feel the need to put a commercial like this together. This is the real world. This happens. Deny it all you want.

  155. LK

    August 2, 2017 at 1:01 am

    every one who believes this is a racist video… in you is the problem , the racist is in your bathroom mirror.. Go see what they look like ..its not every one else its you..excellent video P&G..real Life..True Story..SMH… If its F me , you KNOW its F U..

  156. TONYA A.

    August 2, 2017 at 1:20 am

    People don’t like seeing the truth. Until you live life as a black person or any other minority them you will never understand. There was nothing racist at all about this commercial. A mother reminding her daughter she isn’t just beautiful because of the color of her skin but, she is beautiful period. is not racist at all it is the truth. You never hear anyone tell a white child that they are pretty for a white child. Or a mother reminding her child that she just want them to come home safe and sound is not racist. Take the blinders off. Stop acting like this stuff doesn’t happen because you know as well as I know that it does. This world can’t be healed of racism if people can’t look the problem straight in the face….

  157. Yvette

    August 2, 2017 at 1:26 am

    I am aspiring for a better world for all of us.

  158. 6&3/4inches

    August 2, 2017 at 1:29 am

    ……………………… I say buy all the P.& G. products you can, you people are not seeing their message correctly……………..

    • Leah J Boule

      August 2, 2017 at 1:40 am

      Yes. This is just part of the reality of Black living. Proctor & Gamble is just pointing it out. I will continue to buy their products.

    • Elizabeth Dickinson

      August 2, 2017 at 3:02 am

      i agree – it ain’t doing nothing but telling the truth – let’s quit acting like we don’t have this conversation – we should – it’s not victimizing – it just states we are targeted and these young kids need to know that – i had this conversation with my son cause he had a lot a friends some of them white and i had to tell him that he can’t do what the white kids do and get away with it like they do….he told me when he was around 20 that he remembered what i had said and found it to be true…so i don’t understand what these people are complaining about – and i thought the ceo or owner of procter and gamble is black!

    • Sharon.

      August 2, 2017 at 3:26 am

      What is that. We need to use less of the N word in Hip Hop and America is a horrible racist country. Obviously, if people believe that they have not traveled out of this country.

    • cathy

      August 2, 2017 at 4:11 am

      Seriously ?? This is a Real Commercial ???
      In this day and age we shouldn’t be arguing about this kind of thing!!

      Whites : Show Respect, Get Respect!
      Blacks : Show Respect. Get.Respect!

      Everyone wants Equality…Stop fighting for it…it’s right under your nose !!! How hard is it to do this ?!

    • Dorie

      August 2, 2017 at 4:20 am

      Their message has nothing to do with their products, which means they are playing politics. And who plays politics in commercials? The left. We are so close to the end of flesh existence, and it is clear that the one third who rebelled against good are here now, because they are so evil in their hearts. We should be teaching our children to love God, and when you do, you tend to love His creation.

    • Zanada Maleki

      August 2, 2017 at 12:34 pm


    • Tom

      August 2, 2017 at 1:00 pm

      You can’t expect stupid, racists to get the message here. Thank you P%G

    • Mary

      August 2, 2017 at 1:35 pm

      Yes! I see nothing negative or untrue about this ad! All of these things have or are happening now!

    • jerry

      August 2, 2017 at 2:00 pm


    • Strong Mountain

      August 2, 2017 at 2:38 pm


    • Tina M McFarland

      August 2, 2017 at 4:58 pm

      Racists can’t see anything correctly. If it was white people in the video, and black people were crying racist… well, we know how that would end up.

    • ad1844

      August 2, 2017 at 4:59 pm

      Agreed! I shall!

    • Roderick Bryant

      August 2, 2017 at 6:57 pm

      It is the height of arrogance to get angry at what we Black folks actually have to say to our kids, BECAUSE THIS STUFF HAPPENS TO US. REALLY.

    • Ray

      August 2, 2017 at 10:43 pm

      You are right. People are not seeing the message. Many black Americans have experienced similar moments included in the video. My students have as well. It is always the people that point out racism that are accused of being racist. People seem to forget that the events of the 60s actually happened, and that racism is alive and present in the lives of many, from their behavior to their perceptions.

      This is the argument that white people make: point out racism make one racist against whites. What about the people who are really affected by racism?

    • missrover

      August 3, 2017 at 1:48 am

      ^^^YES agreed. Everyone here is eating up this bullshit article filled with anecdotal quotes from a few people and reading the tweets from people with 3 or 35 followers as though “people everywhere” are outraged at P & G. Dumbass bubble-living racist Cons who think white people are the ones getting screwed in America. Puh–lease! check your privilege.

    • Renee

      August 3, 2017 at 5:44 am

      Thank you.

    • John Bond

      August 3, 2017 at 9:52 am

      These people CANNOT see the message clearly as right wing sites like this one push lying propaganda at them all day every day until they are incapable of accepting the TRUTH when they see it.

      This video addresses the REALITY of everyday life for black people as it IS NOW and HAS BEEN for centuries in the USA.

      These snowflakes cannot cope with the situation as it is so retreat into a fantasy world of white privilege and block out any message which does not fit in with their confirmation bias. I doubt any of them has ever experienced racism or would recognise it in their everyday lives as they are so used to casual racism that they simply do not see it.

      Btw I am white, heterosexual, have a 35 year marriage, 4 kids and I have worked every day (no sick days or welfare EVER) for 42 years. I support minorities because they NEED support, and that includes women, POC and LGBQT.


      August 3, 2017 at 12:47 pm


  159. John

    August 2, 2017 at 1:35 am

    Wow, can’t believe the make believe world Proctor and Gamble created, these people need a wake up!

  160. Welas

    August 2, 2017 at 1:46 am

    Good job Proctor & Gamble! The truth is making bunch of racists uncomfortable! Makes me feel good .

  161. Catlareu

    August 2, 2017 at 1:46 am

    Why does this video bother people? This is not a racist video. If you feel it is, then you do not know the definition of racism. This is reality for many black people and their families in the world today. Yes racism exist and it is alive and growing. Some people believe that if we don’t talk about it, it’s just goes away. No that’s how it gets ignored.
    Racism is real and not talking about it, pretending it isn’t happening isn’t going to make it go away!. So now people talk about boycotting P&G… for what? For showing a video about what many black people think and face every day of their lives?
    And No this is not race baiting, it’s not encouraging victimization, because it’s real. And no it is not creating hate because the hate is already here.
    You don’t end racism by handing out coupons to P&G products as someone suggested, nor does it help anyone to list statistics of how many blacks versus whites commit crimes(by the way that is a prime example of someone who is racist). You end racism by first admitting it exists and stop trying to hide it away. Then you encourage people to treat each other the same way, with respect.
    If this video bothered you, ask yourself why.

  162. Morgana

    August 2, 2017 at 1:58 am

    OMG! This is wonderful. Totally makes me want to buy more P&G products. Bravo, Proctor & Gamble for taking a courageous stand for humanity.

  163. ashley Shorten

    August 2, 2017 at 2:03 am

    Is race baiting…talking about race? HElp me with the definitions…Are white people so fragile…that mentioning race makes them angry..i honestly don’t get it…I understand that this is a whole new concept for whites…and it seems foreign…but what I think the best thing for white people to do is…suspend judgment on subjects that deal with race and read a couple of books first to help ya’ll understand what it is that you’re talking about…this is sincere advice!

