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Veteran Actress Helen Mirren At CinemaCon: ‘F*** Netflix’

Joining in Steven Spielberg’s increasingly cozy anti-Netflix corner is veteran actress Helen Mirren, who had a few choice words to share regarding the streaming giant at CinemaCon, reports Fox News.

“I love Netflix, but f—k Netflix!” Mirren told a crowd of movie theater owners on Tuesday, prompting cheers from the audience. “There is nothing like sitting in the cinema.”

Mirren attended the convention of movie exhibitors to promote her latest film “The Good Liar.”

As noted by Fox News, the CinemaCon has been a forum for expletive-laden hits at the streaming empire. In 2017, Sony Pictures Motion Picture Group chairman Tom Rothman joked, “Netflix my ass!” when presenting footage from “Blade Runner: 2049.”

While Hollywood and Netflix have largely remained amicable ever since the streaming giant came on to the creative scene with “House of Cards,” the relationship has quickly soured over the years, especially as Netflix has garnered Oscar nominations for movies with limited theatrical runs. The prevailing gripe with Netflix among the pro-cinema crowd is that the streaming giant has conflated two different art forms by trying to transform moviegoing into 24/7 television where nobody visits the theaters. Leading the way in the fight against Netflix is Hollywood titan Steven Spielberg, who recently proposed new rules at the Academy Board of Governor’s meetings designed to keep streaming platforms from competing at the Oscars.

“Steven feels strongly about the difference between the streaming and theatrical situation,” a spokesperson for Spielberg’s Amblin Entertainment said. “He’ll be happy if the others will join (his campaign) when that comes up. He will see what happens.”

The Academy Award-winning filmmaker largely feels that Netflix can only compete for the Oscars so long as they operate like HBO by giving the movies a proper theatrical run before releasing it onto their platform.

“Once you commit to a television format, you’re a TV movie. You certainly, if it’s a good show, deserve an Emmy, but not an Oscar,” Spielberg said at a recent event. “I don’t believe films that are just given token qualifications in a couple of theaters for less than a week should qualify for the Academy Award nomination.”

In 2018, when the Cannes Film Festival banned Netflix from competing, Spielberg told ITV News that the Oscars have given the streaming service “token qualifications.”

“I don’t believe that films that are given token qualifications, in a couple of theaters for less than a week, should qualify for Academy Award nominations,” Spielberg said. “Once you commit to a television format, you’re a TV movie. If it’s a good show, you deserve an Emmy. But not an Oscar.”

FX CEO John Landgraf has also expressed frustration with Netflix for having a “not remotely accurate” ratings model.

The controversy between the streaming giant and the cinemaworld got so heated that Netflix chief content officer Ted Sarandos issued an emphatic defense of Netflix as a preserver of quality storytelling.

“I feel like what we are trying to do is preserve and improve on the formats, and improve and grow storytelling,” Sarandos said France’s Series Mania. “Disruption is often for disruption’s sake and we never want to do that. It’s never been our initiative to export Hollywood to the world. That’s never what we stepped into this for. Our goal was always to find the great storytelling from anywhere in the world and take it to the rest of the world.”

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