  164. D. PLUMMER

    August 2, 2017 at 2:03 am

    The sad reality that all of you are missing is that these are real conberataions that are had in A.A. homes everyday. It has always been that way. Maybe you should ask yourselves why its still necessary in 2017…

  165. Whyt P. Pol-Suck

    August 2, 2017 at 2:07 am

    You people come from an ancestry of savages who enslaved, terrorized, tortured, raped and murdered a group for people for centuries. You are the direct beneficiaries of the brutality that was used to build this nation. Once the cotton was picked you no longer needed the blacks, and separated from them but claimed them to be equal to you. And Jim Crowed the heck out of them and continued to kill and torture as they fought for real freedom! It wasn’t but some 50 years ago that you were finally made to integrate with them. And in those 50 short years, an entire race of people, whom you ravaged for centuries, should have their stuff together? You people sicken me! How dare you be so apathetic! You suck!

  166. Chalice Markus

    August 2, 2017 at 2:11 am

    Anthony Brian Logan that was wonderful what you said. I know the way I raised my family and so glad to know there are others out there doing the same. You have great parents and grandparents! Thank you for your words

  167. Mike

    August 2, 2017 at 2:33 am

    Get over it you snowflakes.

  168. Courtney

    August 2, 2017 at 2:34 am

    I’m just for clarity… You guys want to boycott because the company is having a my black is beautiful campaign and you all find it racist because it focuses on actual conversations black parents have with their black children about actual things black people experience.but you all aren’t racist even though the adjective “black” appears to be your only issue with the my black is beautiful campaign…does that about sum it up?

  169. G Deal

    August 2, 2017 at 2:42 am

    Sadly this is too true! It’s a fact that we have white racism that requires these types of conversation in minority families. It’s the folks that do not admit it that are the problem……..

  170. Ronda Stanley

    August 2, 2017 at 2:45 am

    Words said to hurt come in many different spellings. Cracker, honky, fatboy, Hippo, white trash, and many, many more. I worked in a school in South Texas and I was one of six whites working in an all black school. All of the blacks there called each other the same word this ad is talking about. The principle was a minister in his church and he would sometimes ask the teachers “What are you up to today sweet you Mother F*****g N****r? I hated working where this type of appalling language and hatred was allowed. Even in black songs and movies, you hear them calling each other the “N” word. Can’t we please just stop all of this and be a peace with just being humans?!

  171. Eric Toomer

    August 2, 2017 at 2:46 am

    The white folks calling this wrong aren’t in a Black Person’s shoes, so they can just shut the hell up with their fragile ass psyches. You are proving that you’re racist if you’re offended by a commercial that is so true!

  172. Stacey

    August 2, 2017 at 2:51 am

    If you think it is racist to want to help people to understand someone else’s experience, YOU are the problem. This commercial touched me as a human being who recognizes that not everyone has the same experiences in life. If you have a problem with it, it says something about you.

  173. TheGenPublicSucks

    August 2, 2017 at 2:52 am

    More than likely the lot of you that are calling P & G “racist” are folks who are WHOLLY UNQUALIFIED to even SPEAK about whether racism exists because your SKIN COLOR will prevent you from EVER experiencing the NEGATIVE EFFECTS of it…unless of course you move to a country in AFRICA or somewhere else in the Middle East. Wow! Let’s all claim it DOESN’T EXIST because it MAKES SOME OF US LOOK BAD. Black on black crime “makes me look bad” in the eyes of those who lump us all together, but you’ll NEVER hear me deny it’s existence or place blame elsewhere, because that would just be STUPID when I can SEE IT HAPPENING, DAILY! Racism happens also people, accept it! But no, some of you will go to your deathbeds DENYING IT because it makes y’all LOOK BAD, right??? Asinine thinking at it’s WORST. Sit down, STFU and let the ADULTS among us have the REAL, NECESSARY conversations. And BTW, most productive people with melanin are too busy working hard to make a way for their families to even CONSIDER playing the so-called “race card” or play the so-called “victim”. Those phrases are typically bandied about by BIGOTS who don’t want to confront (and/or change) their BIGOTED WAYS and THINKING.

  174. WhiteGirlforJesus

    August 2, 2017 at 2:55 am

    I’m laughing over here, collecting all your white tears so P&G can use them to make a black skin specific lotion to soothe the skin of the oppressed. What a bunch of snowflakey crybabies.

  175. Mac

    August 2, 2017 at 2:56 am

    A much better ad would be white kids and black kids doing what kids do – be friends. Playing ball, hanging out, parents dropping their kids and their friends off at the movie theater, riding their bikes, etc. Some of it wouldn’t have been done 50 years ago, but it’s not 50 years ago. How about this. One kid’s dog gets all muddy while they are all running through some woods, and a stream and a field and is a mess when they get home. Both kids get the hos and a bar of Proctor & Gamble soap an give the dog a bath while having water fights and squirting each other and having a great time. THAT’S what we need to see, not the bad time of years ago.

  176. T Guiles

    August 2, 2017 at 2:56 am

    Speaking as a conservative, I applaud this commercial. You should, too.

    The hypersensitivity on both sides is ridiculous, but that does not mean racism does not exist. If you cannot understand the bravery of this advertisement, of a mother telling her child that no matter what adversity you face, find a way to fight through it and triumph over it, then you are part of the problem and I would certainly not classify you as a true conservative. You obviously do not know what that word means.

  177. blacklikeme

    August 2, 2017 at 2:59 am

    The comments from race hating bigots are hilariously sad! It’ kills you to see yourself doesn’t it.

  178. Paris Robinson

    August 2, 2017 at 3:04 am

    Privileged comments abound. No one cares about your pretend white concern. No one cares about your rose tinted atop perches perspectives. NO one cares about your white nervousness or tears. I’ve experienced every one of those scenarios in this commercial………..THEY’RE VALID. We don’t give a damn about your realizing it or not. It is our experience. Obviously not yours. Because you don’t experience the same doesn’t make it non existent. the paradigm and demographic shift is coming that’s why conservatives are against abortion and LEGAL aliens. Too late. Critical Mass has been achieved. You have the recessive gene. Now for every fact that I’ve stated here I’ll be labeled a racist. But guess what……..who cares what you think. Minorities are so over what your perception of being is.

  179. USMAMule

    August 2, 2017 at 3:11 am

    Whether you like it or not this IS the reality of the conversations black parents have to have with our children. Black girls DO have to be told that “you’re pretty for a black girl,” ISN’T a compliment – because it’s not. Black kids DO have to be told how to try and deal with the police so as to decrease their risk of being shot at the very least. Black parents worst fears for their teen drivers is NOT an “accident.” It is a run in with a cop like the one that killed Philado Castill, or Walter Scott, or Tamir Rice. And even if they aren’t shot, one of the most common ways for black children to end up in the system is simply by asserting their rights.

    You will get your “white commercial” when white folks have had to live with hundreds of years of official oppression and second class citizenship.

    But like I said, you don’t have to “like” that this is reality for us. But it doesn’t mean it’s NOT reality for us.

  180. Sharon.

    August 2, 2017 at 3:24 am

    Unbelievable. I can’t believe they would air this. Pure garbage and race baiting. Go to Chicago and walk around UIC college campus and you see nothing but young couples with the opposite race. In next couple of years you won’t be able to know what race a lot of kids are with our melting pot. Beyonce is considered to be one of the most beautiful women in this country but yet America is one big racist country. Total B.S.

  181. Ruth E. M. F.

    August 2, 2017 at 3:29 am

    Sometimes the truth is hard to take as the responses to this prove.

  182. Deana

    August 2, 2017 at 3:37 am

    Truth be told, if the Black people in this commercial had been replaced with Holocaust survivors or even animals who had been “rescued”, ya’ll would be calling P&G heroes.

  183. Alycia

    August 2, 2017 at 3:37 am

    This commercial is AWESOME! GREAT JOB PROCTOR AND GAMBLE! This is the kind of fear minorities and POC live with every day… THIS IS THE KIND OF CONVERSATIONS OUR FAMILIES HAVE TO HAVE. It’s a hard pill to swallow but for 3 mins you got taste of what it’s like on the other side.

  184. idahogie

    August 2, 2017 at 3:38 am

    It’s a great ad.

    I feel sad for anyone who would say something as brain-dead stupid as “If you are white, brace yourself before watching.”

    I mean, how much of a fragile snowflake would one have to be to say something that pathetic?

  185. C. Prince

    August 2, 2017 at 3:45 am

    This is sinsitive portrait of parental angst. The talk has occurred in black families for generations. It is a response to racism . It is not racist to protect your children and acknowledge the danger in the world. Yes, there are perils specific to black Americans perpetrated by institutional biases. If you are white don’t tell us what we say to each other, how much crime you think we commit. You don’t know us, our history, our struggles nor our triumphs. Instead make a pledge for equitable treatment under the law. Make a stand for fairness. Question your own attitudes and assumptions.

  186. Isa

    August 2, 2017 at 4:18 am

    My daughter was the only african American in her grade, constantly during this election she heard the word nigger being used. People used racial slurs I am a black Latina her father African American we are both American and so is she. But she was harassed called, @Africano Anericano had her food snatched from her and also sexually harassed by her peers. I advocated for her asked to meet with the school tittle 9 worker there was not one and there was nothing in the school handbook about discrimination or harassment. The school expelled the boy and suspended the girl involved in the incident but my daughter changed after being treated that way by her peers and staff ignored her when asking for help. I saw the commercial and I think sadly the talk is a part of our narrative. May not for many people commenting but it is for some of us. I have friends of all races and feel blessed they are all amazing people, however during our current social climate it is important to be aware that this issue exist for some people. The school handled the situation because we as parents were informed about our daughters right to safety and demanded action, however some parents are not. I think we need to have more conversations about this, and I am interested always in learning more about everyone and their experiences. I do not think it offensive but it is may be because I grew up poor and black and although law abiding, hobos student and a good citizen while growing up I was pulled over for walking at night in my college to see if I attended the school. Or because of many other incidents. I feel bad people feel offended and I did not see the comercial the same way, so I think it depends of our past experiences, ethnicity, and interactions with people of color.

  187. SpecialK

    August 2, 2017 at 4:21 am

    Dude, are you serious? You have never been to camp? You are from West Virginia? Just because you never heard it does not mean that it is not said. F on your report card in 2nd grade? Who gets an F on their report card in 2nd grade? THAT is not real. We went to summer camp. You do not have to have money to go to summer camp! You can go to Girl/Boy Scout camp for the summer. What is your occupation? You need to get out more and travel. I am from Boston. I went to summer camp every year. I did not live in low income housing. We lived in our own home. My parents were from Tennessee and moved to Boston to get better jobs. Maybe you should have left West Virginia to see more of the world. Everybody didn’t grow up with 1 parent. You sound really ignorant. This commercial will not make you go buy Head and Shoulders or any of their products Sure, you might keep buying what you are already buying. You do not sound like you have natural intelligence if you are trying to say that since you didn’t experience “The Talk” nobody else did.

  188. Robert

    August 2, 2017 at 4:23 am

    This does show a segment of our community, of which I have lived in several years in the past. It does show the parents programming the children with both negative opinions, and fear. Although, those things do happen, but other segments of our community push positives, and the children do a lot better when uplifted,than those that were filled with negative opinions.

    • Delesa Royal

      August 2, 2017 at 1:17 pm

      Ok, how would you have responded when the child told her mother that the woman in the store said “you’re pretty for a black girl”? Her mother simply said “you’re pretty period” I’ve been told this my whole life. I’m not making it up. People commenting here are obviously privileged beyond belief. Not in terms of having had a good life, I don’t know about your struggles, and you don’t know mine, but privileged to never have to consider any of the situations discussed in the ad. Why? Because these issues don’t present themselves in your lives because of your race! That does not mean they are not real. Denying that theses situations, or issues don’t exist DOES NOT HELP our conversations on race move forward with purpose and understanding. Also, why does someone always have to pull out the stats on black crime, and incarceration rates? (Make you feel better?)

    • Gigi

      August 2, 2017 at 9:05 pm

      EVERYONE needs to stop their racist BS.

    • Kim

      August 4, 2017 at 3:36 am

      The negativity comes from the White folks to whom the black parents have to give this advise to their children about. I suppose their parents, community etc.., stereotyping Blacks as thugs, lazy, etc which encourages them to go out within their communities throughout their lives lashing hate and racism at black folks which is why black parents have to tell their children these things is not programming white children with both negative opinions and fear. while you can say in the same sentence while all those things do happen BUT…. does not make it comfortable and reassuring for us black parents.

  189. Sally Brown

    August 2, 2017 at 4:26 am

    White people, listen to me. I am white, too. This ad is not overly dramatic. This is really what Black Americans face every day. There is no such thing as “reverse racism.” Black people ARE discriminated against. If you do not speak out against racism, then you are part of the problem. If you have Black friends…. not acquaintances….FRIENDS… ask them about the racism they have experienced, Then…. LISTEN to them. Please. I am praying for all of you.

  190. Verdella

    August 2, 2017 at 4:27 am

    I’m going to stock up on Proctor and Gamble.
    You people don’t have a clue what brown and black people go through.
    How dare you even have an opinion.

  191. Carol

    August 2, 2017 at 4:28 am

    Can’t bear the truth I see clearly! GOD sees and knows who you are for real‼️

  192. The truth96

    August 2, 2017 at 4:30 am

    It seem to me that these comments prove the commercial.
    I’ve had these conversations with my sons because something happened, not because I anticipated them. The time someone called them nigger at their school; the time that we were at the park and someone yelled,”White Power”; the time that someone told my straight A gifted and talented boys that they must be fast and strong…they are the skinniest children in their classes.
    We are an educated family, and a fairly diverse neighborhood that I grew up in. Between my family and their dad’s family, we had 3 Ivy League bachelors, countless bachelors from other school, 6 Masters and 1 PhD. But, does that make it a worse for them to go through those situations if that wasn’t their background?

    I understand that it might be hard to understand that something awful happens without reason, but that doesn’t take away from the truth of this commercial.

  193. Gary

    August 2, 2017 at 4:42 am

    These are real conversations that people must hace with their children.

    And pro-black is not anti-white. So it’s not racist. Its a well crafted take on bias and the lack of change over half a century.

  194. Matthew

    August 2, 2017 at 4:43 am

    P&G are causing a conversation.

  195. Lj

    August 2, 2017 at 4:45 am

    Proctor and Gamble are not racist…..they are building a mega facility near Martinsburgh WV. Guess what? They can’t find enough American workers to train, teach and successfully complete the job…..mostly white, some black in the city… one wants to work anymore…..white or black…..the only people I see busting their asses on a daily basis is the latinos…

  196. Christine

    August 2, 2017 at 4:46 am

    This is a beautiful ad. If you think this is racist, then you have no clue what black people have to deal with every day.

  197. CaptGene

    August 2, 2017 at 4:53 am

    Dear Proctor and Gamble,
    Thanks to your total stupidity and EXTREME RACIAL BIAS, I will no longer purchase ANY of your products. Obviously your company is being run and controlled by the so-called “BLM” movement, and that is just fine with me. They might buy your products, although I suspect even THEY aren’t so stupid to recognize pandering, but as for me, not in this life or any other shall I ever buy another of your products. You people are despicable beyond description.
    Gene Leone

    You know, Lenin coined the term “useful idiots”. He had to have had people and companies like P&C in mind when he said that. This crap is the sort of thing that DIVIDES a nation. Thanks a lot, morons, you, along with your Marxist hero Obama have set race relations back a full two centuries in America.

    • Olga Musson-Zepke

      August 2, 2017 at 6:04 am

      Please list all Procter and Gamble products and I will stop using them. Whether you are white, brown, black or polka dotted, racism is wrong. We should taking each person at their own value.

      • Gerard Chorley

        August 2, 2017 at 6:25 am

        Where in this video did you see racism? What you actually saw, whether you realize it or not, were Black parents teaching their Black children how to survive in a racist society. They aren’t creating racism, they’re facing the ugly truth of a chronic racism that already exists. How is it possible that you can’t see that?

      • DC

        August 2, 2017 at 2:40 pm

        Yes, we should, instead of “pretty for a black girl,” she should be told she is pretty at her own value. You just confirmed that ad is correct..

      • Genny

        August 2, 2017 at 2:41 pm

        You can go to their website and find the brands they own. Whenever you see that brand in the stores just walk right by it. Here is the list of brands they own:

      • Linda

        August 2, 2017 at 2:57 pm

        Deny, deny, deny! The truth hurts, doesn’t it? They did not lie! Are you all saying this didn’t or doesn’t happen? Seriously?

      • Baba Adetobi Ajibilu

        August 2, 2017 at 4:14 pm

        The commercial is quite accurate

      • Wa

        August 2, 2017 at 4:24 pm

        So act like it doesn’t exist right…grow up people!!

      • Sure, Jan

        August 2, 2017 at 5:30 pm

        “Please list all Procter and Gamble products and I will stop using them.”

        LOL! Good luck with that. Brands that P&G currently owns: Gillette, Charmin, Bounty, Dawn, Joy, Tampax, Always, Clairol, Herbal Essences, Head and Shoulders, Pantene, Aussie, Balsam, Braun, Nicky Clarke, Perfect Lights, Natural Instincts, Vidal Sassoon, Oral-B, Fixodent, Crest, Scope, Metamucil, Pepto-Bismol, Prilosec OTC, Vicks Vapo-rub and cold medicines, Fibresure, Bounce, Cascade, Febreze, Infacare, Mr. Clean, Puffs tissues, Pampers, Luvs, Safeguard, Tide, Swiffer, Ariel, Downy, Cheer, Gain, Dreft, Era, Olay skincare products, Old Spice, Ivory soap, Secret antiperspirant. And that’s not even all of them.

      • Lake Bradley

        August 2, 2017 at 6:57 pm

      • Ronda Schroeder

        August 2, 2017 at 7:02 pm

        What I get from this clip is that I never had to have that conversation with my child….but I am sure that there ere similar spoken between black families and sadly still are. Until ALL of Americas history is talked about and not hidden we will never heal. Slavery, Jim Crow, Civil Rights, Slavery is American History NOT Black History!! Over 300 years of it. It didn’t just go away. Even in college it was not hardly mentioned in my American History class. (?)

      • Jessica

        August 3, 2017 at 3:07 am

        It would be a very, very long list. Just go to your bathroom or your cleaning closet and take a look. 🙂

      • Poipoi

        August 3, 2017 at 6:13 am

        Olga, I’ll take women at .77 cents on the dollar

      • Heather Rose

        August 3, 2017 at 1:44 pm

        How is pointing out racism racist?

      • Maralyn Jabour

        August 4, 2017 at 8:19 am

        Olga, please understand that racism is obviously wrong, but it exists in subtle, systematic ways that we are sometimes not aware of. Just as a parent of darker skin can help shield children from pain and danger by identifying the specific risks they may face, we who are born to greater privilege by being white can best help reduce those risks by acknowledging they exist. The enemy is not P&G or a parent who wants to shield a child from emotional and physical harm. The enemy is fear and misunderstanding. Let’s accept that we actually have to work together and communicate non-judgmentally to create a world in which each person is taken at their own value.

      • janvier25

        August 8, 2017 at 1:35 pm

        “Whether you are white, brown, black or polka dotted, racism is wrong. We should taking each person at their own value.”

        That’s exactly what the ad is saying. Why does it offend you?

    • USMAMule

      August 2, 2017 at 12:16 pm

      Good luck living life in America without buying even one p&G product. LOL

    • Jacquelyn Wilcher

      August 2, 2017 at 5:30 pm

      You are a racist who probably voted for that nut job in office and anything is ok with you as long as it’s happening to the black man again STFU

    • Vince

      August 2, 2017 at 6:38 pm

      Obama is a “Marxist hero” and that lead to racism??? LOL……POT MEET KETTLE……

      Talk about moron….

    • Jessica

      August 3, 2017 at 3:05 am

      It’s ok, P&G. I’ll buy more.

    • Renee

      August 3, 2017 at 5:54 am

      This is a funny post. Why do you think this video was made? So that people who pretend to be open-minded and fair can see that some of the things they are doing are harmful. You announced yourself with your attack on the former president. You make our people look like what this video is exposing.

    • luiz

      August 3, 2017 at 5:17 pm

      dumb comment ,…majority of the clowns that signed off on the add,the ad company etc are obviously white! This is white operate america,not BLM! stop looking for a reason to be just like them!

    • Nlk

      August 9, 2017 at 4:44 am

      Sorry but you are the problem here – the minute you started lying on our previous president you lost me!

  198. Mark_Trail

    August 2, 2017 at 5:00 am

    This is history, but it’s not ALL of history. We don’t live in the 1950’s or 60’s any more. This ad will probably be seen by many who don’t know as being ALL of what it was like back then. Social Justice Warrior educators will probably use this racist ad to “prove” that it was always all about racism and nothing but racism, with White Privilege going after every black man and woman and keeping a brother and sister down. News flash: before LBJ’s Great Society, there were more intact black families. News flash: if race baiters want to erase and reverse all “White Privilege,” they should start by demanding that the Baseball Hall of Fame remove Jackie Robinson and any other black big leaguer in there from being honored. It was the White Privilege,ALONG WITH the courage and skill of Jackie Robinson, that put Jackie into the Hall of Fame. If we don’t promote the only way out of this as being a mutual effort, we simply won’t find our way out of it at all. This ad, then, is completely wrong-headed and worthless, and in fact is worse than worthless.

  199. Becky

    August 2, 2017 at 5:02 am

    I think it’s wonderful that differences are being brought out and discussed in this powerful message. P &G is a global corporation, they make lots of money and create jobs, and I didn’t see one ad for their products. I know children of color are treated differently in many scenarios, because I saw and heard it in our schools as a teacher. My little girls had serious discussions about owning “black” or “white” baby dolls, and they were only in second grade. Some said the white baby dolls were prettier and it made me so sad. Race baiting, really? Many of my educated, middle class friends had to have “talks” with their children, groom them on how to talk to police, and made sure they had ID on them in their teenage years when they went walking down the street. I’m “white” and never had to tell my boys to carry their IDs while walking to the local park, or had to tell my daughter that she was pretty just because, and not “pretty for a white girl.” Being bias is not good for the whole of society. We all began as tribal people, or clans, so that is in us genetically, yet we are a global people now with the same old prejudices and discriminations. Time to let them go. People are people no matter what race, the real issue is poverty and injustice. People that are so closed minded to think that this is racist material need to do more research to educate themselves, and spend more time reevaluating their humanity. Peace ✌

  200. Carol Brady Fonvielle

    August 2, 2017 at 5:05 am

    I do not like the add, but unfortunately much of it is True. When I hear parents of this generation having to decide whether or not to take their smart, beautiful young ones out of private school because the racism is quite apparent. When someone that I went to college with has to write that an officer stopped her daughter for a left turn in a place whereThey finally let her go without issuing a was legal. Her daughter had her two children with her and ended with guns drawn and 4 police cars surrounding them while their mother begged them NOT to kill them. When Charles Blow’s son is stopped walking across his college campus (I think Yale) and detained. Those of you who do not have to “Talk” to your children are either VERY FORTUNATE or VERY Naive. Examples shown on this video are happening every day in this country & we need to be truthful with our children. It is no longer enough just to tell them to be respectful of the law. The few incidents that I wrote about above involves WELL EDUCATED, Upper Middle -UPPER CLASS Blacks. WAKE UP FOLKS!

  201. Cora Taylor

    August 2, 2017 at 5:06 am

    Unless you walk in my shoes, you will never know how they hurt my feet,
    Unless you are cloaked in my skin, you will never know how I was beat.
    Judged for my outward appearance, not my character or the content of my heart,
    Laughed at, and from others set apart.

  202. Mark_Trail

    August 2, 2017 at 5:10 am

    edit: “…it was the White Privilege of Branch Rickey….” ALONG WITH the skill and courage of Jackie Robinson, that put Jackie Robinson in the Hall of Fame

  203. Shinobi

    August 2, 2017 at 5:30 am

    Growing up I had a lot of “talks” with my family about how I would but treated because I am very tall for a girl. I had talks with them about how I struggled making friends because I was smart and not very pretty.

    I find it hard to believe that many black parents don’t have similar talks with their kids about their skin color and how it makes life different for them.

    It is sad that you see this add speaking to the experience of families and children as racist just because it does not speak to your experience.

    Your experience is not universal, you don’t know what it is like to be another race. So before you start pointing fingers and shaking your head you could try listening and hearing what they have to say.

  204. Pingback: Monokultur » Propaganda i hverdagen

  205. sgt

    August 2, 2017 at 6:45 am

    Please…quit the $hit already! Whatever is ‘evil’, your distortions are propagating it.

  206. Ann

    August 2, 2017 at 6:51 am

    The truth hurts, there always a coin within the group. It can’t be helped

  207. T.L.Thomas

    August 2, 2017 at 6:51 am

    I just want to say the white tears present in this thread is utterly delicious.

  208. Nonya Bizness

    August 2, 2017 at 7:11 am

    This is a beautiful and truthful ad. What is wrong with you that you think it’s racist?

  209. ZenKent

    August 2, 2017 at 7:13 am

    You people are confusing racism with inequality. Nowhere in this video does it show any of these people saying racist things. Stop being so defensive and try to see the world from someone else’s point of view for a change. If you see this video as a group of black people being racist towards white people, I’ve got news for you….you’re the racists.

  210. Kimberly A Becerra

    August 2, 2017 at 7:28 am

    P & G that was not nice you must play well with others. Now we wont play or buy from yoj

  211. Ken Howard

    August 2, 2017 at 8:17 am

    Ladies and Gentlemen who have posted here and will post here.
    I contribute as a middle-aged white man who actually understands and supports this commercial.
    If you yourself are white and feel attacked, then you might be part of the problem. Throughout American history, the black community has been treated with disrespect. These various scenarios gently shove a mirror in front of offenders and those of like mind through the reactions of those who care about those who have been victims. These are not scenarios which find many white people as victims. This video could have chosen to cast other minorities as well, and changing a few terms and details, it would have fit. “The Talk” of this kind is not something that we who are white have as part of our upbringing unless it is (1) “don’t associate with those kind” or on the other hand (2) “do not disrespect any human being regardless of any diversity. We are all people deserving of equal regard”. As you might be able to tell, I received the latter, and I believe that I am better for it. Some of you might have received the former. How do I know? Because you are the ones offended by this commercial.

    • Ken Howard

      August 2, 2017 at 8:50 am

      Bravo, Proctor and Gamble.

  212. Butler

    August 2, 2017 at 8:41 am

    As I read this comments all I can think about how I’m sure 90% of you’ll don’t say ish about the last 3 years of bull African Americans been put through. It’s funny to read how attacks most of you all feel. #WelcomeToBlackAmericaReality

  213. marland

    August 2, 2017 at 9:17 am

    a lot of people are saying this is racist, and i don’t understand. maybe i’m missing something. Could someone explain how this ad is racist to me? thanks in advance.

  214. sandra rodriguez

    August 2, 2017 at 9:19 am

    The only people who have a problem with this commercial are the ones doing or saying racist things. How the hell are they going to deny what blacks experience in their lives in this nation? They want to dispute the ad by stating Proctor and Gamble is creating victim-hood or it’s racist against whites? How about it ain’t always about “you” racists. How about you shaddup, sit back, listen and learn? The commercial is real and truthful. It’s what my grandmother had a talk with her children about, my mother had a talk with me and my brothers about and what I talked to my children about and my children talk to their children about! I for one am sick of racist whites wanting to be right about everything, having the nerve to weigh in on what other races experience and try to tell you it’s not true, a lie or you’re wrong.

  215. marland

    August 2, 2017 at 9:34 am

    This video never mentions anything negative about any specific group of people. It doesn’t mention anything negative in general about a specific group of people. What this ad does is portray realistically the trials and issues faced by a segment of the population and the strength to work past those issues and by extension, a lot of different groups of people who are seen as outsiders/minorities… This is something we all should be proud of, the ability to persevere; a quality we all admire. There was an advert for Budweiser last Superbowl where adolphus Busch travels from Germany to St. Louis. In the ad, as he walks down the street as a newly arrived immigrant people shove him and tell him to go home, to go back to where he came from. At one point he is seen traveling on the back of a boat with black people, implying that as an immigrant, in accordance with the times, he was not as good as other whites. America loved that commercial, yet for some reason, this commercial which shows the same spirit, only with black people, is racist.

    Now I understand that most people who call this commercial racist probably won’t read this far into my thread. I understand it takes a little bit of intellectual introspection to look at things we have no in depth knowledge of in an objective manner, and most of those who have sounded off probably prefer not to exercise that introspection, but this thread speaks volumes as to where we, as a nation are today. threatening to some people.

  216. Tee Gee 914

    August 2, 2017 at 9:48 am

    Funny how white America only sees racism when they are on the receiving end of the spectrum. Always angry, playing the victim instead of listening to the message. The hypocrisy is bananas. Posting stats , blaming on your problems on minorities when your white counterparts abuse the very systems established throughout America. Take accountability for once in your miserable lives.

  217. Dana

    August 2, 2017 at 9:50 am

    Everyone has a right to their opinion!! I am sure the reason most of you are offended is because your race was not up front and center!! Live a day or hell a lifetime as a black male or female and then tell me if you are still offended!! And to those that like to quote statistics…..never mind you would not even begin to understand!!!! And YES I AM A 47 yr old AFRICAN AMERICAN WOMAN and DAMN PROUD TO BE!!!! Smooches!!!

  218. Peter and Grady

    August 2, 2017 at 10:07 am

    Good luck boycotting P&G products. Half the stuff in your home is P&G. And half of you wouldn’t even be able to figure out which products they own. Its a company bigger than all of you combined. They won’t be hurt by a boycott from people who can’t control their impulses.

  219. Major Problems

    August 2, 2017 at 10:34 am

    It is amazing as to how many want to be offended by this commercial. They are facing the issues in America that a certain demographic HAS faced and are STILL facing today. All of your wonderful data and percentages to try and PROVE negativity about Blacks only serves to REINFORCE the need for exposure to this issue. Everyone wants to talk about how Blacks interact with police in a negative way but the truth is an overwhelming majority of the people who MURDER police are White, never hear the data collectors speak about THAT. In closing, you have the right to take offense to what you choose but if THIS was not a real conversation that happened in Black households over the years because of a racially biased society then there would be NO material for this commercial. Maybe you should stop being so offended and reflect on the subject matter and work together with your fellow American to make things BETTER or go to your safe space where everyone thinks like you do. GROW UP.

  220. Paul L.

    August 2, 2017 at 10:48 am

    I had The Talk. It was a good talk.

    My cousins in particular, they are going to have to have The Talk with their kids soon, and the stakes are just as high as a black kid in Chicago as my cousins’ kids are American Indian living in Arizona.

    Getting pulled over and quizzed is a problem for Native Americans in the Southwest, so much so tribes are considering issuing special identification cards so people born in this country don’t get evidence planted on them by the police, press-ganged into buses, and driven over the border.

    I spent part of my childhood in Tennessee in the Eighties. My Asian friend’s parents got death threats; they drove their son, my friend, over the bridge into another State every day so their child could have a safe day in school. My black friends there learned in classrooms with no windows and almost no AC; one floor up, the white kids and ‘Gifted & Talented’ got sunshine and air conditioning.

    The Talk is real because it’s really needed, and not just for black people to their sons and daughters.

    Today I live near an East Coast city where police have just been caught planting drugs on a suspect. Prior to that, only a couple months ago a squad of special investigators in the same city police force were indicted for robbing people, some of them drug dealers whose illegal goods these cops resold; some of their citizens were law-abiding, regular citizens. Honest trust in our region’s law enforcement is hard to come by, and tbh I don’t trust them, either.

    To the matter of the commerical, racism in this country has long been an institution, in that racism was something a person could make a career and a good living off of. At least P&G is doing so from the view of one of the victims this time instead of one of the benificaries.

    Signed, A Fiscal Conservative / Social Liberal And Former Republican Voter

  221. Verona Sanders

    August 2, 2017 at 10:51 am

    It’s amazing to me that so many people have hurt feelings over this commercial, saying it’s a marketing ploy, saying Proctor and Gamble is racist. It’s not exaggerated and if you are not Black, you cannot possibly speak to it! Instead of getting all in your feelings, how about you at least TRY to see it from another perspective? Is it because the truth hurts? Or because since it doesn’t affect you it couldn’t possibly be true? No, not everyone is racist BUT if you were offended by this commercial, you ARE part.of the problem! How? Because you automatically disregard what we have to say! You don’t want to hear it because if you hear it, you HAVE a responsibility to affect change BUT you don’t want anything to change because you’re afraid of what that could mean! You’re afraid that you could lose the white privilege you say you don’t have, but really do. I’ve heard and been in every one of those scenarios. When my 17 year old son was getting his license, I had to have that conversation! He knows there are good and bad people, and some of them don a uniform! Be glad that you don’t have to endure this type of treatment. Be glad that you don’t get followed around a store because of your skin color. Be grateful for the privilege you have, but don’t you dare discredit the life we live on a daily basis! Instead of getting all in your feelings, how about taking the time learn and help make a difference. It’s not always about you!

  222. Qween M

    August 2, 2017 at 10:55 am

    Half of you guys are idiots if you don’t get the point. It may not happen in every black family, but these talks do have to happen in a lot of black families. You can’t speak on it because you don’t know. Black people don’t want to have to have these talks with their children but they have to. Honestly, they have to because of idiots like you all who don’t get the point. What do you want them to do? Make a video about how all white people are victims because they get called racists? I swear you guys make everything about you (yes a lot of white people). And you all refuse to see things from other people’s perspectives. I get you may not know because you don’t have to experience it, but let us talk about what happens to us. I can’t stand people who want to ignore all the negative things they do but want to focus on all the negative things other people do. Those stats were not relevant to this ad. You made no point. You just proved my point that you guys are ignorant and selfish. You want to act like you’re high and mighty when you’re beneath anyone who is willing to understand that this has happened, it happens today, and is still going to happen in he future. Want to know why? Because this country was built on it. Learn some real facts and stop trying to base things off of “statistics”.

  223. Scott Slanda

    August 2, 2017 at 11:02 am

    If anyone is “privileged” it’s the monopolists who run Proctor and Gamble, who collude with the government to have a corporation so big nobody could possibly boycott them or hurt them. So they can say whatever they want and run roughshod over any group they hate, like white people who believe in competition and free enterprise.

  224. Terrible

    August 2, 2017 at 11:14 am

    You guys don’t like the truth? You all have no idea what a collective group of people go through. Yet, based on your personal view, this is wrong? You should be more offended that racism is very much alive in 2017. Just look at the comments. Racism will never end because you guys refuse to listen, or adknowledge it exist. This commercial gives you a glimpse into the conversation had in a black household (where, for the first commenter, it is proven that the father is more likely to be around and participate in their child’s life; stereotypes much?), and you can’t handle it? Imagine actually being black. Since racism does not exist, would any of you trade place with a black person?

  225. Suefab

    August 2, 2017 at 11:32 am

    Painstakingly true and hits hard. The truth hurts. What the hell you arguing about? You all know that blacks have been harshly persecuted by this country and the white race from the moment they kidnappes, brought them him, made it legal to murder,rape, sell, torture, them. And if you could make it legal again many of you gladly would. Just going by race…white is a barbaric race of people.facts!

  226. Walt love jr

    August 2, 2017 at 11:34 am

    Lol look at all the white folks lose their shit over a commercial, instead of sitting back and saying damn is it really like that?? What’s is p&g doing to prevent you from getting ahead in life based on your race? That’s racism!!stating facts that either were true or are true is not racist, it might be cringe-worthy to and for you because it focuses on white peoples actions, but just like the first guy who commented did. We constantly have to hear about stats don’t pertain to us all,and that’s OK, but lord forbid somebody gives a stat of fact about white racism and y’all lose your shit!! Typical white behavior, I can dish it but based on the fact I’m white I don’t have to take it!!

  227. catherine

    August 2, 2017 at 11:38 am

    I find nothing wrong with this video WHAT DO YOU WHITE individuals expect? Something has to be said and or done to stop the killings on BLACK PEOPLE. The video is in TOTAL good taste and NOT too much.

  228. Bill Blumberg

    August 2, 2017 at 11:39 am

    I am saddened reading the comments posted by people who discount the real life experiences this video depicts. Their lack of experience with these issues does not suggest they do not exist, in fact it is that very ignorance that has continued to feed this countries ongoing equal rights issues. As for Anthony Brian Logan, he fails in his message, he begins by stating his comments are vetted in his experiences but then continues to speak for the “majority” of black people or “Black” people in it’s entirety. If ABL has not experienced these issues, then he is part of what I call a privileged community. That in no way makes any of the real experiences others have illegitimate. If he is frustrated with PG’s motivation, then focus on that. Do not diminish the pain others may have experienced so you can propagate your internet talk show. Just being real! I commend PG for this video, sometimes the truth hurts and it is typically the ones the path of the truth that are the loudest. I work side by side with people of color and have heard these very stories and believe them as they are my friends and colleagues with no reason to lie or mislead me. It requires us to listen, not judge, not assume personal responsibility, just listen.

  229. Rhonda

    August 2, 2017 at 11:49 am

    It’s was created to promote dialogue .Now ask yourself why are you angry by the commercial ? The truth hurts the commercial challenges you hopefully to put yourselves in someone else skin HOPEFULLY the commercial will instill enough empathy for accountability

  230. Umm Ashaad

    August 2, 2017 at 11:59 am

    It’s extremely funny, how Black people can go through something, generation after generation and you white folks call it racism, when your racism is called out. This commercial is true, it happens but because it has not happened to you, you have no idea what it is like. This commercial is trying to educate you on what Black people still have to endure, but your “living white only” has no idea how to process that information, so you automatically think it is bias against you. This is why racism will continue to thrive on, if you can’t admit that something is wrong, you very well will not be a solution to the problem. Not one day, have you spent in Black skin, but you proceed arrogantly and ignorantly saying what is or isn’t racist. Instead of realizing that we are not treated the same and nor are our children. I have stories, my family has stories and every other Black person I know. But that is not your reality, so you deny it’s existence. But here’s a secret. even if you deny it, it’s still there and Blacks will continually go through it. Get out of your feelings and see that there are people here, other than you that have different experiences. But you can’t so you think your being called racist. It’s a shame that we can not view what someone else is going through without being so judgmental. You become angry at something that you have never experienced and when someone tries to tell you, you call them racist. Too arrogant to see reality and to ignorant not to realize they don’t know.

  231. Thirdeye75

    August 2, 2017 at 12:02 pm

    Great Job P&G I don’t expect many conservatives will like this commercial and the important message it sends. They will never have to “have the talk” with their children because their children don’t look like me! Great job!!!! I will and my people will support your company and your efforts!!

  232. Dennis

    August 2, 2017 at 12:13 pm

    The truth is not always pretty folks but our kids need to know what the real world is like. They must not be caught off guard when it does happen.

  233. Jacqueline

    August 2, 2017 at 12:15 pm

    Unfortunately many of you are seeing the world through rose colored glasses and want the world to be as unbiased as it should be. Unfortunately it is not. As a mother in the south of young adult African American college-educated children (I am also well educated, with a post-graduate degree) I have witnessed racism in the workplace and in the community. It is not always as open as it once was but it is still there. Yes, my son was pulled over and made to stand on the side of the road for over an hour for now reason while the police tried to make him angry enough to find a reason to arrest him (but fortunately his dad had given him the talk). My daughter struggled for years with her beautiful skin because of comments like you are pretty for a dark skinned girl. So stop pretending it doesn’t exist because you haven’t experienced it.

  234. Bumblebee

    August 2, 2017 at 12:17 pm

    Hey guess what, a lot of you are racist. If you can’t see systemic racism, educate yourselves!

  235. Joey Aristophanes

    August 2, 2017 at 12:18 pm

    Oh, ;poor little thin-skinned conservatives whose very attitudes about minorities freaking created this mess — and now you want to pretend that because someone has put it out there in a video that’s more truthful than you can handle, suddenly you’re all upset and wah wah wah.

    Sweet Jesus on a stick, if you morons would admit your own contribution to this, maybe we’d all have a starting point to stop it. But you dont. And you never will. Because, as astounding as this may seem to any normal-thinking person, you actually believe you’re right and everyone else is wrong.

    … just like you were right about women getting the vote…

    … just like you were right about them evil ol’ gays getting marriage equality…

    … just like you were right about Japanese Americans being dumped in concentration camps because you were so very, very afraid…

    … just like you treated a boatload of Jewish refugees in NY Harbous, people who were trying to escape Hitler’s horrors and were sent home, no doubt to die in the gas chambers…

    … just like every freaking time you have looked at someone who was not white and straight and “Christian” (whatever that word means to you, because it damn sure aint what Jesus meant by it) and you go all EWWWWWWW.

    Well, of course you’re going to see this as racist. I doubt there’s anything you dont.

    Poor, poor white conservatives… my heart bleeds…. — or at least I’m sure you wish it did.

  236. kevin campbell

    August 2, 2017 at 12:19 pm<&lt; trigger warning for black people, LMAO
    why black parents give the talk to our children.

  237. Lin McMillin

    August 2, 2017 at 12:20 pm

    Hello my parents paid a lot of money to send me to conservative Christian schools. They had to have the “talk” with me. I had my own classmates really just the boys call me the n word and say horrible things about blacks that were completely unprovoked. My parents did not talk to me to be a victim. They talked to me so that I could learn to grow a thick skin in the face of hateful words and actions being thrown at me. I graduated in spite of so many challenges and made many friends there. Understand that when a black parent talks to their child it is not against 95% of the whites out there, but against the 5% of the whites who want us all to be divided and at war. They also want more than anything for their child whom they love, just like you love yours, to come home. I see killings of minorities everyday, but when I see whites seemingly hurt for no good reason it bothers me just as much. The cumulative assaults we throw at each other is not healthy, and it can only end in pain for us all. We are all Americans. In my work I personally care for all w/o one thought to how anybody looks. My work makes a difference, one person at a time. Let’s re-think the anger, it’s not productive.

  238. J

    August 2, 2017 at 12:24 pm

    Rather than immediately react with anger perhaps you all could pause for a moment to consider that this video very accurately portrays the conversations Black parents are forced to have with their children (sorry just because one Black conservative told you otherwise doesn’t make it true). Imagine also, if you dare, how painful it would be if you were the parent having to have this conversation. Fear of the police is not manufactured by the media – it’s real. Black parents are afraid their children might not come home through no fault of their own simply because Black skin is perceived as a threat. And the statements about beauty and having to work twice as hard – also true. I worked extremely hard to get into the best schools my whole life, and with one flick of the tongue someone is able to reduce all my hard work by saying I only got it through affirmative action. Wrong. I’ve never benefited from affirmative action a day in my life. Many of the commenters on here are upset because you feel white people are being portrayed negatively and “not allwhite people” are this or that. Well I’m here to say the reverse is true too. Not all Black people are criminals, come from “broken homes” or are on welfare. If you seek understanding and unity as you claim, then stop jumping to conclusions about people you don’t even know. Stop assuming everything is an attack on white people and maybe start listening – start listening to your Black brothers and sisters who are hurting and trying so desperately to make you understand their own struggles. Life isn’t easy for any of us! Calling each other names and asssuming the worst isn’t helping!

  239. Black IS Beautiful

    August 2, 2017 at 12:29 pm

    IT amazes me on how this is a racist commercial when the reality of it is, this is how the world views the African American child, family and individual. The commercial is Phenomenal as it points directly to every situation that we as Black america face DAILY. But if you don’t walk in the shoes then you wouldn’t know how they felt. GOOD JOB P & G, somebody there UNDERSTANDS.

  240. John

    August 2, 2017 at 12:30 pm

    Reminds me of that sick anti American, anti black, anti democrat anti peaceful protest NRA ad where the lady talks about how “they” aren’t like us and “they” don’t respect the police and how “their former president” …. I havent heard any uproar about that tho

  241. John

    August 2, 2017 at 12:31 pm

    Fuck whitey dumb cunts

  242. Daniel

    August 2, 2017 at 12:32 pm

    Where is all the fuss about the racist NRA ad ???

  243. spinetingler

    August 2, 2017 at 12:37 pm

    Look at all the snowflake white folks here who got their feefees hurt by a glimpse of someone else’s reality.

  244. s.bridges

    August 2, 2017 at 12:37 pm

    LOOK AT who is doing most of the complaining….Pathetic folk who don’t/won’t get a clue….Clueless, shiftless, narrow-sighted people who squawk loudly about these matters that don’t concern them…The deaf, the dumb, and the blind…The type that will be the downfall of real democracy and the blessings of God over America….P&C took a bold move…You had to know these numbnuts are plentiful in the USA….Keep on telling the truth….God hates a LIE.

  245. Verneoz

    August 2, 2017 at 12:42 pm

    This ad illustrates the fact that there is a full fledged “race hustling” industry. Jessie Jackson & Al Sharpton have been shaking down corporations for many years. Moreover, many corporations are run by liberals who indoctrinate their employees with progressive, politicized agitprop…Zuckerberg, Gates, all of them are libs.

  246. Linda

    August 2, 2017 at 12:43 pm

    I was not offended by the ad and I’m shocked to hear of the negativity! The ad spotlighted “the talk”, we Blacks may have to have with our children! It’s a reality for Black Americans! For the White Americans that didn’t know this, now you know, and hopefully you will understand the need to promote Black Lives Matter! Open your eyes people! Blacks are treated negatively, not equally!

  247. Marilyn

    August 2, 2017 at 12:47 pm

    #TRUTH Let me take a moment to educate you on what racist means!! You are saying any person can be racist, regardless of skin color. This my friend is WRONG. Racism requires power and prejudice. White people have power to oppress black people because they control the system and economic structure in society.Black people in America cannot be racist. We don’t have that power. We can be discriminatory and prejudice yes; but racist…NEVER EVER RACIST!!!

  248. Sharra

    August 2, 2017 at 12:50 pm

    Whites still whining because someone tells the truth about their lying, thieving, enslaving arses….. Whites whining need to get over it, WHITES ARE NOT OPPRESSED, JUST MANY OF YOU ARE PLAIN IGNORANT! Those that are ALLIES, true friends, are appreciated. The rest, not even #45 cares about you, he just loves your ignorance! He told you he loves how uneducated you are, and YOU ALL CHEERED! You brought it on yourselves. The world is moving on without you, leaving you in the dust!

  249. Reba Hirshfield

    August 2, 2017 at 12:51 pm

    Thank you P&G.. Let’s talk about bias so we can fix it. Racism is real.

  250. Linda P

    August 2, 2017 at 12:55 pm

    I am appalled by this commercial. I don’t need propaganda thrown at me by a corporation that in all likelihood discriminated against all kinds of people in its history of hiring and promoting. I will check labels from now on.

  251. Sheridan A Black Woman

    August 2, 2017 at 12:57 pm

    Whoever is against this ad…is stupid. You must be white and you truly don’t understand (and frankly don’t care) about what the black community goes everyday. Every situation they presented is 1000% true and REAL! And don’t argue with me unless you are black and have been black and unprivileged your entire life.

    Yes the system is jacked up and we have to wrk twice as hard and be twice as smart because we don’t get respect, yes we have to be extra careful while driving to avoid getting pulled over, profiled and unfortunately shot and killed (I’m sure you’ve heard stories….or not lol) NONE of that stuff is over dramatized so shut up am doing walk a mile in our shoes….I wish that was possible because you’d never say and write things like this article again!

  252. Sxybrwn

    August 2, 2017 at 12:57 pm

    It’s funny how all the white people comments say racism. But none of your look at it from a black person’s perspective. How many young white boys are gunned down because they are playing outside? None. How many young white guys or young white women thrown in jail end up dead because they had a busted tail light? None. Young black men in this country have it extremely hard because of the color of their skin and because P&G is pointing that out, everyone calls racism. It’s not racism it’s our reality.

  253. Jennifer J.

    August 2, 2017 at 12:58 pm

    Where’s the lie? Everything mentioned in that ad is truthful. I’m confused. So when did exposing racism become racist? That’s all P&G are doing here. They didn’t make this up folks.

  254. A. Onickel

    August 2, 2017 at 1:05 pm

    After reading many of these comments I had to watch the video again because I thought I missed something. I didn’t. Nowhere did it say anything about ALL white people being racist. It did show examples of situations that almost every person of color had to deal with at some point in their life. Anyone who denies that has either been blind, deaf, or just not paying attention.

  255. MIBuckeye

    August 2, 2017 at 1:13 pm

    It’seems so ironic how the video makes racist so upset about racism. These people haven’t had to deal with this issues personally and can’t imagine ever having to have those conversations. Don’t expect you to understand but your comments shows what you really are about. Telling a young black girl she is beautiful is appalling to you, telling someone black they have to work twice as hard to get ahead is “terrible” to you, yeah because they so lazy, right, how dare they talk about work ethics! To let someone know that there are instances where he won’t get treated fair, is and has been reality for blacks in this country, but I don’t expect you to understand, it’s just a shame that you judged. Great to have this conversation. P&G mission accomplished.

  256. RuA

    August 2, 2017 at 1:19 pm

    commercial is leit people can only be mad because they know for a fact this “commercial” speaks volumes of truth and it’s hard for you to handle exposure. Conduct yourself as a respectable person in your everyday life and those you associate with there would be no need to take offense. Everyone wears different shoe’s so stay in your lane and keep your crocodile tears. Always playing the victim. When the system in place does not benefit all in the same way. You know better but all of a sudden turn dumb. Play the victim? so instead of showing respect and dialogue with you just STFU cry baby ass throw rocks then act like you didn’t.

  257. RuA

    August 2, 2017 at 1:21 pm

    Lol lets boycott because an element of America has been exposed but these actions do not validate the commercial nooooo victim mentality. In the next breath where will you contradict yourself? I appreciate the Truth the Reality maybe you can look it in the face it’s the demon you created stop running and calling foul. typical nonsense.

  258. Vince Brown

    August 2, 2017 at 1:24 pm

    Oh, but I thought racism was different from bias, so why the phrase #TalkAboutBias? You know, when black folks say they can’t be racists but biased and prejudiced?

  259. lani

    August 2, 2017 at 1:26 pm

    I don’t know how this could be seen as racism. I have 2 sons and one daughter and have had each of these conversations with them especially my sons. I dealing wit the ramifications of one of these conversations right now. I you see racism in this video you should probably look in the mirror!!!

  260. Blanche

    August 2, 2017 at 1:27 pm

    How many of us white folks on here would trade places with a black person right now? Today. Y’all seem to have it all figured out, yet are completely unwilling to consider that this ad is reflective of the realities that black folks may deal with on a daily basis. Allow yourself to think about whether there is some truth to this ad. Sit with that for a moment.

  261. RuA

    August 2, 2017 at 1:28 pm

    The video is a call to wake up, label it as you will your judgment is false unlike this commercial. Original woman speaking to her daughter about life in the diaspora. White lady say’s it’s not true? Ummm last time I checked your ass wasn’t them and you have your own life that wasn’t intertwined with her’s so at least be intelligent enough to talk what you know of or at least not make yourself look like your tryin to spread false info and propaganda in regards to youth seeing it as it is. The time for deception is over.

  262. karen

    August 2, 2017 at 1:28 pm

    Goodbye Febreeze, Goodbye Downey….what a absolute shame, this is the kind of slobber that keeps tensions high and our country divided. Shame on you.

  263. Margie

    August 2, 2017 at 1:28 pm

    I’m guessing that none of you know any black people. If you did, you’d know that being stopped by police for “driving while black” and “walking while black” happens, and that if the responses aren’t quite what the officer is looking for, they’ll get beat up. I fear for my black friends and co-workers children in this climate.

    Perhaps you all should get out more.

  264. Katrina Sharratt

    August 2, 2017 at 1:29 pm